Death by PowerPoint

Death by PowerPoint (and how to fight it) Alexei Kapterev

There are 300 million PowerPoint users in the world* * estimate

They do 30 million presentations each day* * estimate

About a million presentations aregoing on right now* * estimate

50% of them areunbearable* * conservative estimate

LOTS of peopleare killing each otherwith bad presentations. NOW.

They are all DEAD! Well, almost.

A vicious circle Bad presentations Bad communication Lesstraining Bad relations Less money Less sales

Let’s make the world a better place.

Why are they doing it?!

Research shows:Bullets don’t kill peoplePeople kill peopleUnintentionallyYet regularly

Mainly due to lack of... Significance Structure Simplicity Rehearsal

Significance

Why do you present? To “pass the information”? Your boss told you to? Or to make meaning?

What’s the subject andwhy it matters to you?

How presentations workSignificance creates passionPassion attracts attentionAttention leads to action

Are you passionate? Check yourself.

This is passion.

This is not.

Can’t find the meaning?Don’t present.

Structure

Structure is how you place thebuilding blocks of your story.

Q: What structure to use?A: Any – as long as it is: Convincing Memorable Scalable

Structure choicesProblem – Pathway – SolutionProblem – Solution – ReasoningFancy stuff (if it makes sense)

Give 3-4 reasons supporting your point.They will not remember more anyway.

}Memorable opening 1 More details... 1 argument 2 More details... 3 More details... 2 argument 1 2 More details... More details... 45 3 More details... minutes 1 More details... 3 argument 2 3 More details... More details...Memorable closing

You can tell this in... 5 minutes 15 minutes 45 minutes It is scalable.

Simplicity

Everything should be made assimple as possible but not simpler.

Apparently, being simple is not that simple.Will give you some examples.

Don’t worry: knowing thelanguage doesn’t really help.

Notice cool background.

Hey, we’ve got DATA!

This one’s my favorite.

Fundamental problem?

PowerPoint helps to:Visualize ideasCreate key pointsImpress

They use it as: Prompter Handouts Data dumps

People read faster than you speak. This means you are useless.

How much is an extra slide? $0.00. Zero Dollars.Break it in several. It’s free.

What’s the point? One simple point?Remove everything else.

Well, some arejust hopeless.

Ditch stupid “rules”Do you remember the rule: 7 lines per slide or less 7 words per line or less?Well, it is just plain stupidIf you follow this “rule”You get a slide like this

d .Ditch stupid “rules” e p . m gDo you remember the rule: a in 7 lines per slide or less r rC o 7 words per line or less?Well, it is just plain stupid BIf you follow this “rule”You get a slide like this

Simple design rules*One point per slideFew matching coloursVery few fontsPhotos, not clipart * pun intended

Less text. More imagery.Wild imagery.

But what if I need tosend or print the slides?

Write a document

The Largest Leasing Companies•Hansa Leasing•РГ Лизинг•Авангард-Лизинг•Raiﬀeisen Leasing•ММБ-Лизинг Make 2 sets of slides

Print with notes

Inform with little text* * yes you can

Rehearsal

It will never work completely for the first time. Trust me.

YOU PRESENTATION RECIPIENTFeedback. Go get some.

No audience? Present to thefurniture. But aloud. Try it.

Check the roomand equipment.

Presentation checklist

All this leads to...

Wow* * great presentations

Alexei Kapterev www.kapterev.comWant to improve your presentation skills? Check out this book!

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Death by PowerPoint

von Alexei Kapterev am 31. Juli 2007

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