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David B. Sachsman University of Tennessee at Chattanooga James Simon Fairfield University JoAnn Myer Valenti Independent Scholar ------------------------------------------------------------------------------------ A presentation for the  4th International Conference on Interdisciplinary Social Sciences, July 2009, Athens Greece  Copyright  ©  2009 by David B. Sachsman, James Simon, and JoAnn Myer Valenti. Work in progress. Not for citation. Environmental Journalists in the 21st Century:  A Study of U.S.  Environment Reporters vs. U.S. Journalists in General
Methodology ,[object Object],[object Object],[object Object],[object Object]
Methodology  II ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Key Research Questions: ,[object Object],[object Object]
Key Research Questions: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
1. Where are the U.S. environment reporters?
Environment Reporters,  Daily Newspapers  New England (2000)   Mtn. West (2001)   Pacific West(2002, 04-05)   South (2002-03) 82 newspapers  110 newspapers  147 newspapers  310 newspapers 40  without     55  without     54  without     186  without  env. reporters    env. reporters  env. reporters   env. reporters 42  with  51    55  with  81    93  with  114    124  with  131 env. reporters    env. reporters  env. reporters    env. reporters   51.2% had one or    50.0% had one or  63.3% had one or    40.6% had one or more env. reporters  more env. reporters  more  env. reporters    more env. reporters
Environment Reporters,  Daily Newspapers II  Mid Atlantic (2003-04) Mid Central (2004-05) West Central (2004-05)   169 newspapers   310 newspapers    334 newspapers 121  without     209  without     263  without   env. reporters    env. reporters  env. reporters   48  with  53    101  with  103    71  with  70  env. reporters    env. reporters  env. reporters  28.4% had one or    32.6% had one or  21.3% had one or  more env. reporters  more env. reporters  more  env. reporters  National Total: 577 of 603 newspaper reporters  interviewed (95.7%)
Environment Reporters,  Television New England (2000 )  Mountain West (2001)   Pac West (2002, 04-05)   South (2002-2003) 33 stations with news  81 stations with news  96 stations with news  194 stations w news 29  without  an    71  without  an   81  without  an   171  without  an env. reporter   env. reporter  env. reporter   env. reporter 4  with  4    10  with  10    15  with  13     23  with  27  env. reporters  env. reporters  env. reporters   env. reporters 12.1% had an   12.3% had one or  15.6% had one or   11.9% had one or env. reporter    more env. reporters  more env. reporters   more env. reporters
Environment Reporters,  Television II Mid Atlantic (2003-04 ) Mid Central (2004-05)   West Central(2004-05)   89 stations with news 138 stations with news    228 stations with news  89  without  an    123  without  an     209  without  an   env. reporter   env. reporter      env. reporter 0  with  0    15  with  14      19  with  15     env. reporters  env. reporters    env. reporters 0% had an   11.0% had one or    8.3% had one or   env. reporter    more env. reporters    more env. reporters   National Total: 75 of 83 television reporters  interviewed (90.4%)
