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Basics, Benefits and
Components of Digital
Branding
The brand will not get anywhere if
it is not present digitally. It has got
a new framework and has
diversified itself since the
inception of digital/ social media
platforms.
Understanding
the Basics
Branding is the creative,
strategic process of telling
potential customers about
your company, the products,
and the services it offers.
Defining Digital
Branding
Digital branding is the process
of designing and building a
brand online using websites,
applications, social media,
video and much more.
Why Does Digital Brand
Presence Matter?
It makes it essential for brands
to reach the target customers
and convert one-time users
into long-term loyalists.
Digital Branding
vs. Digital
Marketing
Digital branding focuses on
providing value and inspiring
loyalty. Digital marketing is all
about finding new customers and
getting sales.
Contact Us
• Level 10/1024, 14 Mason St, Dandenong
VIC 3175
• info@thebigunit.com.au
• 03 9000 0828
• Content Resource:-
https://thebigunitdigitalmarketing.blogspot
.com/2023/06/basics-benefits-and-
components-of.html
Thank You!

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Basics, Benefits and Components of Digital Branding.pptx

  • 1. Basics, Benefits and Components of Digital Branding The brand will not get anywhere if it is not present digitally. It has got a new framework and has diversified itself since the inception of digital/ social media platforms.
  • 2. Understanding the Basics Branding is the creative, strategic process of telling potential customers about your company, the products, and the services it offers.
  • 3. Defining Digital Branding Digital branding is the process of designing and building a brand online using websites, applications, social media, video and much more.
  • 4. Why Does Digital Brand Presence Matter? It makes it essential for brands to reach the target customers and convert one-time users into long-term loyalists.
  • 5. Digital Branding vs. Digital Marketing Digital branding focuses on providing value and inspiring loyalty. Digital marketing is all about finding new customers and getting sales.
  • 6. Contact Us • Level 10/1024, 14 Mason St, Dandenong VIC 3175 • info@thebigunit.com.au • 03 9000 0828 • Content Resource:- https://thebigunitdigitalmarketing.blogspot .com/2023/06/basics-benefits-and- components-of.html