Tampa SEO teaches some important fundamentals about using title tags.

1. Tampa SEO Teaches
Title Tag Fundamentals
Presented by
TampaSEO.com

2. Introduction to Tampa SEO Teaches
Title Tag Fundamentals
• Title Tags are one of the most fundamental pieces of a properly
optimized website and can play an important role in how your website is
indexed.
•To see an example of a title tag simply search for “NFL” and you should
see the NFL website come up first. Their title tag reads “NFL.com –
Official Site of the National Football League.”
• You can think of a title tag as a chapter title in a book says what the
chapters about. In websites they tell the search engines and searchers
what a particular web page is about.
•The title tag of the homepage of the website is like the title of the
book, encompassing all that is involved in the pages that follow. Title
tags are also located at the top of your browser.

3. What Is A Title Tag?
In code the title tag looks like the following:
NFL.com– Official Site of the National Football League
• This piece of code is indexed by search engines and allows them
to know what you think is the relevant information they should be
indexing you for.
• In a sense it tells them the relevance of your web page and this is
why it is regarded as the most important of all HTML tags.

4. How To Use Title Tags
Tags can be utilized for maximum benefit and Tampa SEO
will show you how. We will go over the following keys in
title tag usage including:
• Length
• Keyword usage
• Formatting
• Use of unique titles.

5. Best Title Tag Length
• Title tags cannot be too long or all the information
inputted will not be indexed by the search engines.
• This is why creating them takes some creativity and
practice.
• Tampa SEO recommends 8-10 words and/or limiting
your characters to around 70.

6. Best Title Keyword Usage:
• Title tags are where all the knowledge you have about keyword use
and implementation is particularly important.
• You will want to use the most highly searched keywords targeted to
the content on your web page.
• Use the words at the beginning and the end of your title tag as much
as possible.
• Avoid just pumping keywords into your title tags as the search
engines will catch on and likely not reward you for your efforts.
• Use the same keywords in your content as in your title tag so the
search engines see that the page is actually about what you say it is.

7. Best Title Tag Formatting:
•Proper formatting involves where to place your brand name within the
title tag and how to construct your title tag.
•In the NFL.com example they have placed their brand name first
because it is highly recognized and credible.
•Tampa SEO suggests smaller brands or businesses place their brand
name at the end of the title tag and the relevant keywords at the
beginning. Use a bar (|) to separate thoughts in the title tag.
For example:
Search Engine Optimization | Tampa SEO
Or
Search Engine Optimization | www.tampaseo.com

8. Unique Title Tags:
•To avoid duplicate content issues each title tag on each page of
your website should be unique.
•If you have content that is the same try using variations of
keywords or consider lumping content together on one web
page.
•If you still have questions about good title tags or other
effective SEO practices search for the keywords you are trying
to rank for and see how your competition is doing it.
•Or get professional help from Tampa SEO for all of your search
engine marketing campaigns.

9. Contact Tampa SEO Today!
• Tampa SEO is a full service digital marketing
agency
• We are a national marketing agency
Call today!
(800) 975-7736