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2. A Brief Guide to
Help you Beat the
Google Penguin
Update

3. Google’s Dreaded Updates
Ever since February 2011 when Google
released its first algorithm
update, Google Panda, people have been
trying to figure out how to circumvent or
beat those updates. Long story
short, Google’s algorithm updates, such
as Panda and more
recently, Penguin, were put into place for
a reason other than to annoy website
owners.

4. As pretty much any internet user can
testify, there are thousands upon
thousands of websites out there which
are of a very low quality, with auto-
generated content and fishy links
everywhere. Does a website like that
even deserve to be considered by the
search engines?

5. Well, as it turns out, Google believes
that these websites should be
forgotten in history, and that’s what
the updates are there to make happen;
they are here to get us rid of websites
that exploit the system, giving way to
honest people who actually do have
something to say.

6. Instead of looking for how to beat
Google Penguin Update, you should
instead look for ways to make your
website compatible with its
requirements, which are actually quite
reasonable. Without further ado, here
is a look at what you will need to do in
order to not be punished by the
Google Penguin update.

7. It’s All About the Content
Google’s algorithms are becoming
progressively better at judging
websites from the point of view of a
human. What does that mean ?

8. Well, instead of simply looking at
numerical factors, such as the keyword
density, length of the text and the
number of backlinks to a page, it is
now more or less capable of deciding
whether or not the content is relevant
to the keywords it is associated with.

9. What’s more, it seems that the algorithm
is more than capable of differentiating
between legitimate, original content and
auto-generated trash. If the tendency
keeps up, then there will one day be an
update which makes the algorithm
capable of determining how closely
associated your website is to what
someone is searching for… but that’s
going off topic.

10. In any case, what exactly you ought to
do when looking how to beat Google
Penguin Update? Well, seeing as how
content is what actually gets analyzed
more than anything else, you should
start there. Make sure that every single
post on your website is
original, unique, and of a high quality.

11. In other words, the content you post
needs to not only be unique, but it also
needs to have an acceptable sentence
structure, relatively few grammar
mistakes (none at all if possible), and
basically talk about what it’s supposed
to.

12. Naturally, not everyone is capable of
writing high quality content.
Fortunately, there are some good ways
of outsourcing writing projects as there
are actually many websites which are
made specifically for that purpose.

13. In most cases you can obtain high-
quality articles for relatively
cheap, usually at a price of $1 per 100
words. In any case, regardless of how
you choose to go about your content, it
needs to be written by someone who
knows the ins and outs of the
language, preferably on the level of a
native speaker.