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Design Ops
Wednesday, May 22, 13
This talk is about “Design Ops,” a buzzword I invented to
address actual UX industry issues of GUILT, SHAME and
FEAR while remaining grounded in ostensibly useful
advice about building cool UX dashboards and buying
notebooks, pens, pencils and doublesided removable
scotch tape. My analysis relies on imagery of user
experience in science fiction as well as numerous
(explicit) anecdotes about focus groups, how UX comics
saved my ass, how to do hella-cheap remote usability
research. I promote low cost methods while
recommending you spend about $600 on books. Other
subjects covered include php, css, sass, ruby, wireframes,
prototyping, how to lie with UX maps, how to lie with
personas, how to lie with behavior modeling, how to
build a robot, a giant Eddie Murphy head on a trailer, why
writing is the most important tool for UX, and why
ultimately the basis of any compelling UX is: PRINCIPLES.
Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
THIS IS A
TECHNICAL TALK

Wednesday, May 22, 13
THIS IS A
DESIGN TALK

Wednesday, May 22, 13
Wednesday, May 22, 13
IT AIN’T GONNA
BE EASY

Wednesday, May 22, 13
GONNA JUST USE
MOTHAFUGGIN
SHELL SCRIPTS
Wednesday, May 22, 13
JUST WRITE
THE CODES MAN

Wednesday, May 22, 13
Wednesday, May 22, 13
NO SERIOUSLY
JUST WRITE IT

Wednesday, May 22, 13
JUST KIDDING

Wednesday, May 22, 13
JUST KIDDING?

Wednesday, May 22, 13
Wednesday, May 22, 13
HI MY NAME IS
Chris Blow

Wednesday, May 22, 13
@meedan
is awesome

Wednesday, May 22, 13
THIS IS A TALK
ABOUT
BULLSHIT

Wednesday, May 22, 13
Wednesday, May 22, 13
I WILL MAKE YOU
AN ADVANCED
PERSONA
Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
KITTEN SHIT

Wednesday, May 22, 13
(CUTER BULLSHIT)

Wednesday, May 22, 13
Wednesday, May 22, 13
JUST USE A
RETROSPECTIVE

Wednesday, May 22, 13
Wednesday, May 22, 13
ALL FIXED!

Wednesday, May 22, 13
JUST USE
MAGIC CAT

Wednesday, May 22, 13
JUST FAIL FASTER

Wednesday, May 22, 13
Wednesday, May 22, 13
THIS IS A TALK ABOUT
CONTRADITIONS

Wednesday, May 22, 13
LET’S BE HONEST

Wednesday, May 22, 13
LOOKS EASY IS NOT
.
.

Wednesday, May 22, 13
VALLEY LORE

Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
Just
Simply
Must
“

Wednesday, May 22, 13
Wednesday, May 22, 13
JUST USE
PIVOTAL TRACKER

Wednesday, May 22, 13
Wednesday, May 22, 13
YOU GOT
CONSULTANT’D

Wednesday, May 22, 13
THIS IS A
TALK ABOUT
FEAR
Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
THIS IS A
TALK ABOUT
SHAME
Wednesday, May 22, 13
Wednesday, May 22, 13
THIS IS A
TALK ABOUT
WORK
Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
OH AND DRUPAL!

Wednesday, May 22, 13
DEV OPS

Wednesday, May 22, 13
DESIGN DEV OPS

Wednesday, May 22, 13
DESIGNERS CAN
KEEP UP TOO

Wednesday, May 22, 13
STEP ONE:
SKETCHING?

Wednesday, May 22, 13
USE NICER
PAPER

Wednesday, May 22, 13
SLOW DOWN

Wednesday, May 22, 13
PRACTICE
MAKING CIRCLES

Wednesday, May 22, 13
STABILO FTW

Wednesday, May 22, 13
I’M ACTUALLY
SERIOUS NOW

Wednesday, May 22, 13
USE JUST ONE GREY
MARKER

Wednesday, May 22, 13
WAIT
.
Wednesday, May 22, 13
FINE! USE SHITTY
PAPER

Wednesday, May 22, 13
DESIGN OPS
DON’T CARE

Wednesday, May 22, 13
UX
RESULT
OPS
PRINCIPLES
Wednesday, May 22, 13
Wednesday, May 22, 13
THEN WHAT
SAY JUST ONE
MORE TIME

Wednesday, May 22, 13
THEN WHAT
WAIT

Wednesday, May 22, 13
THEN WHAT
TALKED TO A
FEW USERS

Wednesday, May 22, 13
Wednesday, May 22, 13
NOT SO SCARY

Wednesday, May 22, 13
YES.
KNEW
THAT
.
Wednesday, May 22, 13
Wednesday, May 22, 13
(UNLESS YOUR
USERS *ARE* SCARY)

Wednesday, May 22, 13
DESIGN OPS
STILL HELPS.

Wednesday, May 22, 13
SO: ABOUT YOUR TEAM
Wednesday, May 22, 13
DREAM TEAM
Wednesday, May 22, 13
REALITY TEAM

Wednesday, May 22, 13
Wednesday, May 22, 13
DEFINITELY SCARY

Wednesday, May 22, 13
Wednesday, May 22, 13
THEM vs. US

Wednesday, May 22, 13
Wednesday, May 22, 13
CONFIDENCE

Wednesday, May 22, 13
Wednesday, May 22, 13
JUST ROLL UP
YOUR SLEEVES

Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
DESIGN OPS IS
JUST CONFIDENCE

Wednesday, May 22, 13
DESIGN OPS
MEANS GETTING
YOUR SHIT
TOGETHER
Wednesday, May 22, 13
DEFINE TERMS
AND STICK TO
THEM
Wednesday, May 22, 13
VERSION CONTROL

Wednesday, May 22, 13
DID WIREFRAMES?