2. Who are the environment  reporters?
Job Titles of Environment Reporters 100.0% 1.3% 0.0% 49.0% 0.0% 1.3% 8.6% 39.7% South  (2002-03) 100.0% 3.6% 10.9% 54.5% 3.6% 9.1% 0.0% 18.2% New Eng. (2000) Pacific West (2002, 04-05) Mtn.  West (2001) Total Specialized editor  Specialized reporter (business, politics, sports) Reporter, general assign. reporter, staff writer Health reporter or writer Science reporter or writer All Natural Resources, Agriculture, Outdoor  Environment reporter, writer; all env. combos 100.0% 100.0% 7.9% 4.4% 7.9% 5.5% 48.2% 49.5% 0.9% 0.0% 1.8% 1.1% 7.9% 8.8% 25.4% 30.8%
Job Titles of Environment Reporters II 100.0% 27.1% 0.0% 42.4% 1.2% 1.2% 3.5% 24.7% West Central (2004-05) 100.0% 2.0% 5.9% 56.9% 2.0% 0.0% 2.0% 31.4% Mid Atlantic (2003-04) National (2000-2005) Mid Central  (2004-05) Total Specialized editor  Specialized reporter (business, politics, sports) Reporter, general assign. reporter, staff writer Health reporter or writer Science reporter or writer All Natural Resources, Agriculture, Outdoor  Environment reporter, writer; all env. combos 100.0% 100.0% 9.7% 21.8% 3.7% 1.0% 49.4% 50.5% 0.8% 0.0% 1.9% 1.0% 5.6% 2.0% 29.0% 23.8%
Percentage of time spent on environment stories 44.2% 55.0% 50.0% 37.9% Mean 91 30.7% 31.9% 37.4% Mountain West  (2001) 55 18.2% 23.6% 58.2% New England (2000) 151 116 n 29.8% 41.4% 67-100% 18.5% 23.3% 34-66% 51.7% 35.3% 0-33% South (2002-2003) Pacific West  (2002, 04-05)
Percentage of time spent on environment stories II 43.0% 33.0% 30.2% 47.4% Mean 101 14.9% 15.8% 69.3% Mid Central  (2004-05) 53 33.9% 17.0% 49.1 % Mid  Atlantic (2003-04) 652 85 n 26.0% 12.9% 67-100% 21.8% 22.4% 34-66% 52.2% 64.7% 0-33% National (2000-05) West Central (2004-05)
3. How do  environment reporters  compare to U.S. journalists  in general?
Personal Characteristics
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Education     Environment    Reporters   U.S. Journalists Education  (2000-05)   (2002) H.S. or less  0.6%  1.8% Some college   6.2%  8.9% College graduate   68.1%   68.0% Some graduate  7.6%   4.7% Masters or more  17.6%   16.6%
Education II ,[object Object],[object Object],[object Object]
Religion ,[object Object],[object Object],[object Object]
Ethnicity & Gender ,[object Object],[object Object]
Political Affiliation ,[object Object],[object Object],[object Object]
Income ,[object Object],[object Object],[object Object],[object Object]
Summary ,[object Object],[object Object]
Job Characteristics Autonomy in the Newsroom
Freedom in Selecting Stories ,[object Object],[object Object],[object Object]
News Aspects Emphasized ,[object Object],[object Object],[object Object]
Media Usage Patterns, Magazines ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Media Usage Patterns, Newspapers ,[object Object],[object Object],[object Object],[object Object],[object Object]
Media Usage Patterns, Television ,[object Object],[object Object],[object Object],[object Object]
Job Satisfaction of Environment Reporters (2000-05) and U.S. Journalists (2002) 1.7% 2.2% Very Dissatisfied 14.4% 12.6% Somewhat Dissatisfied 50.6% 54.0% Fairly Satisfied 33.3% 31.2% Very Satisfied U.S. Journalists (2002) Environment Reporters (2000-05) Job Satisfaction
Job Satisfaction by Job Characteristics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How Do They Do Their Jobs:  Story Framing ,[object Object],[object Object]
Framing an Environment Story: New England (2000) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How Do They Do Their Jobs:  Sourcing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Summary: Most used sources 3. State Dept. of Environmental Quality 2. Local activist citizens 1. Local environment Groups Mountain West (2001) 3. State Dept. of Natural Resources 2. Local environment Groups 1. State Dept. of Environ. Quality New Eng. (2000) 3. Local activist citizens 3. Local enviro. groups 2. State Dept. of Enviro. Quality 2. Local activist  citizens 1. Local environment Groups 1. State Dept. of Environmental Quality Pacific NW (2002) South (2002-2003)
