This document provides guidance on how to give effective presentations. It discusses preparing the presentation by understanding the objective and audience. The presentation should be structured logically with a clear beginning, middle and end. Visual aids and stories can be used to engage the audience. Effective delivery requires speaking clearly, making eye contact and using body language to connect with listeners. Managing nerves is important, and rehearsal helps build confidence. Questions from the audience should be answered directly. The overall goal is to communicate the key messages to the audience in a way that is memorable and impactful.

1. C R E A T I V E H O M E F O R A D V A N C E M E N T A N D T R A I N I N G 1

2. AGENDA
• Introduction
• Why?
• Definitions
• Objective
• Introduction
• Preparing the presentation
• Making the presentation
• Delivery
• Closing the presentation
• Post presentation
• Final tips
• Sins
• Conclusion
• Discussion
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3. WHY THIS TRAINING?
• To structure your presentation to deliver your key messages.
• To hide visible signs of nerves.
• To maximize voice projection to create impact.
• To develop powerful bode language.
• To design and use visual aids to support your message.
• To deliver effective presentations.
• What not to do while presenting.
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4. DEFINITION
• Presentation is a structured, prepared and speech based means of
communicating information, ideas or arguments to a group of interested people
in order to dersuade them.
• To inform, inspire, entrain, demonstrate, prove and to persuade that is an
objective of a good presentation.
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5. OBJECTIVE OF PRESENTATION
• The single most important observation is that the objective of communication is
not the transmission but the reception.
• The Whole preparation, presentation and content of a speech must therefore be
geared not to the speaker, but to the audience.
• The main problem with this objective is, of course, the people to whom you are
talking.
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6. FIRST THOUGHTS ON YOUR PRESENTATION
• How can you get more done?
• By being a superior communicator.
• The secret of managing people is to master the art and c=science of
communication.
• Superior communication skills are a mix of listening, negotiating and speaking
skills,
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7. PUBLIC SPEAKING, PRESENTATION OR SPEECH?
• Deliver your message with impact.
• It is not just a speech or presentation.
• It is your message that is important.
• Your presentation is the vehicle for delivering your message and getting results.
• A successful presentation is the one that moves people ’s emotions.
• You know that it is successful if after you finished, they buy, work or follow.
• To do that requires skills 
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8. FIRST RULE OF A GREAT SPEECH
• A great speech doesn’t just happen!
• It is planned, rehearsed then delivered with flair.
• A good presenter is the one that learns the skills of presentation, not hope to
do so.
• Public speaking is a group of skills not just a talent.
• You can be a good presenter if you learn them.
• Great presenters begin poor speakers then they get better.
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9. PREPARING YOUR PRESENTATION
• Purpose of your presentation:
• Imagine that you have been scheduled to speak to a group.
• An important question for you to review is “Why am I delivering this
presentation?”
• Don’t answer, “Because I was asked.”
• Instead ask why does this group need to hear from you?
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10. • What message is so important that you must take their time to speak to them?
• You must be clear on the purpose of your speech before you can write it.
•
• Please don’t give a speech just because you are the boss.
• Don’t waste their time and embarrass yourself.
• Have something worthwhile to say.
• If you start by knowing what you want to happen then you will begin to create an
effective speech.
PREPARING YOUR PRESENTATION
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11. YOUR AUDIENCE IS THE REASON YOU ARE THERE
• Understand your audience. What do they want? Why would they listen to you?
• If you want to reach them with your presentation you must reach them through
their needs.
• While you are talking they are asking themselves, “What’s in it for us?”
• If you have not spoken to this group before, interview a few of them before your
presentation.
• Mention the names of some audience members during your presentation. It will
help you connect with the group.
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12. DESIGN YOUR PRESENTATION BACKWARDS
• The most common way to write your speech is to start at the beginning and write
to the end.
• That is not an effective way to write a speech.
• Instead write the speech backwards. Start with the destination and work back to
the opening.
• You will write your speech faster and clearer if you start with the end in mind.
Know your purpose.
