SlideShare ist ein Scribd-Unternehmen logo
1 von 10
Downloaden Sie, um offline zu lesen
The (New) Rules of Business
                     (version 2.0)




2/24/09
#1


                        Flickr photo credit: Vidiot




 Everyone is a spokesperson
#2


              Flickr photo credits: Felixe, bunchofpants, Ben·Millett




Everyone is the media
#3


                    Flickr photo credit: Ray (rayphua)




The walls are not real
#4


                       Flickr photo credit: petecarr




The people outside know more
#5


                     Flickr photo credit: Jason.Hudson




They want to help*
#6


                     Flickr photo credit: Mika Hiironniemi




They expect you to listen
#7


          Wikinomics: How Mass Collaboration Changes Everything by Don Tapscott and Anthony D. Williams




You cannot succeed without them
#8


                          Flickr photo credit: féileacán




Don’t lose control, delegate it
#9


                         Flickr photo credit: mofo




It’s okay to be wrong*

Weitere ähnliche Inhalte

Mehr von Todd Van Hoosear

Will social media destroy society?
Will social media destroy society?Will social media destroy society?
Will social media destroy society?Todd Van Hoosear
 
Interactive Marketing 2017 Program
Interactive Marketing 2017 ProgramInteractive Marketing 2017 Program
Interactive Marketing 2017 ProgramTodd Van Hoosear
 
Todd's Interactive Marketing Course: Summer 2016
Todd's Interactive Marketing Course: Summer 2016Todd's Interactive Marketing Course: Summer 2016
Todd's Interactive Marketing Course: Summer 2016Todd Van Hoosear
 
New Media and Public Relations - Part 2 - Spring, 2016
New Media and Public Relations - Part 2 - Spring, 2016New Media and Public Relations - Part 2 - Spring, 2016
New Media and Public Relations - Part 2 - Spring, 2016Todd Van Hoosear
 
New Media and Public Relations - Part 1 - Spring, 2016
New Media and Public Relations - Part 1 - Spring, 2016New Media and Public Relations - Part 1 - Spring, 2016
New Media and Public Relations - Part 1 - Spring, 2016Todd Van Hoosear
 
BU Interactive Marketing 2015 Summer Class Slides - Part 2
BU Interactive Marketing 2015 Summer Class Slides - Part 2BU Interactive Marketing 2015 Summer Class Slides - Part 2
BU Interactive Marketing 2015 Summer Class Slides - Part 2Todd Van Hoosear
 
BU Interactive Marketing 2015 Summer Class Slides - Part 1
BU Interactive Marketing 2015 Summer Class Slides - Part 1BU Interactive Marketing 2015 Summer Class Slides - Part 1
BU Interactive Marketing 2015 Summer Class Slides - Part 1Todd Van Hoosear
 
My BU New Media Fall 2015 Class Slides - 2nd Half
My BU New Media Fall 2015 Class Slides - 2nd HalfMy BU New Media Fall 2015 Class Slides - 2nd Half
My BU New Media Fall 2015 Class Slides - 2nd HalfTodd Van Hoosear
 
My BU New Media Fall 2015 Class Slides - 1st Half
My BU New Media Fall 2015 Class Slides - 1st HalfMy BU New Media Fall 2015 Class Slides - 1st Half
My BU New Media Fall 2015 Class Slides - 1st HalfTodd Van Hoosear
 
New Media Slides for First Half of Fall, 2014
New Media Slides for First Half of Fall, 2014New Media Slides for First Half of Fall, 2014
New Media Slides for First Half of Fall, 2014Todd Van Hoosear
 
Making Dollars and Cents of Social Media: Part 2
Making Dollars and Cents of Social Media: Part 2Making Dollars and Cents of Social Media: Part 2
Making Dollars and Cents of Social Media: Part 2Todd Van Hoosear
 
Interactive Marketing Communications Summer 2014 Week 2 TV
Interactive Marketing Communications Summer 2014 Week 2 TVInteractive Marketing Communications Summer 2014 Week 2 TV
Interactive Marketing Communications Summer 2014 Week 2 TVTodd Van Hoosear
 