Environment sources vs.  business sources,  New Eng. (2000) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How Do They Do Their Jobs:  Type of sources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Value of sources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How Do They Do Their Jobs:  Barriers to reporting ,[object Object]
% of NE reporters saying factor was “always” or “often” a barrier ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How Do They Do Their Jobs:  Fairness to business, enviro. groups ,[object Object],[object Object],[object Object]
Q: “Environmental journalists need to be fair to  sources such as corporations . Do you…   49 57 91 54 N 10% 100% 100% 100% TOTAL 0.0% 0.0% 0.0% 0.0% Strongly Disagree 0.7% 1.8% 0.0% 0.0% Disagree 37.6% 45.6% 58.2% 53.7% Agree 61.7% 52.6% 41.8% 46.3% Strongly  Agree South (2002-03) Pacific NW (2002) Mtn. West (2001) New Eng. (2000)
Q: “Environmental journalists need to be fair to  sources such as environmental activist groups.  Do you…   150 57 91 54 N 100% 100% 100% 100% TOTAL 0.0% 0.0% 0.0% 0.0% Strongly Disagree 0.7% 1.8% 0.0% 0.0% Disagree 41.3% 42.1% 63.7% 53.7% Agree 58.0% 56.1% 36.3% 46.3% Strongly  Agree South (2002-03) Pacific NW (2002) Mtn. West (2001) New Eng. (2000)
Perceived fairness in reporting ,[object Object],[object Object],[object Object],[object Object]
Q: “Environmental journalists tend to be too “green” – meaning slanted in favor of environmentalism. Do you…” 133 47 71 43 N 100.1%* 100% 99.9%* 100% TOTAL  *does not = 100% due to rounding 3.8% 2.1% 4.2% 0.0% Strongly Disagree 54.1% 53.2% 57.7% 53.5% Disagree 41.4% 44.7% 36.6% 46.5% Agree 0.8% 0.0% 1.4% 0.0% Strongly  Agree South (2002-03) Pacific NW (2002) Mtn. West (2001) New Eng. (2000)
Q: “Environmental journalists tend to be too “brown” – meaning slanted in favor of business and industry. Do you…” 134 46 80 49 N 100% 100% 100.1%* 100% TOTAL  *does not = 100% due to rounding 9.7% 4.3% 8.8% 8.2% Strongly Disagree 85.1% 87.0% 88.8% 87.8% Disagree 0.0% 0.0% 0.0% 2.0% Agree 5.2% 8.7% 2.5% 2.0% Strongly  Agree South (2002-03) Pacific NW (2002) Mtn. West (2001) New Eng. (2000)
How do they do their jobs: Objectivity, advocacy, civic j ,[object Object],[object Object]
OK to be advocate? ,[object Object],[object Object],[object Object]
Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Summary, II ,[object Object],[object Object],[object Object]
Summary, III ,[object Object],[object Object],[object Object]
Summary, IV ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Summary V ,[object Object],[object Object],[object Object]
4. How might we expect the field to change:  Golden Age of Environmental Journalism? ,[object Object],[object Object],[object Object]
Future of environment reporting   ,[object Object],[object Object],[object Object]
Mass Media to Niche Media? ,[object Object],[object Object],[object Object],[object Object]
PEJ: New Washington Press Corps a.k.a “the rise of the niche”   ,[object Object],[object Object],[object Object]
Rise of independent sources of environment reporting ,[object Object],[object Object],[object Object],[object Object]
Building on baseline research ,[object Object],[object Object],[object Object],[object Object]
Publication scheduled ,[object Object],[object Object],[object Object]

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Environmental Journalists in the 21st Century: A Study of U.S. Environment Reporters vs. U.S. Journalists in General

  • 1. David B. Sachsman University of Tennessee at Chattanooga James Simon Fairfield University JoAnn Myer Valenti Independent Scholar ------------------------------------------------------------------------------------ A presentation for the 4th International Conference on Interdisciplinary Social Sciences, July 2009, Athens Greece Copyright © 2009 by David B. Sachsman, James Simon, and JoAnn Myer Valenti. Work in progress. Not for citation. Environmental Journalists in the 21st Century: A Study of U.S. Environment Reporters vs. U.S. Journalists in General
  • 2.
  • 3.
  • 4.
  • 5.
  • 6. 1. Where are the U.S. environment reporters?
