Baby care products market is comprised of baby skin care products, baby hair care products, baby bath care products, baby diapers, baby perfumes / fragrances, and baby convenience and safety products. These products are broadly categorized under baby cosmetics and toiletries products and baby safety and convenience products. The baby cosmetics and toiletries market was the larger market segment with a revenue share of 92.2% in 2011. The segment will further consolidate its position with 93.2% market share in 2017. The global baby care cosmetics and toiletries market was worth USD 41.3 billion in 2011 and is expected to reach USD 62.3 billion in 2017 with a CAGR of 7.1% from 2011 to 2017.
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Baby Care Products Market - Global Industry Analysis, Market Size, Share, Growth And Forecast 2007 - 2017
1. 2012
Transparency
Market Research
Published
Date: April
2012
122Pages
Baby Care Products Market - Global
Industry Analysis, Market Size,
Share, Growth And Forecast 2007 -
2017
Single User License: US $ 4395
2. Report Description
Baby care products market is comprised of baby skin care products, baby hair care
products, baby bath care products, baby diapers, baby perfumes / fragrances, and baby
convenience and safety products. These products are broadly categorized under baby
cosmetics and toiletries products and baby safety and convenience products. The baby
cosmetics and toiletries market was the larger market segment with a revenue share of
92.2% in 2011. The segment will further consolidate its position with 93.2% market share
in 2017. The global baby care cosmetics and toiletries market was worth USD 41.3 billion in
2011 and is expected to reach USD 62.3 billion in 2017 with a CAGR of 7.1% from 2011 to
2017.
Browse: Baby Care Products Market
The baby care product market growth is largely fueled by the growing baby population in
developing nations, where the disposable income of parents have also increased
considerably at the same time. Moreover, the average age of parents across the globe has
also increased in past few years. Higher aged parents are considered to be financially more
stable and hence have more money to spend on their babyâs care and convenience. In
addition, growing number of women entering into mainstream workforce has helped the
baby care market to grow, as the average disposable income of the family has grown. Baby
care market has also witnessed a growing trend in baby specific products, especially baby
cosmetics, which are organic in terms of ingredients used and poses no threat to babyâs
health.
Key factors that influence parentsâ decision while purchasing baby care productsinclude
health benefits, convenience, and organic aspects. Our analysis indicates that once babies
are above two yearsof age, they start developing a preference for baby care products and
thus begin influencing the decision of parentsas what product to purchase.
Baby skin care and toiletries are major segments of baby care market with high market
share and positive future outlook. Currently, baby hair care segment has small market
penetration, however is expected to grow healthy in near future. Baby sun care segment is
relatively small market, as parents refrain from taking their baby into direct sunlight often.
Increasing trend of using shower gel as preferred bath product for babies is creating
positive future outlook for this segment.
In 2011, P&G maintained its baby care product market lead position with more than 2/5thof
the overall global baby care market revenue share. P&Gâs flagship brand Pampers accounted
for revenue in excess of USD 9 billion in 2011. This single brand of the P&G matched the
collective revenue generated by the next three nearest competitors of the company.
Kimberly-Clark stayed at the second place largely due to steady performance by its diaper
brands; Huggies, Pull-Ups and GoodNites.
Stakeholders may find the market entry barriers to be at the higher side for baby skin care
products, because of high product development costs. Some common entry barriers for all
product categories are the stringent legislations regulating the commercialization of baby
care products, and the numerous clinical trials required. Baby toiletries is expected to have
3. the lowest entry barriers because this face less regulatory issues and the development costs
are relatively less than the other baby care products.
Know More: Baby Care Market
This research is specially designed to estimate and analyze the demand and performance of
baby care products in global scenario. This research provides in-depth analysis of baby care
product manufacturers, product sales, trend analysis by segments, and demand by
geography. The report covers all the major product segments of the global baby care
market and provides in-depth analysis, historical data and statistically refined forecast for
the segments covered. The study presents a comprehensive assessment of the stakeholder
strategies and winning imperatives for them by segmenting the global baby care market as
below:
BABY COSMETICS AND TOILETRIES
BABY SKIN CARE PRODUCTS
Baby Massage Oil
Body Lotions
Baby Powder
Creams/Ointments/Jelly
BABY HAIR CARE PRODUCTS
Baby Shampoo and Conditioner
Detangles
BATH PRODUCTS
Bubble Bath/Shower gel
Soaps
TOILETRIES
Diapers
Cloth
Waterproof Nappy/Disposable Diapers
Training Nappy
Baby Wipes
Baby Fragrances / Perfumes
4. BABY SUN CARE
BABY SAFETY AND CONVENIENCE PRODUCTS
Natural and organic baby care products
Baby car seats
Baby strollers
In addition the report provides a cross-sectional analysis of all the above segments with
respect to following geographical markets:
North America
EMEA (Europe Middle East & Africa)
Asia-Pacific
Latin America
The in-depth research and high level analysis will allow baby care product manufacturers,
lawmakers, large retailers, pharmaceutical companies, research and development agencies
and herbal product manufacturers to make informed decisions about baby care products
manufacturing, designing marketing and growth strategies and gaining competitive
advantage.
