1. Search and Findability
The Voodoo that Drives Readers Deeper
Presented by Aaron Brazell

2. Theme Structure
Theme Elements that Make a Blog Deeper

3. Related Posts

4. Related Posts
Provide relevant content based on the post

5. Related Posts
Provide relevant content based on the post
Landing page modules to help search engine visitors
go deeper

6. Related Posts
Provide relevant content based on the post
Landing page modules to help search engine visitors
go deeper
Post listings based on tags

7. Search

8. Search
Full content/context search results

9. Search
Full content/context search results
Search indexing of social content