• Write the closing line that hammers home your message.
• Then write the points to support that close.
• Then write your opening that launches you into that presentation.
• Designing your speech is also a set of communication skills.
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13. PRESENTATION STRUCTURE
• There are many presentation structures that you can choose from.
• When you speak to a business group the most effective approach is to state your
conclusions first, the actions required then follow with supporting information.
• That would be an effective business speech.
• The most boring and ineffectual presentation style to use with a business group is
the scientific method that many of us learned in school.
• The scientific method starts with a problem, followed by a hypothesis, a method,
results and conclusion.
• That sounds logical but most people in business today do not have the patience
to listen to that litany. We want the answer first. Speak – don’t lecture.
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14. Q&A STRUCTURE
• Another simple presentation structure that works is to tell your audience that you
will answer the most common questions you have heard.
• Then you state the question and answer it.
• This is one of the easiest ways to give a speech. It sounds like a conversation and
you will find it easier to remember.
• All you need to remember are the questions because you already know the
answers.
• The best speech feels like a conversation.
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15. PAIN AND RELIEF
• An effective sales technique is to first reveal or describe their pain, fear or
problem.
• Then you offer the relief to the pain. The relief from pain and desire for pleasure
are powerful motivators.
• Just don’t dwell on the pain too long.
• Think ‘plop, plop fizz, fizz.’
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16. ILLUSTRATING YOUR MAIN POINTS
• We need images to understand.
• A good image for the accountant and numbers type is a chart.
• Bankers, financial planners and money folk love charts and graphs.
• Use pie charts, bar graphs and piles of coins to illustrate and emphasize your
points when talking to financial types.
• Images can contribute more to the success of your presentation then words.
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17. TELLING STORIES
• Tell stories. Paint word pictures that create images in the listeners’ minds. If they
can see it they are more likely to understand and remember your message.
• The best public speakers are storytellers Use stories to illustrate and reinforce
the main points of your presentation.
• Learn to master the skill of storytelling. Listen to newscasters, entertainers and
other speakers.
• The best stories are personal. Because they are yours - they are easier to
remember and they make your presentation unique.
• The things that hurt you the most make the best stories to tell in your
presentations. Rehearse your stories to edit them down into a short story that is
easy to listen to.
• The hardest thing for you might be to leave out details. The hardest thing for your
audience is listening to you describe unnecessary details. Just make the point.
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18. PREPARING THE MATERIAL
• Define the objective.
• Prepare the structure logically and carefully.
• Focus on the objective and main points you want to make.
• Write down your presentation hard copy 1st(draft)
• Rehearse it in front of colleagues.
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19. HOW TO CHOOSE DATA?
• Include something just because it is interesting.
• Use stories and examples considering relevance.
• Quoting someone well known gives you credibility.
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20. 4 QUESTIONS TO ASK!
1. What do I want to do?
2. What do I want my audience to know?
3. What do I want my audience to do?
4. What do I want my audience to feel?
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21. DRAFTING
• Give yourself 15 minutes to focus.
• List all points you may think they may be useful (brain storming)
• Start grouping your ideas.
• Leave it for three days.
• Read it again and edit what you desire.
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22. PREPARING YOURSELF
• Know your audience.
• (size, age, interests, relationships and environment)
• Rehearse several times.
• (only trained presenters deserve s to be confident)
• Dress in cloths that make you feel comfortable, good and free.
• Make no negative confessions!
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23. FEARS
• Every body suffers from nervousness.
• Fear comes from:
1. Looking foolish.
2. All eyes on you.
3. You are the center of interest.
4. Making mistakes.
5. Your first moments.
6. Negative last experiences.
It is endless by the way!!
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24. METHODS TO COMBAT FEARS
• Think positively.
• Behave naturally.
• Visualize success.
• Rehearsal, be on top of your material.
• Practice, practice, practice for your entire life.