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care-market.html
For the research report, we conducted in-depth interviews and discussions with a wide
range of key industry participants and opinion leaders. Primary research represents the bulk
of our research efforts, supplemented by extensive secondary research. We reviewed the
key playersâ product literature, annual reports, press releases and relevant documents for
competitive analysis and market understanding. Secondary research also includes a search
of recent trade journals, technical writing, internet sources, and statistical data from
government websites, trade associations and agencies. This approach has proven to be the
most reliable, effective and successful approach for obtaining precise market data, capturing
industry participantsâ insights, and recognizing business opportunities.
5. Table Of Contents:
CHAPTER 1 INTRODUCTION
1.1 REPORT DESCRIPTION
1.2 SCOPE OF THE REPORT
1.3 METHODOLOGY
CHAPTER 2 EXECUTIVE SUMMARY
CHAPTER 3 BABY CARE MARKET ANALYSIS
3.1 MARKET DYNAMICS
3.1.1 GLOBAL POPULATION AGED 0-4, BY GEOGRAPHY, 2010 â 2030 (MILLIONS)
3.1.2 GLOBAL BIRTH RATES, BY GEOGRAPHY (BIRTHS / 1,000 POPULATION)
3.1.3 PER CAPITA ANNUAL DISPOSABLE INCOME, BY COUNTRY 2008 â 2012 (USD)
3.1.4 PERCENTAGE CHANGE IN FEMALE WORKFORCE RATE, BY GEOGRAPHY (1980-
2010)
3.2 SEGMENT OVERVIEW
3.2.1 SEGMENT ANALYSIS OF BABY CARE MARKET
3.2.2 MARKET POTENTIAL AND ENTRY BARRIER OF BABY CARE MARKET
3.2.3 FAVORABILITY FOR GLOBAL BABY COSMETICS AND TOILETRIES MARKET BY
PRODUCT TYPE
3.2.4 BABY SKIN CARE MARKET ANALYSIS
3.2.5 BABY HAIR CARE PRODUCT MARKET ANALYSIS
3.2.6 BABY BATH CARE PRODUCT MARKET ANALYSIS
3.2.7 BABY TOILETRIES PRODUCT MARKET ANALYSIS
3.2.8 BABY SUN CARE PRODUCT MARKET ANALYSIS
6. 3.2.9 BABY SAFETY AND CONVENIENCE PRODUCT MARKET ANALYSIS
3.3 MARKET SHARE ANALYSIS
3.3.1 GLOBAL BABY CARE PRODUCT MARKET SHARE OF MAJOR PLAYERS
3.3.2 GLOBAL BABY TOILETRIES MARKET SHARE OF MAJOR PLAYERS
3.4 IMPACT ANALYSIS
3.4.1 IMPACT ANALYSIS OF DRIVERS
3.4.2 IMPACT ANALYSIS OF RESTRAINTS
3.5 FACTORS INFLUENCING BABY CARE PRODUCTS MARKET
3.6 PORTER FIVE FORCES ANALYSIS OF BABY CARE MARKET
3.6.1 BARGAINING POWER OF SUPPLIER
3.6.2 BARGAINING POWER OF BUYER
3.6.3 RIVALRY AMONG EXISTING COMPETITORS
3.6.4 THREAT OF NEW ENTRANTS
3.6.5 THREAT OF SUBSTITUTE PRODUCTS OR SERVICES
3.7 ADOPTION INFLUENCER IN BABY CARE MARKET
3.7.1 PRODUCT IMAGE
3.7.2 CHANGING PREFERENCES
3.7.3 SOCIAL STATUS
3.7.4 DESIGN / PACKAGING
3.7.5 SUSTAINABILITY
3.8 MARKET DRIVERS AND DEVELOPMENTS
3.8.1 INCREASE IN DISPOSABLE INCOME
7. 3.8.2 INCREASE IN EMPLOYMENT AND WOMEN WORKFORCE
3.8.3 BIRTH RATE AND INCREASED CONCERN FOR BABY CARE
3.8.4 INNOVATIVE PRODUCTS
3.8.5 COMPETITION DRIVEN PRICE REDUCTION
3.8.6 MODERN RETAIL CONCEPT
3.8.7 ACCEPTANCE AND GROWTH IN PRIVATE LABELS
3.8.8 ORGANIC PRODUCTS
3.9 RESTRAINTS
3.9.1 DISTRIBUTION AND MARKETING CHALLENGES
3.9.2 LACK OF APT REGULATORY FRAMEWORK FOR BABY SKIN CARE PRODUCTS
3.9.3 CULTURAL HINDRANCE IN THE ACCEPTANCE OF BABY CARE PRODUCTS
3.10 OPPURTUNITIES
3.10.1 PREMIUM BABY CARE PRODUCTS
3.10.2 NEW PRODUCT DEVELOPMENT
3.10.3 EXPANSION OF MARKET IN RURAL AREAS
CHAPTER 4 GLOBAL BABY CARE PRODUCT MARKET SEGMENTATION
4.1 OVERVIEW
