On April 2013, Nokia organized AppCampus for Vietnamese developers; as an Premium Development Partner, Felix joined the contest. I proposed an innovative music distribution platform taking advantage of the NFC technology allowing consumers to PAY, OWN, and PLAY music in the most convenient and natural way.

1. It is a innovative music distribution platform
taking advantage of the NFC technology;
allowing consumers to PAY, OWN, and PLAY
music in the most convenient and natural
way.

4. Just tap the music card to the
phone to listen to the album. It is
quick and easy.

5. No complicated digital payment methods.
Most convenient way: CASH.
Best shopping experience: LOCAL SHOPS.

6. We work with music labels to provide
copyrighted music. Song writers,
singers are compensated for their
creative work.

7. Capture the nostalgia and warm feeling of
physical goods. Think of hand-written
LETTERS vs. EMAILS.

9. why this product?
Innovative
Differentiated/Unique
Key features/APIs
Design
Popularity/Commercial value

10. innovative
The platform distributes music digitally; yet let
consumers to use familiar payment method and have
the usual shopping experience. It is the easiest way to
PAY, OWN, and PLAY music.

11. differentiated/unique
This is the first kind ever. No other platforms offering the
same experience.

12. key features/apis
Near-field communications (NFC).

13. design
Elegance because of the simplicity.
PUT PEOPLE FIRST!
Natural gestures+ Voice Feedback

14. commercial value
The service is not just an app, it is a complete
distribution platform: content, infrastructure, payment,
retails, consumers.

15. Phung Tien Cong
Vice General Director
MV Corp
Phan Anh Tuan
Vice General Director
VTC Online
Nguyen Thi Kim Nga
Vice Director
ThangLong Audio Visual
Vu Ha Anh
Singers
Tran Viet Anh
Guitarist/Song writers
Linh Sunny
Miss Lambretta