Start with eBay. It should be the first marketplace you setup online. You can quickly create product listings, use pre-made templates, find your pricing sweet spot using auctions, and get your inventory on one of the top 10 visited sites on the internet.

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2. powered by
210,000,000
MONTHLY VISITORS
• eBay is ranked in the top 10 most
visited sites on the Internet
• People visit eBay with the intent to
make a purchase, not just browse
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AUCTIONS
• eBay’s auction style platform gives
sellers the opportunity to learn what
customers are willing to pay for
products
• Though Amazon has a great amount of
traffic, the auction ability that eBay
offers is great for market research
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EASY
• Extremely simple and quick set-up time
• Within an hour, most users will
understand how to use eBay and have
their products listed
• There are plenty of step-by-step guides
available to learn more
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MESSAGES
• You can communicate with your
customers and provide them with
answers to their questions
• You can use this data to customize your
online store by creating your content
based around common questions
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COST
• It’s usually free to list your item with
the option to pay for additional features
• The commission fees are only ~10%
• As you build your store and become
better at attracting customers, you can
build your own e-commerce store and
save the fees
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FEEDBACK
• eBay’s feedback system is phenomenal
because it helps you find out if a seller
or buyer is reliable
• For sellers who provide excellent
customer support, service and pricing,
this is a great place to shine
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IMAGES
• A picture tells a thousand words!
• eBay makes it easy to showcase your
product images
• Uploading images is easy and the quality
of the images is very high
• The more pictures you list, the more
likely you are to sell your product
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SAFETY
• Online fraud is big and continues to
grow
• eBay does a great job reducing and
preventing fraudulent purchasing
• Payments sent and received through
PayPal are secure and eBay offers their
own buyer protection program.
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CONVERSIONS
• Conversions on eBay are higher than an
individual e-commerce store
• Consumers know that they are
protected by eBay if they are unhappy
• If you have good feedback, have fair
pricing, and generate traffic, your
products will sell well
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100
75
50
25
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28%
60%
60%
63%
89%
81%
77%
83%

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TIME
• eBay listings look good and the
templates make it easy to list your
products
• You can have your products up in
minutes without any prior e-commerce
experience
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