2. Outline Green IT Overview In the Data Centre In the Office Green IT 2 The Market Wrap Up
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5. What is Green IT? Green IT refers to environmentally sustainable computing or IT. It is "the study and practice of designing, manufacturing, using, and disposing of computers, servers, and associated subsystems s u ch as monitors, printers, storage devices, and networking and communications systems e f ficiently and effectively with minimal or no impact on the environment. Source: Wikipedia
6. IT Emissions - GHG Emissions compared Source : Gartner/HP/McKinsey/WWF 3% GHG Emissions from IT Sector 3% GHG Emissions from Aviation Sector
7. IT EMISSIONS - GHG Emissions from IT NOW 2020 3% 6% Source : Gartner/HP/McKinsey/WWF
8. Green IT - Typical Dimensions Waste Water Chemicals Energy Reuse Recycling Reducing landfill Reduce consumption Recycling Removing toxins from builds Reducing raw materials Complying with legislation Reduce consumption Green alternatives
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10. GREEN IT – The Basics * Gartner, Seven Steps for Greening PCs, 2009 3 2 1 1 3 1 5 4 1
12. Green IT - Evolution FUJITSU Green IT 1.0: “Green for IT” Green IT 2.0: “IT for Green”
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14. Typical - IT Energy Consumption Source: Forrester December 18, 2008, “ More Energy Is Consumed Outside Of The Data Center, 2008 ” Traditional Focus of Green IT has been on the Data Centre… But companies are increasingly realizing they have bigger opportunities outside of the data center 55% 45%
24. What is Green IT 2.0? Green IT is It calls for innovation; the ability to monitor, rethink and transform all societal activities, identifying opportunities for increased efficiency & reduced emissions Green IT 2 looks at how IT can reduce emissions from other sectors
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27. Green IT - Spending Climbs to Peak at $9.6 Billion in 2015
28. Green IT - Sustainability Service Offerings At A Glance IT energy and resource efficiency (green IT)
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30. Wrap up 1. Understand the Green IT Basics 2. Understand the Green IT Opportunities 3. Increased awareness of Green IT and Green IT 2.0
Hinweis der Redaktion
The UN Climate Panel said in a 2007 report that by 2020 cuts of between 25-40% subject to an international agreement, Australia would commit to a reduction of 25% from the 2000 level by 2020 (previously, there was to be a reduction of 15% Australian 2020 targets include a 20% of power supplied from renewables The European Union has committed to a 20 percent reduction by 2020, and says it will go to 30 percent if others also make strong cuts. Japan targets 25% reduction by 2020 compared with 1990 levels. US target is to be at 1990 levels by 2020 According to the Intergovernmental Panel for Climate Change (IPCC), developed economies must reduce greenhouse gas emissions by 80-95% by 2050 in order to avoid dangerous climate change. What does this world look like? New power sources, renewable, nuclear, clean coal? Cities? Transport? Work? Homes? Growth vs Sustainability or Growth & Sustainability? We are facing a Carbon Chasm – To cut emissions in developed economies by the required 80% by 2050, we need to see a minimum annual global reduction rate of 3.9% per annum. However, analysis of reduction targets from the Global 100 companies shows they are currently on track for an annual reduction of just 1.9% per annum. If we were all to continue on that trajectory we will not achieve the required reductions until 2089
6% is the same as the steel industry Data centre growth in demand. IDC analyst Michelle Bailey says US companies spent approximately $5.8 billion powering servers in 2005 and another $3.5 billion or more keeping them cool. That compares with approximately $20.5 billion spent purchasing the equipment. The cost and availability of electricity is emerging as a key concern for IT managers when building data centres, in many cases trumping such traditional considerations as seismic stability, purchase price, and quality of life for employees
Outline holistic approach to Green IT must consider the all aspects of sustainabiltiy
Draw attention to lack of general awarness of these facts within IT deparments Consume less and save more Link this back to the Green IT Consulting Offering
1: Gartner, Seven Steps for Greening PCs, 2009 2: Connection Research, Green IT in Australia in 2010 3: “Sustainable IT,” InfoWorld, February 2009 (1-3), (2-3) & (3-3) 4: Ruediger Kuehr and Eric Williams United Nations research group. http://www.unu.edu/zef/publications-d/flyer.pdf 5: Energy Star http://www.energystar.gov/index.cfm?c=power_mgt.pr_power_mgt_faq
Forester: Mapping IT’s Green Opportunities, March 5, 2009
Forester: Mapping IT’s Green Opportunities, March 5, 2009
Source Businessweek.com: CEO Guide To Green Computing. From Gartner
Source Jonathan Koomey 2008: Worldwide electricity used in data centres Energy Star 2007 Report to Congress on Server and Data Center Energy Efficiency Public Law 109-431
Copyright 2010 FUJITSU LIMITED
Copyright 2010 FUJITSU LIMITED
Copyright 2010 FUJITSU LIMITED
Source: “Sustainable IT,” InfoWorld, February 2009 Source vmwere: green_datasheet
These reasons cited for not establishing a Green TI policy are generic and not Green IT specific. If there was an increased understanding of the business benefits the barriers to Green IT policy would not be so high Source: https://www-s.fujitsu.com/au/whitepapers/convenient_truth.html
Source: “Sustainable IT,” InfoWorld, February 2009
Dematerialisation – the substitution of high carbon products and activities with low carbon alternatives e.g. replacing face-to-face meetings with videoconferencing, or paper with e-billing SMART motor - motor is “smart” when it can be controlled to adjust its power usage to a required output SMART logistics - The logistics of this vast operation (including packaging, transport, storage, consumer purchasing and waste) are inherently inefficient. For instance, vehicles often carry little or nothing on return journeys SMART buildings - The term ‘smart buildings’ describes a suite of technologies used to make the design, construction and operation of buildings more efficient, applicable to both existing and new build properties SMART grids - A “smart grid” is a set of software and hardware tools that enable generators to route power more efficiently, reducing the need for excess capacity and allowing two-way, real time information exchange with their customers for real time demand side management
Forester: Mapping IT’s Green Opportunities, March 5, 2009