The first ASTD Coaching Certificate introduced by ADUKG in the UAE in partnership with ASTD

1. Coaching Certificate
Help others develop, take action, and make better decisions
09th-10th April 2012
Abu Dhabi University, Abu Dhabi, UAE
Who Should Attend
• HR Managers and Directors
• Learning and Development Professionals
• Recruiters
• Executive / Business / Personal Coaches
• Workplace / Student Counselors
• Psychologists
Organized by:

2. Coaching Certificate
Coaching Certificate
Help others develop, take action, and make
better decisions. Improve your clients’
ability to set goals and achieve satisfying
results by helping them identify and take
advantage of their natural strengths.
Participants will learn a model that outlines
a coaching process they can use with
individuals, teams, or an entire organization,
and will practice foundational coaching
competencies through role plays, group
exercises, and case studies
Course Description
This two-day workshop demonstrates the functions of a successful WLP in the role of coach, including using an interactive
process to help clients develop more rapidly and produce more satisfying results, and improving others’ ability to set goals,
take actions, make better decisions, and make full use of their natural strengths. Participants will learn a model that outlines
a coaching process they can use with individuals, teams, or an entire organization, and will practice foundational coaching
competencies through role plays, group exercises, and case studies.
In addition to skill-building on the coaching competencies, the workshop covers collecting data, establishing action plans,
measuring and tracking results, and planning and managing the coaching program, to meet the specific needs of learning
professionals. The content of this program is based on the ASTD Competency Study and helps in preparation for obtaining the
CPLP™ credential. The ASTD Coaching Certificate is aligned with the International Coach Federation (ICF) Code of Ethics and
the ICF Core Coaching Competencies.
Toll Free: 800 2212 Email: bookings@adu.ac.ae Fax: +971 2 586 0256

3. Learning Objectives
After this workshop, participants will be able
to: Coaching Cert.
• Practice the five foundational coaching Suzanne Coonan, PHR
competencies within the workplace professional
coaching model and relate them to an individual, a Suzanne Coonan is an experienced Human
team, or an organizational coaching program Resources leader, consultant and leader-
• Establish coaching agreements with clients and ship coach. She has nearly 20 years of
identify how goals link to enhanced business experience in the human resources field
performance including past positions at an MBA school,
a legal publishing company, a technology
• Exhibit an open, flexible, and confident consulting firm, and at Hewitt, a benefits
coaching relationship with clients; and establish outsourcing and consulting firm. Suzanne
mutual respect and trust in a safe, supportive has been recognized for her exceptional
environment interpersonal, facilitation, coaching, and
leadership skills.
• Apply coaching ethics and standards appropriately
in all coaching situations
Most recently, Suzanne served as Vice President, Human Resources at
• Demonstrate active listening, ask powerful Lake Forest Graduate School of Management, a not --for-- profit MBA
questions, and use effective dialogue and school dedicated to helping improve people’s lives through education.
feedback techniques to provide maximum benefit She was on the senior management team and was responsible for all
to clients aspects of human resources at the School including talent manage-
ment, recruiting, leadership development, employee relations, HR
• Integrate and evaluate multiple sources of data
technology, compensation/benefits, compliance and organizational
and make interpretations that help clients achieve
development.
agreed-upon results
• Design actions and opportunities for ongoing Currently Suzanne is Principal of an HR consulting and coaching prac-
learning that will most effectively lead to coaching tice. She provides consulting, as well as leadership development and
results career coaching to experienced business professionals who aspire to
reach new heights or find meaning and balance in work and life. Her
• Develop and maintain an effective coaching clients include individuals from Abbott, Allstate, Baxter, CVS/Caremark,
plan with clients, manage ongoing progress, and GE, Grainger, HSBC, Johnson & Johnson and Wrigley/Mars, among
hold clients accountable for actions others. In addition, she is an adjunct faculty member with the Lake
• Plan, implement, and manage an integrated Forest Graduate School of Management’s Corporate Education group
coaching program based on negotiated roles, clear where she facilitates sessions on career and leadership development.
guidelines, a systems approach, and publicized
results. Suzanne holds a Bachelor’s degree from Northwestern University
and is currently pursuing a Master’s degree in Positive Organizational
Development and Change from Case Western Reserve University. She
Audience is certified as a Professional in Human Resources (PHR) from the Hu-
man Resources Certification Institute and is a graduate of the Coach
The Coaching Certificate Program is for
U coaching program. In addition, she has extensive experience work-
professionals who want to develop successful ing with not --for-- profit boards and is a founding board member of
coaching competencies and skills for use with BENNU Legal Services. She is also on the board of Career Resource
individuals, teams, or an entire organization. Center in Lake Forest, IL and was previously chair of the HR committee
Practitioners new to coaching or those who want to of the board at the award--winning Prairie Crossing Charter School in
enhance and validate their current coaching skill set Grayslake, IL.
will benefit most from attending this program.

4. 3 EASY WAYS TO REGISTER
Toll Free: 800 2212
Email: bookings@adu.ac.ae
Fax: +971 2 586 0256
Event Dates Early Bird Discount Price
(book before 15 March 2012)
Coaching Certificate 9 - 10 April 2012 US $1,700 US $1,950
* Registration price includes prescribed course textbook and invigilated exam session. SUM/T/001
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Terms and Conditions
CREDIT CARD PAYMENT Payments:
A confirmation letter and invoice will be sent upon receipt of your registration via email. Please note that the full payment must
be received prior to the event. Only those delegates whose fees have been paid in full will be admitted to the event. Payment
Please debit my card: Visa Mastercard must be received within 30 days of the invoice being issued.
Card Number: ...................................................................... Cancellation:
If you are unable to attend, a substitute delegate will be welcome in your place. Registrations cancelled within 7 days of the
Name on Card: .................................................................... event are subject to a fee of 50% administration charge. Registrations cancelled less than 7 days before the commencement
of the event must be paid in full. Abu Dhabi University Knowledge Group will not be liable for refunds should visas not be
CCV No.: ..................... Exp. Date.: .................................. obtained. Any refund will exclude any flight or hotel cancellation charges. By submitting your registration you agree to be
bound by the terms and conditions in full.
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Program Changes:
Date: .................................................................................... Abu Dhabi University Knowledge Group reserves the right to make changes to the program, venue and timings at any time
without prior notice.
Visas:
ADUKG is not responsible for arranging your visa. If you require a visa, you should contact the hotel you wish to stay at as soon
as possible.
RW/AD/MA