Presentation on YouTube from "Acting Up - Using Theater & Technology for Social Change," from DePaul’s School for New Learning Distance Education Program, Winter 2010.

1. You Tube Advocacy The Good, The Bad, and the Inadvertent Sam Rhee 1143715

2. Overview Since the advent of the Internet , people have used its anonymity and broadcast power to further their causes and create awareness for a myriad of issues. chat irc news groups ? blogs bbs

4. Specifications Founded: By: Owned by: Number of YouTube Viewers: 2003 Chad Hurley, Steve Chen, Jawed Karim Google, Inc. Over 100,000,000* *Source: Social Media Optimization: http://social-media-optimization.com/2009/03/100-million-people-use-youtube/

9. Challenges YouTube, like any other large corporate subsidiary, has its share of downsides, issues and critical users: Copyright Infringement Piracy Sheer Number of videos online Pornography and Graphic Violence Libel/Slander Misinformation/disinformation Too slow to remedy issues For the community activist, the most important concepts to grasp are avoiding copyright infringement, misrepresentation, and any other liability issues, critical thinking in terms of a video’s validity, and searching techniques.

10. YouTube and Activism YouTube is an indispensible partner for the modern activist. Its robust back end technology is based on many open source initiatives, promoting the community minded aspect of programming while being backed by a company with enough clout to withstand outside pressures. With shortening attention spans and an ever increasing number of sources vying for that attention, reaching intended audiences and motivating them to act has become a challenge. YouTube has consistently (if inadvertently) met that challenge. With its rudimentary but useful video editing ability to its ability to integrate with social networking sites and blogs to its limitless storage, YouTube is a powerful suite of tools for activism.

11. Sam Rhee 1143715