Interactive Marketing Communications Summer 2014 Week 1 TV
Interactive Marketing Communications Summer 2014 Week 1 TVInteractive Marketing Communications Summer 2014 Week 1 TV
Interactive Marketing Communications Summer 2014 Week 1 TVTodd Van Hoosear
 
Personal Branding for Journalists
Personal Branding for JournalistsPersonal Branding for Journalists
Personal Branding for JournalistsTodd Van Hoosear
 
Social Media and the Business Imperative
Social Media and the Business ImperativeSocial Media and the Business Imperative
Social Media and the Business ImperativeTodd Van Hoosear
 
BU New Media Fall 2013 Part 2
BU New Media Fall 2013 Part 2BU New Media Fall 2013 Part 2
BU New Media Fall 2013 Part 2Todd Van Hoosear
 
"Social Media and the Business Imperative" Part 3: MKMC 5102
"Social Media and the Business Imperative" Part 3: MKMC 5102"Social Media and the Business Imperative" Part 3: MKMC 5102
"Social Media and the Business Imperative" Part 3: MKMC 5102Todd Van Hoosear
 
"Social Media and the Business Imperative" Part 2: MKMC 5102
"Social Media and the Business Imperative" Part 2: MKMC 5102"Social Media and the Business Imperative" Part 2: MKMC 5102
"Social Media and the Business Imperative" Part 2: MKMC 5102Todd Van Hoosear
 
"Social Media and the Business Imperative" Part 1: MKMC 5102
"Social Media and the Business Imperative" Part 1: MKMC 5102"Social Media and the Business Imperative" Part 1: MKMC 5102
"Social Media and the Business Imperative" Part 1: MKMC 5102Todd Van Hoosear
 

Mehr von Todd Van Hoosear (20)

Will social media destroy society?
Will social media destroy society?Will social media destroy society?
Will social media destroy society?
 
Interactive Marketing 2017 Program
Interactive Marketing 2017 ProgramInteractive Marketing 2017 Program
Interactive Marketing 2017 Program
 
Todd's Interactive Marketing Course: Summer 2016
Todd's Interactive Marketing Course: Summer 2016Todd's Interactive Marketing Course: Summer 2016
Todd's Interactive Marketing Course: Summer 2016
 
New Media and Public Relations - Part 2 - Spring, 2016
New Media and Public Relations - Part 2 - Spring, 2016New Media and Public Relations - Part 2 - Spring, 2016
New Media and Public Relations - Part 2 - Spring, 2016
 
New Media and Public Relations - Part 1 - Spring, 2016
New Media and Public Relations - Part 1 - Spring, 2016New Media and Public Relations - Part 1 - Spring, 2016
New Media and Public Relations - Part 1 - Spring, 2016
 
BU Interactive Marketing 2015 Summer Class Slides - Part 2
BU Interactive Marketing 2015 Summer Class Slides - Part 2BU Interactive Marketing 2015 Summer Class Slides - Part 2
BU Interactive Marketing 2015 Summer Class Slides - Part 2
 
BU Interactive Marketing 2015 Summer Class Slides - Part 1
BU Interactive Marketing 2015 Summer Class Slides - Part 1BU Interactive Marketing 2015 Summer Class Slides - Part 1
BU Interactive Marketing 2015 Summer Class Slides - Part 1
 
Digital Marketing in 2015
Digital Marketing in 2015Digital Marketing in 2015
Digital Marketing in 2015
 
My BU New Media Fall 2015 Class Slides - 2nd Half
My BU New Media Fall 2015 Class Slides - 2nd HalfMy BU New Media Fall 2015 Class Slides - 2nd Half
My BU New Media Fall 2015 Class Slides - 2nd Half
 
My BU New Media Fall 2015 Class Slides - 1st Half
My BU New Media Fall 2015 Class Slides - 1st HalfMy BU New Media Fall 2015 Class Slides - 1st Half
My BU New Media Fall 2015 Class Slides - 1st Half
 
New Media Slides for First Half of Fall, 2014
New Media Slides for First Half of Fall, 2014New Media Slides for First Half of Fall, 2014
New Media Slides for First Half of Fall, 2014
 
