Introducing the background and principles of Coworking and Jellies and explaining the TheWorks project

1. JELLY #1 BRNO NOV 24 2010 TWITTER: #THEWORKSCZ #COWORKING

2. EXIT
Workers are leaving the office (or not going…)
>By Choice Freelancers
>By Opportunity Telecommuters
>By ‘Luck’ The Laid-Off

3. TREND
The Future of Work
>Companies hiring more and
more on a contract basis
>Companies scaling down
offices (and office space)
>Incentives for startups and
entrepreneurship
>Swarms in need of a ‘hive’

4. Working from Home
>Pyjamas
>Freedom
>No travel
>Responsibility
>Manage your time
>No water cooler gossips
PYJAMAS FAIL
FAIL

5. Working from Home
>Isolation / Lack of Social Contacts
>On-line ‘contact’ ≠ IRL contact
>Distractions & Privacy
>Work-life balance
>Productivity / Motivation / Creativity
>Privacy
>No water cooler gossips
ALONE…. (BUT NOT QUITE)

6. THE THIRD PLACE
“Third places exist on neutral
ground and serve to level their
guests to a condition of social
equality. …. conversation is the
primary activity and the major
vehicle for the display and
appreciation of human
personality and individuality.”
Not HOME,
Not @ WORK
Great Good Place: Cafes, Coffee
Shops, Bookstores, Bars, Hair Salons,
And Other Hangouts At The Heart Of A
Community by Ray Oldenburg

7. WORK?
>No community
>No continuity
>Not a working context
>Expensive and bad coffee
WORKING @
THE THIRD
PLACE

8. COWORKING PILLARS
Coworking
>Coined in 1999
>First used for a community
and ‘space’ in 2005
>Spreading globally fast
>Has no agenda !
>Community
>Collaboration
>Openness
>Accessibility
>Flexibility
>Sustainability

9. CZECH REPUBLIC
www.theworks.cz
www.coffice.cz
www.bcwc.cz
Others…
And a number of them
struggling.

10. CENTRAL AND EASTERN EUROPE LAG

11. CULTURAL BARRIERS
>Reserved
>Formal
>Privacy
>Not emotional
>Not very flexible
>Trust ?
>Community
>Collaboration
>Openness
>Accessibility
>Flexibility
>Sustainability

12. TRY FIRST
>Accessible and Casual
>Experience the benefits
>Do not impose
>Community first !
>Jellies
>Presentations / Workshops
>Serendipity
>Community
>Collaboration
>Openness
>Accessibility
>Flexibility
>Sustainability

14. THE WORKS
>Educate and Evangelize Coworking
>Online and IRL community of international
independent workers, entrepreneurs and startups
>Mixed professions
>Casual and Irregular Coworking Events (Jellies)
>Online environment to share skills, knowledge,
best practices

15. JELLY

16. BENEFITS of JELLY
>WORK!
>Meet the Community IRL
>Bounce ideas around
>Discover opportunities for collaboration
>Share resources and service providers
>finance/tax/legal, Consulting, Funding, etc.

17. FUTURUM
>Build the community on TheWorks
>More Jellies
>Presentations / Events / Workshops
>Explore joint projects
>Explore incubation type of services
>Consider Space -> co-created

18. SPACE, THE FINAL FRONTIER
>Co-created ‘Clubhouse’ for the community
>‘Third Place’ with a working context
>Large dynamic and diverse community
>Lazy bums that drink coffee
>Hotdeskers
>Micro-companies / Startups
>Established businesses
>A ‘Smart Crowd’
>And finally and last… all the obvious facilities….

19. > Café
> Hotdesking
> Meeting rooms
> Events
> Startup Space
> Business Center
And most important
PEOPLE

20. ?