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Treesureis a mobile gamewhichwillmakefamiliesleave the couch and gooutdoors.
The vision Treesurewants to save the children and parentsfrombecomingcouchpotatoes. Treesureapplication is just a start. A goodone.
The problem
The problem Who’s to blame? None of these? Parents?
Facts Ok. Let’sface the facts.It is 2011.It is notsocool to buildtheseanymore:
Outdoors? Butit is stillcooloutdoors, isn’tit?
The solution With Treesureit is fun to move:1. Choose a theme 2. Startwalking,  running and jumping 3. GetRewards!
Conceptexplained Video: http://www.youtube.com/watch?v=0tVmSIftiwg
Revenues
Revenues Advertising 70% ,[object Object],AppSales15% - In apppurchases (0,99€/theme) Partnerships15 % ,[object Object],[object Object]
One big partnerfrom the dayone (i.e. big shop chain)
Food bloggers, forums for parents, parentsactivated on social media i.e. Facebook
Owncontactsfrom20 plus years of experience in media, marketing and PR industry.,[object Object]
10k€ marketresearch
10k€ demo version
40k€ R&D of application
40k€ marketing and launch,[object Object]

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Treesure - Presentation 1.0