  • 7. Environment Reporters, Daily Newspapers New England (2000) Mtn. West (2001) Pacific West(2002, 04-05) South (2002-03) 82 newspapers 110 newspapers 147 newspapers 310 newspapers 40 without 55 without 54 without 186 without env. reporters env. reporters env. reporters env. reporters 42 with 51 55 with 81 93 with 114 124 with 131 env. reporters env. reporters env. reporters env. reporters 51.2% had one or 50.0% had one or 63.3% had one or 40.6% had one or more env. reporters more env. reporters more env. reporters more env. reporters
  • 8. Environment Reporters, Daily Newspapers II Mid Atlantic (2003-04) Mid Central (2004-05) West Central (2004-05) 169 newspapers 310 newspapers 334 newspapers 121 without 209 without 263 without env. reporters env. reporters env. reporters 48 with 53 101 with 103 71 with 70 env. reporters env. reporters env. reporters 28.4% had one or 32.6% had one or 21.3% had one or more env. reporters more env. reporters more env. reporters National Total: 577 of 603 newspaper reporters interviewed (95.7%)
  • 9. Environment Reporters, Television New England (2000 ) Mountain West (2001) Pac West (2002, 04-05) South (2002-2003) 33 stations with news 81 stations with news 96 stations with news 194 stations w news 29 without an 71 without an 81 without an 171 without an env. reporter env. reporter env. reporter env. reporter 4 with 4 10 with 10 15 with 13 23 with 27 env. reporters env. reporters env. reporters env. reporters 12.1% had an 12.3% had one or 15.6% had one or 11.9% had one or env. reporter more env. reporters more env. reporters more env. reporters
  • 10. Environment Reporters, Television II Mid Atlantic (2003-04 ) Mid Central (2004-05) West Central(2004-05) 89 stations with news 138 stations with news 228 stations with news 89 without an 123 without an 209 without an env. reporter env. reporter env. reporter 0 with 0 15 with 14 19 with 15 env. reporters env. reporters env. reporters 0% had an 11.0% had one or 8.3% had one or env. reporter more env. reporters more env. reporters National Total: 75 of 83 television reporters interviewed (90.4%)
  • 11.
  • 12. 2. Who are the environment reporters?
  • 13. Job Titles of Environment Reporters 100.0% 1.3% 0.0% 49.0% 0.0% 1.3% 8.6% 39.7% South (2002-03) 100.0% 3.6% 10.9% 54.5% 3.6% 9.1% 0.0% 18.2% New Eng. (2000) Pacific West (2002, 04-05) Mtn. West (2001) Total Specialized editor Specialized reporter (business, politics, sports) Reporter, general assign. reporter, staff writer Health reporter or writer Science reporter or writer All Natural Resources, Agriculture, Outdoor Environment reporter, writer; all env. combos 100.0% 100.0% 7.9% 4.4% 7.9% 5.5% 48.2% 49.5% 0.9% 0.0% 1.8% 1.1% 7.9% 8.8% 25.4% 30.8%
  • 14. Job Titles of Environment Reporters II 100.0% 27.1% 0.0% 42.4% 1.2% 1.2% 3.5% 24.7% West Central (2004-05) 100.0% 2.0% 5.9% 56.9% 2.0% 0.0% 2.0% 31.4% Mid Atlantic (2003-04) National (2000-2005) Mid Central (2004-05) Total Specialized editor Specialized reporter (business, politics, sports) Reporter, general assign. reporter, staff writer Health reporter or writer Science reporter or writer All Natural Resources, Agriculture, Outdoor Environment reporter, writer; all env. combos 100.0% 100.0% 9.7% 21.8% 3.7% 1.0% 49.4% 50.5% 0.8% 0.0% 1.9% 1.0% 5.6% 2.0% 29.0% 23.8%
  • 15. Percentage of time spent on environment stories 44.2% 55.0% 50.0% 37.9% Mean 91 30.7% 31.9% 37.4% Mountain West (2001) 55 18.2% 23.6% 58.2% New England (2000) 151 116 n 29.8% 41.4% 67-100% 18.5% 23.3% 34-66% 51.7% 35.3% 0-33% South (2002-2003) Pacific West (2002, 04-05)
  • 16. Percentage of time spent on environment stories II 43.0% 33.0% 30.2% 47.4% Mean 101 14.9% 15.8% 69.3% Mid Central (2004-05) 53 33.9% 17.0% 49.1 % Mid Atlantic (2003-04) 652 85 n 26.0% 12.9% 67-100% 21.8% 22.4% 34-66% 52.2% 64.7% 0-33% National (2000-05) West Central (2004-05)
  • 17. 3. How do environment reporters compare to U.S. journalists in general?
