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MOBILE MARKETING:
MAKING IT WORK FOR YOU

MONICA CLARKE, INTERACTIVE MARKETING COORDINATOR
THE WAKEMAN AGENCY
@WAKEMANAGENCY
FACEBOOK: THE WAKEMAN AGENCY
EMAIL: MCLARKE@THEWAKEMANAGENCY.COM
WHY IS IT SO IMPORTANT?
                      70% of smartphone users
                         are action takers*




*Going Mobile(The Book) by Janine Hopkins and Jaime Turner
**Avidmobile.com
WHY IS IT SO IMPORTANT?
 50% of all mobile users have a smartphone*




*Going Mobile(The Book) by Janine Hopkins and Jaime Turner
**Avidmobile.com
WHY IS IT SO IMPORTANT?

67% of smartphone users
 research brands before
   making decisions*




    *Going Mobile(The Book) by Janine Hopkins and Jaime Turner
    **Avidmobile.com
WHY IS IT SO IMPORTANT?
  According to a recent AT&T survey, the most popular type
      of mobile marketing at the moment is app creation
    (used by 43 percent of marketers), followed by mobile
   barcodes (41 percent). Mobile web (35 percent) and SMS
         messages (34 percent) follow in popularity.**




*Going Mobile(The Book) by Janine Hopkins and Jaime Turner
**Avidmobile.com
WHY IS IT SO IMPORTANT?
It is a social media trend and as such should not be ignored by the
power it can provide when it comes to getting awareness for your
                          business or cause.
WHY IS IT SO IMPORTANT?



    It’s Easy!
TOP REASONS TO USE MOBILE MARKETING
   Brand building through information sharing
TOP REASONS TO USE MOBILE MARKETING
Lead generation using QR codes and text subscriptions
TOP REASONS TO USE MOBILE MARKETING
         Fundraising through SMS
TOP REASONS TO USE MOBILE MARKETING
      Mobile coupons and special offers
TOP REASONS TO USE MOBILE MARKETING
     Mobile fundraising: http://www.mgive.com/
TOP REASONS TO USE MOBILE MARKETING
Text message marketing: http://www.motomessage.com/
TOP REASONS TO USE MOBILE MARKETING
Create a QR Code: http://delivr.com/qr-code-generator
CONTACT ME WITH QUESTIONS!




MONICA CLARKE
WWW.THEWAKEMANAGENCY.COM
MCKARKE@THEWAKEMANAGENCY.COM
@WAKEMANAGENCY (212) 500.5953 EXT. 119

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Mobile Marketing: Making It Work for You

  • 1. MOBILE MARKETING: MAKING IT WORK FOR YOU MONICA CLARKE, INTERACTIVE MARKETING COORDINATOR THE WAKEMAN AGENCY @WAKEMANAGENCY FACEBOOK: THE WAKEMAN AGENCY EMAIL: MCLARKE@THEWAKEMANAGENCY.COM
  • 2. WHY IS IT SO IMPORTANT? 70% of smartphone users are action takers* *Going Mobile(The Book) by Janine Hopkins and Jaime Turner **Avidmobile.com
  • 3. WHY IS IT SO IMPORTANT? 50% of all mobile users have a smartphone* *Going Mobile(The Book) by Janine Hopkins and Jaime Turner **Avidmobile.com
  • 4. WHY IS IT SO IMPORTANT? 67% of smartphone users research brands before making decisions* *Going Mobile(The Book) by Janine Hopkins and Jaime Turner **Avidmobile.com
  • 5. WHY IS IT SO IMPORTANT? According to a recent AT&T survey, the most popular type of mobile marketing at the moment is app creation (used by 43 percent of marketers), followed by mobile barcodes (41 percent). Mobile web (35 percent) and SMS messages (34 percent) follow in popularity.** *Going Mobile(The Book) by Janine Hopkins and Jaime Turner **Avidmobile.com
  • 6. WHY IS IT SO IMPORTANT? It is a social media trend and as such should not be ignored by the power it can provide when it comes to getting awareness for your business or cause.
  • 7. WHY IS IT SO IMPORTANT? It’s Easy!
  • 8. TOP REASONS TO USE MOBILE MARKETING Brand building through information sharing
  • 9. TOP REASONS TO USE MOBILE MARKETING Lead generation using QR codes and text subscriptions
  • 10. TOP REASONS TO USE MOBILE MARKETING Fundraising through SMS
  • 11. TOP REASONS TO USE MOBILE MARKETING Mobile coupons and special offers
  • 12. TOP REASONS TO USE MOBILE MARKETING Mobile fundraising: http://www.mgive.com/
  • 13. TOP REASONS TO USE MOBILE MARKETING Text message marketing: http://www.motomessage.com/
  • 14. TOP REASONS TO USE MOBILE MARKETING Create a QR Code: http://delivr.com/qr-code-generator
  • 15. CONTACT ME WITH QUESTIONS! MONICA CLARKE WWW.THEWAKEMANAGENCY.COM MCKARKE@THEWAKEMANAGENCY.COM @WAKEMANAGENCY (212) 500.5953 EXT. 119