4.2 BABY CARE MARKET BY TYPE
4.2.1 GLOBAL
4.2.2 NORTH AMERICA
4.2.3 EMEA
4.2.4 ASIA-PACIFIC
8. 4.2.5 LATIN AMERICA
4.3 BABY COSMETICS AND TOILETRIES
4.3.1 BABY COSMETICS AND TOILETRIES MARKET BY GEOGRAPHY
4.3.2 BABY COSMETICS AND TOILETRIES MARKET BY TYPE
4.3.2.1 Global
4.3.2.2 North America
4.3.2.3 EMEA
4.3.2.4 Asia-Pacific
4.3.2.5 LATIN AMERICA
4.3.3 BABY SKIN CARE PRODUCTS
4.3.3.1 Baby Skin Care Market Size by Geography
4.3.3.2 Baby Skin Care Market Size by Type
4.3.3.2.1 Global
4.3.3.3 Baby Massage Oil
4.3.3.3.1 Baby Massage Oil Market Size by Geography
4.3.3.4 Baby Body Lotions
4.3.3.4.1 Baby Body Lotions Market Size by Geography
4.3.3.5 Baby Powder
4.3.3.5.1 Baby Powder Market Size by Geography
4.3.3.6 Creams/Ointments/Jelly
4.3.3.6.1 Baby Creams/Ointments/Jelly Market Size by Geography
4.3.4 BABY HAIR CARE PRODUCTS
9. 4.3.4.1 Baby Hair Care Market Size by Geography
4.3.4.2 Global Baby Hair Care Market Size by Type
4.3.4.3 Baby Shampoo and Conditioner
4.3.4.3.1 Baby Shampoo and Conditioner Market Size by Geography
4.3.4.4 Detangles
4.3.4.4.1 Baby Detangles Market Size by Geography
4.3.5 BABY BATH PRODUCTS
4.3.5.1 Baby Bath Products Market Size by Geography
4.3.5.2 Global Baby Bath Products Market Size by Type
4.3.5.3 Bubble Bath / Shower gel
4.3.5.3.1 Baby Bubble Bath / Shower gel Market Size by Geography
4.3.5.4 Baby Soaps
4.3.5.4.1 Baby Soaps Market Size by Geography
4.3.6 BABY TOILETRIES MARKET
4.3.6.1 Baby Toiletries Market Size by Geography
4.3.6.2 Baby Toiletries Market Size by Type
4.3.6.2.1 Global
4.3.6.3 Baby Diapers
4.3.6.3.1 Baby Diapers Market Size by Geography
4.3.6.3.2 Global Baby Diapers Market Size by Type
4.3.6.3.3 Baby Cloth
4.3.6.3.3.1 Baby Cloth Market Size by Geography
10. 4.3.6.3.4 Waterproof Nappy/Disposable Diapers
4.3.6.3.4.1 Baby Waterproof Nappy / Disposable Diapers Market Size by
Geography
4.3.6.3.5 Training Nappy
4.3.6.3.5.1 Baby Training Nappy Market Size by Geography
4.3.6.4 Baby Wipes
4.3.6.4.1 Baby Wipes Market Size by Geography
4.3.6.5 Baby Fragrances / Perfumes
4.3.6.5.1 Baby Fragrances / Perfumes Market Size by Geography
4.3.7 BABY SUN CARE
4.3.7.1 Baby Sun Care Market Size by Geography
4.4 BABY SAFETY AND CONVENIENCE PRODUCTS
4.4.1 BABY SAFETY AND CONVENIENCE PRODUCTS MARKET SIZE BY GEOGRAPHY
4.4.2 GLOBAL BABY SAFETY AND CONVENIENCE PRODUCTS MARKET SIZE BY TYPE
4.4.2.1 Global
4.4.2.2 North America
4.4.2.3 EMEA
4.4.2.4 Asia-Pacific
4.4.2.5 LATIN AMERICA
4.4.3 NATURAL AND ORGANIC BABY CARE PRODUCTS
4.4.3.1 Natural and Organic Baby Care Products Market Size by Geography
4.4.4 BABY CAR SEATS
11. 4.4.4.1 Baby Car Seats Market Size by Geography
4.4.5 BABY STROLLERS
4.4.5.1 Baby Strollers Market Size by Geography
CHAPTER 5 COMPANY PROFILE
5.1 PROCTER & GAMBLE COMPANY (P&G)
5.1.1 BRIEF PROFILE
5.1.2 BUSINESS AND CORPORATE LEVEL STRATEGIES
5.1.3 FINANCIAL PERFORMANCE
5.2 KIMBERLY-CLARK CORPORATION (K-C)
5.2.1 BRIEF PROFILE
5.2.2 FINANCIAL PERFORMANCE
5.2.3 BUSINESS AND CORPORATE LEVEL STRATEGIES
5.3 JOHNSON & JOHNSON (J&J)
5.3.1 BRIEF OVERVIEW:-
5.3.2 BUSINESS AND CORPORATE LEVEL STRATEGIES
5.3.3 FINANCIAL PERFORMANCE
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care-market.html
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