  • 19.
  • 20. Education Environment Reporters U.S. Journalists Education (2000-05) (2002) H.S. or less 0.6% 1.8% Some college 6.2% 8.9% College graduate 68.1% 68.0% Some graduate 7.6% 4.7% Masters or more 17.6% 16.6%
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27. Job Characteristics Autonomy in the Newsroom
  • 28.
  • 29.
  • 30.
  • 31.
  • 32.
  • 33. Job Satisfaction of Environment Reporters (2000-05) and U.S. Journalists (2002) 1.7% 2.2% Very Dissatisfied 14.4% 12.6% Somewhat Dissatisfied 50.6% 54.0% Fairly Satisfied 33.3% 31.2% Very Satisfied U.S. Journalists (2002) Environment Reporters (2000-05) Job Satisfaction
  • 34.
  • 35.
  • 36.
  • 37.
  • 38. Summary: Most used sources 3. State Dept. of Environmental Quality 2. Local activist citizens 1. Local environment Groups Mountain West (2001) 3. State Dept. of Natural Resources 2. Local environment Groups 1. State Dept. of Environ. Quality New Eng. (2000) 3. Local activist citizens 3. Local enviro. groups 2. State Dept. of Enviro. Quality 2. Local activist citizens 1. Local environment Groups 1. State Dept. of Environmental Quality Pacific NW (2002) South (2002-2003)
  • 39.
  • 40.
  • 41.
  • 42.
  • 43.
  • 44.
  • 45. Q: “Environmental journalists need to be fair to sources such as corporations . Do you… 49 57 91 54 N 10% 100% 100% 100% TOTAL 0.0% 0.0% 0.0% 0.0% Strongly Disagree 0.7% 1.8% 0.0% 0.0% Disagree 37.6% 45.6% 58.2% 53.7% Agree 61.7% 52.6% 41.8% 46.3% Strongly Agree South (2002-03) Pacific NW (2002) Mtn. West (2001) New Eng. (2000)
  • 46. Q: “Environmental journalists need to be fair to sources such as environmental activist groups. Do you… 150 57 91 54 N 100% 100% 100% 100% TOTAL 0.0% 0.0% 0.0% 0.0% Strongly Disagree 0.7% 1.8% 0.0% 0.0% Disagree 41.3% 42.1% 63.7% 53.7% Agree 58.0% 56.1% 36.3% 46.3% Strongly Agree South (2002-03) Pacific NW (2002) Mtn. West (2001) New Eng. (2000)
  • 47.
  • 48. Q: “Environmental journalists tend to be too “green” – meaning slanted in favor of environmentalism. Do you…” 133 47 71 43 N 100.1%* 100% 99.9%* 100% TOTAL *does not = 100% due to rounding 3.8% 2.1% 4.2% 0.0% Strongly Disagree 54.1% 53.2% 57.7% 53.5% Disagree 41.4% 44.7% 36.6% 46.5% Agree 0.8% 0.0% 1.4% 0.0% Strongly Agree South (2002-03) Pacific NW (2002) Mtn. West (2001) New Eng. (2000)
  • 49. Q: “Environmental journalists tend to be too “brown” – meaning slanted in favor of business and industry. Do you…” 134 46 80 49 N 100% 100% 100.1%* 100% TOTAL *does not = 100% due to rounding 9.7% 4.3% 8.8% 8.2% Strongly Disagree 85.1% 87.0% 88.8% 87.8% Disagree 0.0% 0.0% 0.0% 2.0% Agree 5.2% 8.7% 2.5% 2.0% Strongly Agree South (2002-03) Pacific NW (2002) Mtn. West (2001) New Eng. (2000)
  • 50.
  • 51.
  • 52.
  • 53.
  • 54.
  • 55.
  • 56.
  • 57.
  • 58.
  • 59.
  • 60.
  • 61.
  • 62.
  • 63.