2. ๏
My target audience are male and female aged 16-25. This
is because this target audience is usually the audience that
listen to indie/ indie-rock genre of music.
๏
This is the link to my questionnaire:
http://www.surveymonkey.com/s/LJQM7ST
3. The results from my survey have told me that:
๏ Everyone who answered my questionnaire was 16-25 years old. This is good
because that is the age of my target audience. The majority were female
but there were some males, they are mostly into indie/indie-rock music.
They watch music videos mostly a couple times a week and normally watch
these on TV or Youtube.
๏ The typical features they expect to see in a indie/indie-rock music video are
people playing instruments such as guitars, indie clothing such as skinny
jeans and slightly unusually placed things.
๏ Story lines, things that relate to the song and colour are what appeal to
them mostly in a music video.
๏ There is a 50/50 result to whether they prefer music videos with a
narrative. I think narrative videos are better due to them helping you
understand the lyrics more and add meaning, these are the reasons I got
from my questionnaire as well.
๏ My results tell me that more than once location is preferred within a music
video.
5. Typical Features in an Indie/Indie- Rock music video
Indie Clothing
25%
Instruments
50%
Unusally Placed things
25%
6. What music the audience listen to
Contemp
13%
Indie/Indie-Rock
37%
Drum and Bass
25%
Metal
0%
Rock
13%
R'n'B
12%
Hip Hop
0%
7. What appeals to the audience in a music video
Storyline
34%
Relating to lyrics
33%
Colour
33%
8. How often do you watch music videos
Never
0%
Every day
25%
Couple times a month
25%
Couple times a week
50%
9. Where are you most likley to watch music videos
Mobile Phone
14%
Youtube
57%
TV
29%
10. Do you prefer music videos with a narrative?
No
50%
Yes
50%
11. Do you prefer one or more location in music videos
Only one location
0%
More than one location
100%
12. ๏
Within my music video I will make sure that I use more than
one location. I Will create a video with a narrative to help
understand the lyrics more and add meaning. I will show
indie clothing and maybe some instruments to still keep in
the typical features of an indie/indie-rock music video. I will
add colour and things that link to the video.