1. Digital
Video
Workshop
Short film for small screens
has never been so big

2. MULTI-
PURPOSE
Entertainment
Brand
expression
Infographics
Behaviour
change
Internal
engagement
Product
demos
Marketing

3. Digital video
ad spend has
doubled in the
past 2 years
YouTube reaches
more people
aged 18 to 24 than
any TV channel
By 2017
digital video
will be more
popular than
Facebook
Online video
services had
just around
1 billion users
worldwide
in 2012
Sources:
http://www.emarketer.com/Article/Video-Ads-Success-Hinges-on-Social-Sharing-Early-Days/1009852
http://www.forbes.com/forbesinsights/going_native/
http://www.cisco.com/en/US/netsol/ns827/networking_solutions_sub_solution.html
FACTS

4. Storyboarding
Animatics
Pre-production
Planning
CREATIVE
STRATEGY
Scripting
Artworking

5. PRODUCTION
Video
Audio
Editing
Colour grading
Sound design
Animation
Motion
graphics
VFX

6. Paid media
seeding
Paid social
ads
Web
landing page
Tumblr
production
Data
capture &
reporting
Bloggers
Online press
outreach
SEEDING

7. Production
resources
Leith has
produced more
than 1000
films
WHY
LEITH?
Planning
experience
Creative
chops

8. OUR
WORK
Client:
Project: Chris and Danny Film
CLICK HERE TO VIEW
This short film was made to raise awareness of the Games coming to
Glasgow. The film relied on the ‘banter’ between Chris Hoy and Danny
MacAskill as Danny tried out cycling at a Velodrome. It was hugely
popular online and was widely shared. It has almost 300,000 views.
The Glasgow 2014 Commonwealth Games
Client:
Project: The Queen’s Baton Relay
CLICK HERE TO VIEW
With the help of Scottish actor Billy Boyd (Pippin in Lord of the Rings),
we made this short film to raise awareness about the Glasgow 2014
Queen’s Baton Relay(QBR). The film was used at the launch of the
QBR and will be used to raise awareness throughout the QBR journey
The Glasgow 2014 Commonwealth Games
Project: Volunteering
CLICK HERE TO VIEW
Karen Dunbar was the voice for this short film that shows everything
you need to know about Volunteering at Glasgow 2014 in a nutshell.
The film was used on the Volunteering website, to help people
understand the process.
The Glasgow 2014 Commonwealth GamesClient:
Client: Scottish Government
Project: Bowel Cancer Online
CLICK HERE TO VIEW
This online film was made to try to convince older relatives to take
the bowel cancer test. The film is a great example of a serious problem
being communicated in a funny and extremely shareable way. It has
been hugely popular, getting over 45,000 Youtube views.

9. OUR
WORK
Burness Paull
Project:
CLICK HERE TO VIEW
A short film to raise awareness of the merger of law firms Burness and
Paull and Willamsons.The film was used as part of a rebranding exercise,
which helped deliver 10% increase in turnover and 14% increase in
net profit.
Client:
Client: Scottish Government
Project: Ready for winter?
CLICK HERE TO VIEW
We made a short animation to highlight the risks involved as it gets colder
in winter. It gave some straightforward advice for the colder months and
had an extremely positive reception.
Client: Scottish Government
Project: Curriculum For Excellence
CLICK HERE TO VIEW
This film was made to highlight ways that the Curriculum For Excellence
is expanding and enriching learning in Scotland. It mixes an animation with
filmed content, which makes for an interesting style that shows how the
Curriculum For Excellence is improving education for children in Scotland.
Client: Scottish Government
Project: Scottish National Heritage (Biodiversity)
CLICK HERE TO VIEW
This short film was to raise awareness about the importance of bees
to Biodiversity and how they can ultimately affect the world we live in.
Using the voice of Phil Kay the film also suggests ways that we can help
the bee population in Scotland. It has more than 50,000 views on Youtube.
Merger Awareness