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In Search of Affordable Textbooks How OER Can Reduce Costs Open Education 2011 Nicole Allen The Student PIRGs www.maketextbooksaffordable.org [email_address] @txtbks
Textbooks  cost  HOW much???
Caculus James Stewart $224.95
Economics N. Gregory Mankiw $255.95
Chemistry Theodore E. Brown $228.67
“ Student loan debt outpaced credit card debt for the first time last year and is likely to top a trillion dollars this year.”
The Problem Students should expect to spend   $1137  per year - College Board
The Problem 26 %   of tuition @ public 4-year 72 %   of tuition @ comm. College - GAO
Prices are rising 4   times   inflation - Student PIRGs 250% 200% 150% 100% 50% 0% 1989  1994  1999  2004  2009 Textbooks vs. Inflation Textbooks Inflation
Extensive Research
Outrageous  Prices $238.95 only
Unnecessary New Editions used 5th  edition $81.78 6 th   Edition $224.95
Costly Bundles $213.95 with CengageNOW Personal Tutor CD, Student Study Guide, InfoTrac 2-Semester Printed Access Card Statistics
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
“ Market Failure”
Producer Consumer
Publisher Student Professor
Rx Drug Company Patient Doctor
More ways to save than ever before
Used Books ,[object Object],[object Object],[object Object]
Renting ,[object Object],[object Object],[object Object]
E-Books ,[object Object],[object Object],[object Object]
E-Readers ,[object Object],[object Object],[object Object]
Average Savings
66% Keep Some 34% Rent All 75% Prefer  print 25% Prefer digital Student Preferences
Maximum Savings
We can do better than that.
Open Textbooks ,[object Object],[object Object],[object Object],[object Object]
Open Textbooks ,[object Object],[object Object],[object Object]
Open Textbooks HTML: $0.00 PDF: $0.00 ePub: $0.00 B&W Book: $25.14 Self-Printed: $30.00
Open Textbooks HTML: $0.00 PDF: $24.95 ePub: $24.95 B&W Book: $34.95 Color Book: $89.95 Study Aids: $14.95
E-books, Rentals, etc. Publisher Student Professor
Open Textbooks Publisher Student Professor
Overall Savings
$100  per student
$10,000 100-student class
$50K 5 classes
$100K 1 year
 
Exposing the Problem ,[object Object],[object Object],[object Object]
Organizing Profs ,[object Object],[object Object],[object Object]
Price Disclosure Laws ,[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],Price Disclosure Laws
Promote Open Textbooks ,[object Object],[object Object],[object Object]
 
Introducing…
Mr. $200 Textbook
Textbook Rebel
40-Campus Tour
 
 
 
 
 
 
 
 
 
 
Petition ,[object Object],[object Object],[object Object]
Petition ,[object Object],[object Object],[object Object]
GOALS 10,000 signatures 5,000 check the box 50,000 profs emailed
If just 1 in 500 profs adopt open textbooks… $1,000,000/sem. $2,000,000/year $20,000,000/decade
What You Can Do FACULTY can seek & consider open textbooks, and use other cost reducing practices. More information here: studentpirgs.org/textbooks/take-action What You Can Do
What You Can Do STUDENTS can speak to their professors and encourage them to consider open textbooks. More information here: studentpirgs.org/textbooks/take-action What You Can Do
What You Can Do COLLEGES can offer support to faculty interested in adopting or writing open textbooks. More information here: studentpirgs.org/textbooks/take-action What You Can Do
What You Can Do AUTHORS can show preference for publishers using alternative models, like open textbooks. More information here: studentpirgs.org/textbooks/take-action What You Can Do
MakeTextbooksAffordable.org TextbookRebellion.org

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2011-10-27 In Search of Affordable Textbooks: How OER Can Reduce Costs (Open Ed 2011)