Making Dollars and Cents of Social Media: Part 2
Making Dollars and Cents of Social Media: Part 2Making Dollars and Cents of Social Media: Part 2
Making Dollars and Cents of Social Media: Part 2
 
Interactive Marketing Communications Summer 2014 Week 2 TV
Interactive Marketing Communications Summer 2014 Week 2 TVInteractive Marketing Communications Summer 2014 Week 2 TV
Interactive Marketing Communications Summer 2014 Week 2 TV
 
Interactive Marketing Communications Summer 2014 Week 1 TV
Interactive Marketing Communications Summer 2014 Week 1 TVInteractive Marketing Communications Summer 2014 Week 1 TV
Interactive Marketing Communications Summer 2014 Week 1 TV
 
Personal Branding for Journalists
Personal Branding for JournalistsPersonal Branding for Journalists
Personal Branding for Journalists
 
Social Media and the Business Imperative
Social Media and the Business ImperativeSocial Media and the Business Imperative
Social Media and the Business Imperative
 
BU New Media Fall 2013 Part 2
BU New Media Fall 2013 Part 2BU New Media Fall 2013 Part 2
BU New Media Fall 2013 Part 2
 
"Social Media and the Business Imperative" Part 3: MKMC 5102
"Social Media and the Business Imperative" Part 3: MKMC 5102"Social Media and the Business Imperative" Part 3: MKMC 5102
"Social Media and the Business Imperative" Part 3: MKMC 5102
 
"Social Media and the Business Imperative" Part 2: MKMC 5102
"Social Media and the Business Imperative" Part 2: MKMC 5102"Social Media and the Business Imperative" Part 2: MKMC 5102
"Social Media and the Business Imperative" Part 2: MKMC 5102
 
"Social Media and the Business Imperative" Part 1: MKMC 5102
"Social Media and the Business Imperative" Part 1: MKMC 5102"Social Media and the Business Imperative" Part 1: MKMC 5102
"Social Media and the Business Imperative" Part 1: MKMC 5102
 

Kürzlich hochgeladen

Healthcare Feb. & Mar. Healthcare Newsletter
Healthcare Feb. & Mar. Healthcare NewsletterHealthcare Feb. & Mar. Healthcare Newsletter
Healthcare Feb. & Mar. Healthcare NewsletterJamesConcepcion7
 
1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdfShaun Heinrichs
 
Fordham -How effective decision-making is within the IT department - Analysis...
Fordham -How effective decision-making is within the IT department - Analysis...Fordham -How effective decision-making is within the IT department - Analysis...
Fordham -How effective decision-making is within the IT department - Analysis...Peter Ward
 
Salesforce Education Cloud - A Complete Guide.pdf
Salesforce Education Cloud - A Complete Guide.pdfSalesforce Education Cloud - A Complete Guide.pdf
Salesforce Education Cloud - A Complete Guide.pdfHarryJohnson78
 
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...SOFTTECHHUB
 
Excvation Safety for safety officers reference
Excvation Safety for safety officers referenceExcvation Safety for safety officers reference
Excvation Safety for safety officers referencessuser2c065e
 
Kenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith PereraKenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith Pereraictsugar
 
Onemonitar Android Spy App Features: Explore Advanced Monitoring Capabilities
Onemonitar Android Spy App Features: Explore Advanced Monitoring CapabilitiesOnemonitar Android Spy App Features: Explore Advanced Monitoring Capabilities
Onemonitar Android Spy App Features: Explore Advanced Monitoring CapabilitiesOne Monitar
 
WSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdfWSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdfJamesConcepcion7
 
Buy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail AccountsBuy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail AccountsBuy Verified Accounts
 
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...Hector Del Castillo, CPM, CPMM
 
Supercharge Your eCommerce Stores-acowebs
Supercharge Your eCommerce Stores-acowebsSupercharge Your eCommerce Stores-acowebs
Supercharge Your eCommerce Stores-acowebsGOKUL JS
 
20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdf20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdfChris Skinner
 
TriStar Gold Corporate Presentation - April 2024
TriStar Gold Corporate Presentation - April 2024TriStar Gold Corporate Presentation - April 2024
TriStar Gold Corporate Presentation - April 2024Adnet Communications
 
APRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfAPRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfRbc Rbcua
 
Church Building Grants To Assist With New Construction, Additions, And Restor...
Church Building Grants To Assist With New Construction, Additions, And Restor...Church Building Grants To Assist With New Construction, Additions, And Restor...
Church Building Grants To Assist With New Construction, Additions, And Restor...Americas Got Grants
 
1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdfShaun Heinrichs
 
Introducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsIntroducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsKnowledgeSeed
 

Kürzlich hochgeladen (20)

Healthcare Feb. & Mar. Healthcare Newsletter
Healthcare Feb. & Mar. Healthcare NewsletterHealthcare Feb. & Mar. Healthcare Newsletter
Healthcare Feb. & Mar. Healthcare Newsletter
 
1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf
 
Fordham -How effective decision-making is within the IT department - Analysis...
Fordham -How effective decision-making is within the IT department - Analysis...Fordham -How effective decision-making is within the IT department - Analysis...
Fordham -How effective decision-making is within the IT department - Analysis...
 
Salesforce Education Cloud - A Complete Guide.pdf
Salesforce Education Cloud - A Complete Guide.pdfSalesforce Education Cloud - A Complete Guide.pdf
Salesforce Education Cloud - A Complete Guide.pdf
 
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
 
Excvation Safety for safety officers reference
Excvation Safety for safety officers referenceExcvation Safety for safety officers reference
Excvation Safety for safety officers reference
 
Kenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith PereraKenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith Perera
 
Onemonitar Android Spy App Features: Explore Advanced Monitoring Capabilities
Onemonitar Android Spy App Features: Explore Advanced Monitoring CapabilitiesOnemonitar Android Spy App Features: Explore Advanced Monitoring Capabilities
Onemonitar Android Spy App Features: Explore Advanced Monitoring Capabilities
 
WSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdfWSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdf
 
Buy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail AccountsBuy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail Accounts
 
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
 
Corporate Profile 47Billion Information Technology
Corporate Profile 47Billion Information TechnologyCorporate Profile 47Billion Information Technology
Corporate Profile 47Billion Information Technology
 
Supercharge Your eCommerce Stores-acowebs
Supercharge Your eCommerce Stores-acowebsSupercharge Your eCommerce Stores-acowebs
Supercharge Your eCommerce Stores-acowebs
 
20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdf20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdf
 
TriStar Gold Corporate Presentation - April 2024
TriStar Gold Corporate Presentation - April 2024TriStar Gold Corporate Presentation - April 2024
TriStar Gold Corporate Presentation - April 2024
 
APRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfAPRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdf
 
Church Building Grants To Assist With New Construction, Additions, And Restor...
Church Building Grants To Assist With New Construction, Additions, And Restor...Church Building Grants To Assist With New Construction, Additions, And Restor...
Church Building Grants To Assist With New Construction, Additions, And Restor...
 
1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf
 
WAM Corporate Presentation April 12 2024.pdf
WAM Corporate Presentation April 12 2024.pdfWAM Corporate Presentation April 12 2024.pdf
WAM Corporate Presentation April 12 2024.pdf
 
Introducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsIntroducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applications
 

The New Rules of Business (Version 2.0)

  • 1. The (New) Rules of Business (version 2.0) 2/24/09
  • 2. #1 Flickr photo credit: Vidiot Everyone is a spokesperson
  • 3. #2 Flickr photo credits: Felixe, bunchofpants, Ben·Millett Everyone is the media
  • 4. #3 Flickr photo credit: Ray (rayphua) The walls are not real
  • 5. #4 Flickr photo credit: petecarr The people outside know more
  • 6. #5 Flickr photo credit: Jason.Hudson They want to help*
  • 7. #6 Flickr photo credit: Mika Hiironniemi They expect you to listen
  • 8. #7 Wikinomics: How Mass Collaboration Changes Everything by Don Tapscott and Anthony D. Williams You cannot succeed without them
  • 9. #8 Flickr photo credit: féileacán Don’t lose control, delegate it
  • 10. #9 Flickr photo credit: mofo It’s okay to be wrong*