Here is my Tablet Strategy Masterclass presentation which I gave at the Aircraft Commerce Airline & Aerospace MRO & Operations IT Conference in Miami on 19th March 2013

1. you’re still doing it
ALL WRONG
A Tablet Strategy Master Class
Airline & Aerospace MRO & Flight Operations IT Conference
Miami – 19th March 2013

2. Hello…. I’m
PAUL SAUNDERS
@conduce paul.saunders@conduce.net

3. everyone wants iPads
some
but most companies
aren’t sure what
to do with them

4. This is
ROGER

5. This is
ROGER
father

6. This is
ROGER
father
grandfather

7. This is
ROGER
father
grandfather
tech-retard

8. we have entrusted
the future with
people who do not
understand the present

9. …so what is being done
“ALL WRONG?”

10. BUILDING
TABLET
business cases

11. DISCLAIMER
I am NOT an iPad guru
…I’m probably completely wrong about this!

12. hardware

13. step 1
buy an iPad

14. SAUNDERS
APPROVED

15. has
%
tablet
market share

16. has
%
tablet
web traffic

18. step 2
look at the options

20. SAUNDERS
APPROVED

22. SAUNDERS
APPROVED

23. HARDWARE
is the least of your worries

24. its all about the
USE CASE

25. software

26. messaging & communications
data acquisition eLEARNING
performance & optimisation
TECH PUBS eTECHLOG
business intelligence
working smarter
charts & navigation EFB
utilities & productivity CRM
in-flight entertainment
passenger apps

27. messaging & communications
data acquisition eLEARNING
performance & optimisation
TECH PUBS eTECHLOG
business intelligence
working smarter
charts & navigation EFB
utilities & productivity CRM
in-flight entertainment
passenger apps

28. tech pubs

29. why tech pubs?
weight saving
time saving
simpler & cheaper distribution
zero day amendments
improved efficiency & safety
simpler to use
tried & tested
to make use of metadata

31. United Airlines say they will save
16 million sheets of paper and
326,000 gallons of fuel per year

32. option #0: mro systems

33. WARNING
the next slide
contains some maths

34. + old crappy software = HORSE SHIT

35. option #1: managed content

36. option #1: managed content

37. option #2: library apps

39. tech library
cloud storage
device storage
option #3: improvise

40. option #4: next gen formats

41. data acquisition

42. why data acquisition?
improved data quality
reduced admin cost
improved turn round times
reduced maintenance time
time saving
quicker & easier to use
weight saving

43. data acquisition today

44. data acquisition today
limited asynchronous use-cases
paper form replacement
on-ground transmittal
commissioned 3rd party apps
uni-directional integration
or
online only (duh?!!)

45. data acquisition +1 year

46. data acquisition +1 year
full asynchronous capability
desktop software replacement
in-flight transmittal
vendor developed apps
bi-directional integration
web 3.0 capability
loads of metadata

47. build your own software?

48. it can’t be
ROCKET SCIENCE

49. it can’t be
ROCKET SCIENCE

50. it can’t be
ROCKET SCIENCE

51. businesses should
only make their own
software if they are
also prepared to make
their own aspirin

52. the magic triangle
SWEET
SPOT
user goals

53. vs
standard UI

54. vs
clarity vs brevity

55. vs
clarity vs brevity

56. vs
more icons

57. vs
chunkier buttons

58. security

59. iOS passcode lock

61. in-app security
GoodReader

62. MS Exchange

63. deployment

64. iPad deployment options
App Store
hand out and hope….!
iPhone Configuration Utility
ok for a few iPads & BYOD
Mobile Device Management
enterprise deployments

65. training
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66. training
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remember this guy?

67. approval

68. attrition rates

69. future proofing

70. STOP future proofing

71. prepare for shorter
lifecycles

72. what have
we done
in the past
2 years?

73. in that time Apple
have released
2 iPhones, 3 iPads
AND lost their CEO

74. achieving success

75. 4 steps for tablet success
hardware
iPads or something else?
software
bespoke or wait for COTS
deployment
don’t underestimate it
security
not as bad as you think

76. don’t forget to “KISSASS”
keep it
SIMPLE, stable,
available, scalable
& SECURE

77. don’t forget to “KISSASS”
keep it
SIMPLE, stable,
available, scalable
SAUNDERS
APPROVED
SECURE
approved by Roger

78. THANK YOU
@conduce
paul.saunders@conduce.net
www.conduce.net
www.slideshare.net/thesaundi

79. your questions

80. more information >
image credits:
Most images sourced via Creative Commons Licenses on Flickr.
All the old images were taken from the Commons on Flickr via the Library of Congress Photostream
The images of iPads in use by airline staff were all taken from the airline’s own press releases.
Thanks also to carsonified.com & lostandtaken.com for the other free backgrounds
Thanks to the following Flickr users: See-ming Lee, Baldiri, Mag3737, Overges and jezarnold
All logos and product images were taken from vendor websites or from the iTunes App Store.
The rest were screenshots or my own photos & images.
source data:
Most data for this presentation has come directly or indirectly from Apple Inc.
Unless specific surveys or data sources were identified all information is anecdotal.
Information sources include but are not limited to:
Wired, Engadget, Gizmodo, Flight Global, Slideshare, Tech Crunch, BGR, TNW, Forbes, United Airlines, Panasonic
This presentation is published with a Creative Commons
Attribution-NonCommercial-ShareAlike License
You are free to share, copy, distribute and transmit this work and you are free
to remix and adapt this work on condition that you attribute the work and
distribute the resulting work using the same or similar license.
Thank you - Paul