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25. REMEMBER
F E A R
A V P E
L I P A
S D E L
E E A
N R
C I
E N
G
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26. REMEMBER
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27. MAKING THE PRESENTATION
1. Greet the audience.
2. Introduce yourself.
3. Tell them what you are going to tell them, and tell them , then tell them what you
have told them!
4. Leave time for discussion.
5. At the end ask if there is any questions.
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28. 1. What you are saying is your words.
2. What the audience hear is your voice!
3. What the audience see is you and your aids.
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29. C R E A T I V E H O M E F O R A D V A N C E M E N T A N D T R A I N I N G 29

30. • Your words:
• What is more important than what you are going to say is how you are gonna say
it!
• Avoid jokes!
• Unless you are natural expert.
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31. • Your voice:, You have to consider 3 things:
1. Volume
2. Clarity.
3.Tone.
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32. • Your voice:
1. Don’t shout and don’t whisper, just speak clearly.
2. Consider the surroundings.
3. Don’t rush and don’t talk slowly, be natural.
4. Use variation in your tune, speed and volume.
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33. • Your voice:
1. In large rooms pitch your voice to the back of the audience.
2. Use pauses!
Why?
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34. What audience see:
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35. YOU
• Appearance
• Smile
• Eye contact
• Body language:
1. Hands
2. The way you stand
3. The way you move
o Never give your back to the audience!
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36. VISUAL AIDS
• Keep it simple.
• Remember the 6 x 7 rule:
1. 6 lines per slide.
2. 7 words per line.
• Slides should contain min, info.
• Visuals to support not to distract
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37. VISUALS
• Use reasonable font size.
• Don’t use too many fonts and styles.
• Capitalization!
• Use colors, but avoid yellow or orange backgrounds.
• Don’t use too many
• Consider lighting.
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38. THEY
• Spend most time listening than talking.
• But you!
• Don’t answer questions with questions.
• Plan responses after they finish not while they are talking.
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39. THEY
• Keep cool if the questioner disagrees with you, you are a professional.
• Repeat any question you are being asked.
• Tame the hecklers, prepare for worst scenarios.
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40. CLOSING
1. Leave a memorable close.
2. Be precise, brief and to the point.
3. Finish your presentation strong.
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41. POST PRESENTATION
• Revise
• analyze
• and GROW
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42. C R E A T I V E H O M E F O R A D V A N C E M E N T A N D T R A I N I N G 42

43. Presentation Sin 1: Wasting time
Start on time and finish on time.
Presentation Sin 2: Boring your audience
Give them key points that they can digest. Don’t read your speech. Package the
information with your voice, body language and style to make it interesting.
Presentation Sin 3: Lacking passion
Believe in your message and let them know how much you believe in it. Passion is
captivating, contagious and more convincing than logic.
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44. Presentation Sin 4: Confusing your audience
Keep your message clear. Eliminate unnecessary information and conflicting
messages. Use words that they understand. Repeat your message three times.
Presentation Sin 5: Insulting your audience
Talk to them and with them - but not down to them. Don’t make jokes about the
audience. Don’t assume that you know what they think, know or have done.
Presentation Sin 6: Not clear about your purpose/message
Ask yourself why you are giving this speech. Be able to state your message in one
short clear phrase. Then build your presentation around that. If you can’t – don’t.
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45. Presentation Sin 7: Information overload
Give them what they need to know to do what you want them to do. Don’t overload
them with too much information.
Presentation Sin 8: Stuck in your rut of delivery - unable to flex to the audience
Be prepared to alter your presentation to reach the audience in the way that is best
for them. It is not about you. You must reach them with your message.
Presentation Sin 9: Using slides that are boring, irrelevant, or confusing
Only use visual aids that reinforce your message. PowerPoint will never rescue you
from poor presentation skills. You are you best messenger.
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46. FINAL TIP
• If there is something you cant understand, don’t say it!
• Enjoy yourself and the audience will enjoy and interact with you.
• Proffesionals proffesionals.
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47. DISCUSSION
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48. C R E A T I V E H O M E F O R A D V A N C E M E N T A N D T R A I N I N G 48