an overview of the first of my digital media/publishing venture

1. 1
an introduction to
indie.
a platform for the new Indian films,
filmmakers and film lovers
by tushar a amin
creativecorner@gmail.com | +91 9820631297
tushar a amin © 2010

2. 2
product: indie. (a platform for new Indian films,
filmmakers and film lovers)
target audience: Indian filmmaking community,
aspiring filmmaking community, film lovers
mode of delivery: (Print + Digital)
u.s.p.: The first Indian media product dedicated to
the art, craft, technology and passion of/for
filmmaking.
the basics
tushar a amin © 2010

3. 3
While new Indian films filmmakers are bringing in
new voices, new technology and fresh
perspectives, there is a vacuum when it comes to
a media platform that focuses on the needs of the
filmmaking community.
indie. aims to fill this void.
the need
tushar a amin © 2010

4. 4
indie. is a first-of-its-kind initiative aimed at
creating an open platform for new Indian
filmmakers to come together to promote their
work; discuss issues facing the filmmaking
community, share the latest developments in
filmmaking, debate thoughts, ideas and opinions;
share insights, announce their requirements and
showcase their talents; all with the aim of
coming together to collaborate on the future of
Indian cinema.
the product
tushar a amin © 2010

5. 5
the driving force
indie. creates synergy between print and digital
media to give new Indian filmmaker his right to:
• creative expression
• popularity
• be rich
• influence popular culture
• individuality
• originality of voice
• difference of opinion
• be heard
tushar a amin © 2010

6. 6
The print version of indie. aims to be one of
the most respected filmmaking magazines in the
world, featuring in-depth features and
interviews providing insight into the thoughts
and working of their inner mind.
The digital format of indie. serves as a
revolutionary new showcase that uses the power
of technology, interactivity and accessibility
to achieve the goals of indie..
why print+digital?
tushar a amin © 2010

7. 7
Streams: Advertising + Subscription + Hosting +
Events + Training Programs
Sources: Film Promotions, Filmmaking Service
Providers, Digital Technology Products/Services,
Profile/Portfolio Showcase (aspiring
actors/technicians)
Allied Products (and revenue streams) :
Film Festivals, Filmmaking and Screenwriting
Contests, Film Clubs, Awards, Screenings,
Workshops, Seminars, Internet/Television based
Shows
revenue generation
tushar a amin © 2010

8. 8
Personal Profile
Tushar A Amin,
Founder/Initiator
indie.
an -ink|lab+ free radical
tushar a amin © 2010

9. 9
I am a media worker with over 12 years of hands-on experience in
the Internet, Television and Print industries.Over the years,
I've served in evolving capacities as:
Project Manager at digital start-up ventures: www.kisan.com (a
portal for the Indian Agriculture industry) and
www.indiainfo.com (Singles and Movies channels)
Associate Vice President - Creative and Programming Strategy for
B4U Television Networks (B4U Music and B4U Movies beaming across
84 countries)
Creative Consultant - Print and New Media Strategy: Filmfare
(India's most respected film magazine from Worldwide Media, a
Time Of India Group and BBC Worldwide joint-venture)
Editor: FHM (For Him Magazine) India (the Indian edition of the
world's largest selling men's lifestyle magazine)
Professionally...
tushar a amin © 2010

10. 10
My association with some of the world's most respected brands in
the entertainment and lifestyle media as the change-facilitator
and one of the key decision makers, have given me thorough grasp
of platform fundamentals, brand management, content selection,
production process and delivery to the target audience.
My focus has always been on creating a synergy between digital
and traditional media forms to maximize revenue generation
potential.
As a part of my work, I've formed strong relationships with some
of the biggest names in the Indian film industry. As an
independent film worker (in capacities as screenwriter, promo-
producer, assistant director) I also have friends and
acquaintances in the filmmaking community who are destined to
become the leading figures in filmmaking world...
Professionally...
tushar a amin © 2010

11. 11
I completed my B.Tech in Chemical Engineering from one of the
most reputed colleges in the field (Laxminarayan Institute of
Technology, Nagpur) and followed it up with a Post Graduate
Degree in Communication and Journalism from University of Pune,
Department of Communication and Journalism.
Academically...
tushar a amin © 2010

12. 12
I'm a focussed, hardworking and intelligent individual. I
believe in myself and my ability to make a positive difference
to the world I am in. I am not afraid of flying from safety and
committing myself to what I believe in.
I love writing, movies and travelling. I've been fortunate that
my work has centered around my passions.
I have written three books. I was the ghostwriter for The Making
of Asoka based on the making of Shah Rukh Khan's Asoka and
Devdas - The Indian Hamlet based on the making of Sanjay Leela
Bhansali's Devdas.
Bollywood Themes,the first book under my name was recently
published by Brijbasi Art Press, New Delhi.
I am the story/screenwriter for The Goodbye Trip, a small
independent film that is shot and ready for release in early
2011.
tushar a amin © 2010
Personally...

13. 13
I believe that indie. is an idea that will be whole-heartedly
embraced by its target audience.
I believe that indie. will make a positive difference to the
existing media scenario and emerge as a leader that will shape
the creative future of the filmmaking industry.
I believe that I have the passion, dedication, training,
experience, expertise and resources to make indie. a success as
a business venture as well as a creative facilitator.
I thank you and seek your blessings and support in this
venture...
tushar a amin © 2010
In conclusion...

14. 14
Thank you.
indie.
a platform for the new Indian films,
filmmakers and film lovers
by tushar a amin
creativecorner@gmail.com | +91 9820631297
tushar a amin © 2010