2. Books and Printing Market Value in Thailand Value 18,800 Million Baht as of 2009 But it grow up only 1% (compare last year) We face the big question? “ Paper Business… going Died?” Not only THAILAND , ….. But the world effected .
3. Mr. Jeff L.Bewkes (Chairman of Time Warner Inc.) said The world 2 nd largest media & entertainment company (Behind Disney) “ We are bringing Information Technology to change our business both Generate revenue and Decreasing cost ”
4. How’s about Publishing Business can survive from this situation?
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7. 2. Sell Book in digital format as E-Book Today it grow up in E-book reader devices Apple iPad, Amazon Kindle, Sony Reader, Barnes & Noble, Digital Reader Touch Edition, Bookeen Cybook Gen3, Irex Digital Reader (IDR), Elonex eBook, Fujitsu FLEPia, Plastic Logic eReader ….. etc.
8. Business Week Research Forcast “that’s coming E-book digital devices Book Business will grow it up again”. and become ….. RICH
9. 3. Bring E-Marketing Tools to promote their Business World leaders publishers Going to Online