Marketplace and Quality Assurance Presentation - Vincent Chirchir
Mobile Marketing: Making It Work for You
1. MOBILE MARKETING:
MAKING IT WORK FOR YOU
MONICA CLARKE, INTERACTIVE MARKETING COORDINATOR
THE WAKEMAN AGENCY
@WAKEMANAGENCY
FACEBOOK: THE WAKEMAN AGENCY
EMAIL: MCLARKE@THEWAKEMANAGENCY.COM
2. WHY IS IT SO IMPORTANT?
70% of smartphone users
are action takers*
*Going Mobile(The Book) by Janine Hopkins and Jaime Turner
**Avidmobile.com
3. WHY IS IT SO IMPORTANT?
50% of all mobile users have a smartphone*
*Going Mobile(The Book) by Janine Hopkins and Jaime Turner
**Avidmobile.com
4. WHY IS IT SO IMPORTANT?
67% of smartphone users
research brands before
making decisions*
*Going Mobile(The Book) by Janine Hopkins and Jaime Turner
**Avidmobile.com
5. WHY IS IT SO IMPORTANT?
According to a recent AT&T survey, the most popular type
of mobile marketing at the moment is app creation
(used by 43 percent of marketers), followed by mobile
barcodes (41 percent). Mobile web (35 percent) and SMS
messages (34 percent) follow in popularity.**
*Going Mobile(The Book) by Janine Hopkins and Jaime Turner
**Avidmobile.com
6. WHY IS IT SO IMPORTANT?
It is a social media trend and as such should not be ignored by the
power it can provide when it comes to getting awareness for your
business or cause.