• Teilen
  • E-Mail
  • Einbetten
  • Gefällt mir
  • Speichern
  • Privater Inhalt
An Overview of the Textbook Market and Strategies to Reduce Costs (11/1/12, Northeastern University)
 

An Overview of the Textbook Market and Strategies to Reduce Costs (11/1/12, Northeastern University)

on

  • 3,930 Views

 

Statistiken

Views

Gesamtviews
3,930
Views auf SlideShare
2,941
Views einbetten
989

Actions

Gefällt mir
1
Downloads
34
Kommentare
0

2 Einbettungen 989

http://www.scoop.it 986
https://si0.twimg.com 3

Zugänglichkeit

Kategorien

Details hochladen

Uploaded via as Microsoft PowerPoint

Benutzerrechte

CC Attribution License

Report content

Als unangemessen gemeldet Als unangemessen melden
Als unangemessen melden

Wählen Sie Ihren Grund, warum Sie diese Präsentation als unangemessen melden.

Löschen
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Ihre Nachricht erscheint hier
    Processing...
Kommentar posten
Kommentar bearbeiten
  • Here today
  • Start out by talking
  • four examples
  • Here today

An Overview of the Textbook Market and Strategies to Reduce Costs (11/1/12, Northeastern University) An Overview of the Textbook Market and Strategies to Reduce Costs (11/1/12, Northeastern University) Presentation Transcript

  • An Overview of the Textbook Market and Strategies to Reduce Costs Nicole Allen The Student PIRGs nicole@studentpirgs.org • @txtbks Textbooks and Their Stakeholders November 1, 2012 • Northeastern Universitywww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • Textbooks cost HOW much?www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • Textbook Cost Increases vs. InflationTextbook wholesale 600%prices have been rising 500% Textbooksfour times the rate of 400%inflation for the last three Inflationdecades. 300% 200%Source: U.S. Department 100%of Labor Statistics 0% www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • Avg. student budget for books & supplies is $1,168* per year * Publishers and bookstores estimate actual spending is lower, but…www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • 7 in 10 students skip buying one or more textbook due to costwww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • The average introductory textbook costs $176www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  •      really???  www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • Bundled textbooks cost 10-50% more than the book alone (not even counting lost buyback potential)www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • E-textbooks cost more on avg. than renting print textbookswww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • But how can publishers get away with this?www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • $8.8 Billion Industrywww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • 5 Playerswww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • “Broken Market”www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • Normal Marketwww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
  • “Broken” Textbook Marketwww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • Wish I could exploit people like that…www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • OER & OA: Similarities• Prices have risen rapidly, resulting in consumers losing access• Root of the problem is a “broken” market• Faculty are the lynchpin• The solution lies in new publishing models
  • Solving the Textbook Cost Crisiswww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • It’s the 21st century! Aren’t e- books solving this problem?www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • Students: Print vs. Digital * 25% Prefer digital 75% Prefer print * If forced to choose one or the other. Most students would prefer to have both. Source: Student PIRGswww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
  • www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • What about renting, isn’t renting a solution?www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • Students: Rent vs. Buy 34% Rent All 66% Keep Some Source: Student PIRGswww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OAWeekPhilly |
  • Cost-Saving Measures E-Readers 39% E-Books 52% Rentals 61%Used Books 25%www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • Students have many ways to save, which is good…www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • But to solve the problem, we need something betterwww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • Open Educational Resources (OER)www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • Educational materials offered under a license allowing the public to freely use, adapt and distribute the contentwww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • Definition: “Educational Resources”• Textbooks • Tutorials• Assessments • Video lectures• Study guides • Graphics• Online courses • Slides• Lecture notes • And so on… www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • Definition: “Open License”Legal permission from the copyrightowner to use the resource freely in thefollowing ways (known as the “4 R’s”)• Reuse • Remix• Revise • Redistribute www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • Open Educational Resources1. Open Textbooks 3. OER RepositoriesOER textbooks Mix and match• 3,400 adoptions • CNX.org• 1,800 institutions • MERLOT.org• 100+ high-quality books • OERCommons.org • Curriki.org2. OpenCourseWareExisting materials made open• 250+ universities• 17,000+ universities www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • OER & OA: Differences• Educational content (interchangeable) vs. scholarly research (unique)• Emphasis on creating new content, rather than open-licensing existing content• Creating OER isn’t enough to solve the problem; it must be promoted to get used
  • Open textbooks are the “beachhead” for OERwww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • Example: Open Textbookwww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • Open Textbook Publishing Modelswww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • Publishers (for-profit)www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • Read full bookfree online
  • Option to buyextra items
  • Publishers (non-profit)
  • Solves the “Broken Market”www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • State-Sponsored Programs
  • Faculty Editorial Boards
  • Individual Authorswww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • Open Textbook Adoptionwww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • What You Can Dowww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • What You Can Do1. Support faculty to find and adopt OER (or other low-cost/free curricular resources)www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • What You Can Do1. Support faculty to find and adopt OER (or other low-cost/free curricular resources)2. Get involved in local OER initiativeswww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • What You Can Do1. Support faculty to find and adopt OER (or other low-cost/free curricular resources)2. Get local OER initiatives3. Continue helping students save moneywww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • What You Can Do1. Support faculty to find and adopt OER (or other low-cost/free curricular resources)2. Get involved in local OER initiatives3. Continue helping students save money4. Engage students as advocateswww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • www.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |
  • An Overview of the Textbook Market and Strategies to Reduce Costs Nicole Allen The Student PIRGs nicole@studentpirgs.org • @txtbks Textbooks and Their Stakeholders November 1, 2012 • Northeastern Universitywww.MakeTextbooksAffordable.org | nicole@studentpirgs.org | @txtbks | #OpenTextbooks |