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Javelin Beta for Lean Startup Machine Workshops

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Trevor Owens
Trevor Owens

Quick overview of the Javelin beta and how to use it at LSM!

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Welcome to the beta.
Why? 1. This is your accounting 2. Special tools: On-Demand, Adwords, Payments 3. Community
How? WARNING! You must have a Twitter account 1. www.Javelin.com 2. For email, type: xxxxx@xxxxxx.com 3. Team leader create project & invite the team
When? 1. Do in person first, then record it A.Experiment Board B.Sticky Notes 2. Customer Segment Analysis 3. Interviews & Scoring 4. Landing Pages
Customer Segments 1. List potential SPECIFIC segments 2. Rate by three factors A.Your Access B.Customer Pain C.Market Size 3. Multiply the numbers
Interviews 1. Everyone record people & learnings 2. Don’t lead the witness! 3. Score your interviews to know if it’s an early adopter
Landing Pages 1. Test your value proposition! 2. Give context to who you are! 3. Get the signups! 4. WARNING: Adwords takes time
But wait… there’s more.
Leaderboard 1. See exciting projects from around the world 2. Keep in touch with peers 3. Get your project noticed!
TIME TO HUSTLE!

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Javelin Beta for Lean Startup Machine Workshops

  • 2. Why? 1. This is your accounting 2. Special tools: On-Demand, Adwords, Payments 3. Community
  • 3. How? WARNING! You must have a Twitter account 1. www.Javelin.com 2. For email, type: xxxxx@xxxxxx.com 3. Team leader create project & invite the team
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  • 13. When? 1. Do in person first, then record it A.Experiment Board B.Sticky Notes 2. Customer Segment Analysis 3. Interviews & Scoring 4. Landing Pages
  • 14. Customer Segments 1. List potential SPECIFIC segments 2. Rate by three factors A.Your Access B.Customer Pain C.Market Size 3. Multiply the numbers
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  • 17. Interviews 1. Everyone record people & learnings 2. Don’t lead the witness! 3. Score your interviews to know if it’s an early adopter
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  • 21. Landing Pages 1. Test your value proposition! 2. Give context to who you are! 3. Get the signups! 4. WARNING: Adwords takes time
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  • 25. Leaderboard 1. See exciting projects from around the world 2. Keep in touch with peers 3. Get your project noticed!
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