Wednesday, May 22, 13
Wednesday, May 22, 13
WIREFRAMES HUB

Wednesday, May 22, 13
Wednesday, May 22, 13
+ STABLE IDs

Wednesday, May 22, 13
Wednesday, May 22, 13
LINKED I.A.

Wednesday, May 22, 13
Wednesday, May 22, 13
YEP
.
SPREADSHEETS.

Wednesday, May 22, 13
Wednesday, May 22, 13
TIMELINES

Wednesday, May 22, 13
Wednesday, May 22, 13
A FILESYSTEM

Wednesday, May 22, 13
Wednesday, May 22, 13
UX TEST PLAN

Wednesday, May 22, 13
LINK ALL THE
THINGS

Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
UAAS
UGLY AS A SERVICE

Wednesday, May 22, 13
Wednesday, May 22, 13
EXPERIENCE
MAPS

Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
RESEARCH
RESULTS

Wednesday, May 22, 13
Wednesday, May 22, 13
WE MADE THE
BUTTONS BIGGER

Wednesday, May 22, 13
Wednesday, May 22, 13
WHAT WAS THE
RESULT?

Wednesday, May 22, 13
DESIGN OPS IS
NOT REALLY THAT
COMPLICATED
Wednesday, May 22, 13
BUT WE’RE ONLY
130 SLIDES IN

Wednesday, May 22, 13
Wednesday, May 22, 13
TEMPLATES?

Wednesday, May 22, 13
Wednesday, May 22, 13
BOOOOOTSTRAP

Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
UI
PATTERN

Wednesday, May 22, 13
WAIT A UI
.
PATTERN LIBRARY?
OK. GOOD IDEA.
Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
SASS DEFINES UI
MODULES IN CODE

Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
NOT AS EASY AS
IT LOOKS

Wednesday, May 22, 13
START SIMPLE
AND WORK UP

Wednesday, May 22, 13
UX DASHBOARD

MAINTAIN DOCS
SHARE DOCS
MAKE DOCS
Wednesday, May 22, 13
Wednesday, May 22, 13
HE REVIEWS FINDINGS.
IN FICTIONAL FUTURE.

Wednesday, May 22, 13
THE POINT IS
NOT DOCS

Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
BACK TO
BASICS

Wednesday, May 22, 13
Wednesday, May 22, 13
HERE’S THE THING

Wednesday, May 22, 13
IT’S ALL WRITING

Wednesday, May 22, 13
STRUCTURE
ALLOWS
EXPRESSION
Wednesday, May 22, 13
Wednesday, May 22, 13
DESIGN IS
NOT OPERATIONS

Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
OPS IS AN
EXOSKELETON

Wednesday, May 22, 13
EXTERNALIZE
& CLARIFY

Wednesday, May 22, 13
DON’T FEAR,
SHAME, BLAME

Wednesday, May 22, 13
BUILD CONFIDENCE.
FACILITATE.

Wednesday, May 22, 13
CREATIVITY
REQUIRES IT
.

Wednesday, May 22, 13
Wednesday, May 22, 13
BOTS

Wednesday, May 22, 13
DESIGN THEM
BEFORE THEY
DESIGN YOU
Wednesday, May 22, 13
I TOLD YOU:
MOTHAFUGGIN
SHELL SCRIPTS
Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13
EXTERNALIZE
PROBLEMS

Wednesday, May 22, 13
IT’S JUST
YOU INSIDE

Wednesday, May 22, 13
Wednesday, May 22, 13
ENGINEERING
CREATIVITY

Wednesday, May 22, 13
THE BIGGEST
CONTRADICTION

Wednesday, May 22, 13
Wednesday, May 22, 13
DESIGN OPS
IS A FANTASY

Wednesday, May 22, 13
YOUR UX JOB IS
TO BREAK OUT

Wednesday, May 22, 13
Wednesday, May 22, 13
DREAM OF
the 2090s

Wednesday, May 22, 13
Wednesday, May 22, 13
GET OUT

Wednesday, May 22, 13
Wednesday, May 22, 13
GET OUT

Wednesday, May 22, 13
MEMORIZE
DON’T INTERNALIZE

Wednesday, May 22, 13
Wednesday, May 22, 13
USE A GRID
TO BREAK IT

Wednesday, May 22, 13
Wednesday, May 22, 13
“JUST DO GOOD
ARCHITECTURE”

Wednesday, May 22, 13
Wednesday, May 22, 13
LEARN IT
TO CRITIQUE IT

Wednesday, May 22, 13
AGILE UX

Wednesday, May 22, 13
LEAN UX

Wednesday, May 22, 13
“CLIENT DRIVEN”

Wednesday, May 22, 13
“BUSINESS NEEDS”

Wednesday, May 22, 13
Wednesday, May 22, 13
PRINCIPLES?

Wednesday, May 22, 13
USE YOUR WORDS.
WRITE THE TRUTH.

Wednesday, May 22, 13
USE PRINCIPLES
TO DRIVE UX.
NOT BULLSHIT
.
Wednesday, May 22, 13
THE FUTURE OF
USER EXPERIENCE
IS OPS.
Wednesday, May 22, 13
THE FUTURE OF
USER EXPERIENCE
IS NOT OPS.
Wednesday, May 22, 13
Wednesday, May 22, 13
Wednesday, May 22, 13

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