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Toni M. Eftink Work Samples Portfolio
OldTownCape.org www.oldtowncape.org
Social Media www.facebook.com/oldtowncape www.twitter.com/oldtowncape
FB Profile Picture/Marketing Tool
Merchant Newsletter – Print Old Town Cape | New Branding | Click here for full version of newsletter , 4 pgs
2011 OTC Brochure Old Town Cape | New Branding
Community E-Newsletter Old Town Cape | New Branding | Click here to view live version
Sample of Event Collateral
Facebook Campaign Annie Laurie’s  Antiques
CapeAntiqueShop.com www.capeantiqueshop.com
Top Model Promotion www.capeantiqueshop.com/topmodel Phase II – Announce Top 10 Phase I – Announce Contest
Top Model Promotion www.capeantiqueshop.com/topmodel Phase III – Top 10 Live Photo Shoot & Public Voting
Top Model Promotion www.capeantiqueshop.com/topmodel Phase V– Final 3 Photo Battle Phase IV– Top 3 Announced
Top Model Promotion www.capeantiqueshop.com/topmodel Phase VI– Announce Winner

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Toni Eftink Portfolio

Hinweis der Redaktion

  1. Lead manager on development of new website. Wrote all copy, and designed content flow.
  2. OTC Facebook & Twitter sites. I enjoy being creative with copy and design elements such as the profile picture and custom tabs.
  3. Pre-event: Designed profile photos for participating businesses. Post-event: Offered “Facebook Profile Pics” with Santa photos for mom’s to upload. All profile photos have Old Town Cape’s website address.
  4. Quarterly newsletter I write, design & mail to downtown business owners.
  5. 2011 OTC Brochure implementing new branding.
  6. Weekly e-newsletter I write. Designed static version using our new brand guidelines. Emma cut & coded layout.
  7. A piece of collateral I designed for Tunes at Twilight.
  8. Dorm Room Makeover Campaign for Annie Laurie’s Antiques on Facebook designed and implemented using profile picture, custom tab and jpegs of flier.
  9. Customized website for Annie Laurie’s Antiques using WordPress.
  10. Top Model Promotion – Phase I Announce Contest & Phase II Announce Top 10
  11. Top Model Promotion – Phase III Top 10 Live Photo Shoot & Public Voting (Each Top 10 Model had her own gallery.)
  12. Top Model Promotion – Phase IV Announce Top 3 & Phase V Final 3 Photo Battle
  13. Top Model Promotion – Phase VI Announce Winner