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October Webinar Slides - Social Media for Business

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Tonick Media
Tonick Media

A copy of the slides used in the UKNetWeb / Tonick Media webinar on Social Media for Business, October.

BusinessTechnologie
1 von 38
Social Media for Business Social Media Taster Webinar September 2009
 
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What you stand to gain ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is Social Media? ,[object Object],[object Object],[object Object]
What is Social Media? Social Media Sociology + Technology UGC / CGM Conversational Authentic Real Time Many to Many Community Social Media
Who’s using Social Media? Graphic created using http:// www.wordle.net / .
Some Statistics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Some Demographics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Technology Virtual Worlds Live Streaming Social Bookmarking Aggregators Sharing Sites Wiki Sites Social Networks Blogs Social Media Platforms
Credit: Brian Solis, www.briansolis.com JESS3, www.jess3.com
Preparing your approach Identify your community
Preparing your approach Identify your community Define your objectives
Preparing your approach Identify your community Define your objectives Allocate resources
Preparing your approach Identify your community Define your objectives Decide your approach Allocate resources
Preparing your approach Identify your community Define your objectives Decide your approach Allocate resources Link to technology
Identifying your community Allied trades Competitors Funders / Investors Other regions Staff Journalists Suppliers Politicians Demographics Technical ability Interests Geographic location Partners Influencers Customers
Some tips to get you started ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
BusinessCornwall.co.uk
 
 
 
 
 
 
 
Case Study: Compare the Market
Case Study: Compare the Market ,[object Object],[object Object],[object Object],[object Object],[object Object]
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Case Study: Compare the Market ,[object Object],[object Object]
Case Study: Dell
Case Study: Dell ,[object Object],[object Object],[object Object],[object Object],[object Object]
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Case Study: Dell ,[object Object],[object Object],[object Object]
In Summary… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
More information ,[object Object],[object Object],[object Object],[object Object]

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October Webinar Slides - Social Media for Business

Hinweis der Redaktion

  1. 2. and 3. FB Main Site 4. And 5. Technorati State of the Blogosphere - Universal McCann (March 2008) 6. ZDNet http://blogs.zdnet.com/BTL/?p=12919 7. Counted on Twitter About Us section 8. YouTube Corporate info
  2. Facebook Corp 3. ZDNet http://blogs.zdnet.com/BTL/?p=12919 4. Boomer Lifestyle http://boomerlifestyle.com/blog/boomers-seniors-retirees-need-to-replace-income-lost-in-recession-have-you-discovered-how-to-get-linked-in-to-the-social-networking-sites-to-assist-in-your-job-search/ Last 2: Ofcom report into Social Networking