Jay Berkowitz, CEO of TenGoldenRules.com, presents "Ten Things You Need To Know About Internet Marketing Before the Boat Show MIASF." In this presentation, topics include how to get your site to show up at the top of Google searches, how to use online marketing to generate positive ROI, and the roles of Facebook, Twitter and YouTube for online business.
77. Add a UVP “Unique Value Proposition” Add Copy for the Search Engines 4 Second Rule Who are you, what site offers Repeat Navigation Add a site map 20-30% are searchers “ Top Right” Site Utilities such as Log in, Contact and phone for Local Business Navigation Top or left! Logo Top Left throughout the site link “Home”