Images grab attention. And they can set the tone for your blog post. They can create a mood. Images can also serve more practical purposes - documenting an event, illustrating an examples, or adding context to your topic. Finally, they make your posts more appealing and readable.

1. Using Images to Improve Your Blog’s Image Tom Catalini
Podcamp Boston 9/24/11

2. Discussion Points
• Why bother with images?
• Where to find great images
(free, legal)
• Tips for finding relevant and
interesting images
• Tips for adding images to a
post
• A bit about editing, screen
capture, and markups

5. Set the tone

6. Grab attention

7. Convey emotion

8. Illustrate a point

9. Over 5 Billion Photos

15. Try multiple search terms
Happy Face
Happy Person

16. Experiment with variations
Fast Hurry
Racing Speed Limit

17. “Interesting” buildings

18. Go “Vintage”

19. Try compfight.com (uses flickr.com API)

20. Draw a simple diagram
to make your point

21. Inserting images into your post
Alignment
Space

22. Other image properties

23. Screen capture
• Windows
• Print Screen key = Full Screen
Capture
• Alt + Print Screen = Active
Window
• Mac
• Command + Shift + 3 = Full
Screen Capture
• Command + Shift + 4 (or
Command + Shift + 4 + Space
Bar) = Partial screen capture

24. Tools
• Windows: Paint.net
• Mac: Skitch

25. Photo credits
Trey Ratcliff Sander van der Wel Håkan Dahlström
http://www.flickr.com/photos/ http://www.flickr.com/photos/ http://www.flickr.com/photos/
stuckincustoms/211566219/ jar0d/4712207733/ dahlstroms/4083220012/
Zachary Korb ZeroOne
Kam Abbott
http://www.flickr.com/photos/ http://www.flickr.com/photos/
http://www.flickr.com/photos/
zkorb/28897706/ villes/2865833414/
kams_world/2709661834/
Tomi Tapio paul bica
Michael Porter http://www.flickr.com/photos/ http://www.flickr.com/photos/
http://www.flickr.com/photos/ tomitapio/4006049016/ dexxus/3017515135/
libraryman/2799490154/
Gregg O'Connell John Talbot Navarr Barnier
http://www.flickr.com/photos/ http://www.flickr.com/photos/ http://www.flickr.com/photos/
greggoconnell/171560883/ laserstars/908946494/ navarr/3154147876/
K Sandberg
http://www.flickr.com/photos/
Rachel Davies Spreng Ben thevintagecollective/
http://www.flickr.com/photos/ http://www.flickr.com/photos/ 4080906472/in/
rachdavies/4844552004/ sprengben/5764568623/ set-72157622623100097
K sandberg K sandberg K sandberg
http://www.flickr.com/photos/ http://www.flickr.com/photos/ http://www.flickr.com/photos/
thevintagecollective/ thevintagecollective/ thevintagecollective/
4080142951/in/ 4080924174/in/ 4082013011/in/
set-72157622623100097 set-72157622623150151 set-72157622775720264

26. Thank you!
TomCatalini.com