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PROPERTY
GROWING
GUIDE.
A COMPREHENSIVE
INTRODUCTION TO
NURTURING YOUR
HOLIDAY HOME
WITH LAKELOVERS.
EST. 1977
Lake District holiday letting
has been our specialist subject
since way back when we were just
a seedling originally planted by
Carol Latham-Ward - Chair of The
British Self-Catering Federation.
1999
Current MD Paul LIddell joins the
team at Lakelovers and takes our
portfolio up to 100 properties..
2003
Lakelovers introduce secure online
bookings.
2005
Ambleside Office opened.
2012
Established as the market leader
in Lake District holiday home
marketing and management.
2007 - 2011
Increase in bookings by 50%.
THE FUTURE
Dedicated to continual growth.
2002
Our property brochures receive
their first Cumbrian Tourism Award.
2000
Dedicated Property Maintenance
Office opened.
2001
Lakelovers eye-catching Bowness
office opened.
THANK YOU FOR CHOOSING
TO GROW WITH US.
We’re always delighted to speak
with property owners who are
looking to nurture their property
and help it grow to be profitable.
We’ve devised this handy growth guide
to help explain our services and tell you a
bit about how we can help your property
flourish. Before you read on we’d like to
introduce our Managing Director Paul
Liddell. Paul has managed Lakelovers since
1999, leading our highly qualified property
management, marketing and customer
service teams.
Paul’s entire career has been in the
self-catering industry, and his knowledge of
our market here in the Lake District is vast.
Paul is also Chairman of Cottageline, the
UK’s leading online portal for high quality
self-catering accommodation. “We’re
motivated by every new addition to our
portfolio, and we’ve proven the benefit of
choosing to grow with us. By working with
you to create an individual plan for growth
we turn holidaymaker enquiries into successful
bookings, and successful bookings into
reliable repeat bookings.”
We hope you find our Growth Guide
informative and we look forward to
speaking with you soon.
The Lakelovers Team.
STEP: 1
ENSURE YOUR
PROPERTY HAS
ALL THE RIGHT
CONDITIONS
FOR GROWTH.
THE LAKELOVERS
TEAM HAS BEEN
HAND-PICKED TO
ENSURE WE OFFER YOU
AND YOUR PROPERTY
THE BEST CARE AND
ATTENTION POSSIBLE.
Our dynamic culture is made up
of a wide and varied group of
talented and experienced people
who all have a passion for the
Lake District.
With experienced craftsmen in our
maintenance department and a
dedicated sales and marketing team
that includes our own photographer
and copywriters, we can help ensure
your property is presented in the best
possible manner.
We are constantly looking to improve our
team and the way we work with
home-owners and, as a result, have
been recognised as Investors In People
since 2002.
STEP: 2
NURTURE YOUR
PROPERTY,
MAKING SURE
IT RECEIVES THE
BEST CARE AND
ATTENTION.
FROM HELPING YOU
MAKE THE RIGHT CHOICE
WHEN PURCHASING A
PROPERTY TO ADVISING
ON FURNISHINGS
AND IMPROVEMENTS,
WE’RE DEDICATED TO
GIVING YOUR PROPERTY
THE BEST CARE AND
ATTENTION.
We’ll not only advise on the
presentation of your property
but also recommend who best
to speak to regarding legal and
financial matters.
Our eye for detail means that our
bespoke service is constantly evolving
and growing and this has helped us
acquire a minimum of 3 Star ratings for
all of our properties in the Visit Britain
National Grading.
We are also 100% assured, gaining our
AQA award in 2006 from the English
Tourism Council. The AQA Award is a
national grading scheme that ensures
all our practices, policies and
procedures are quality assured.
WE ARE DRIVEN BY
EFFICIENCY AND WE
ARE DEDICATED TO THE
ENVIRONMENT IN WHICH
WE WORK.
We have a comprehensive Green Policy
that means we are committed to:
•	 The continuous improvement of our operations 	
	 in relation to our environmental impact.
•	 We strive to recycle all waste, use energy 		
	 responsibly and procure environmentally friendly 	
	 products and services wherever possible.
•	 We contribute wholly to the environment of the 	
	 local and wider community, through 		
	 volunteering and partnerships with 		
	 environmentally responsible organisations.
•	 We seek to inform property owners and their 	
	 holidaymaking guests of the importance of 	
	 respecting the 	
natural environment, and of 	
	 supporting the local economy.
STEP: 3
MAKE SURE
YOUR
PROPERTY
RECEIVES
THE RIGHT
NOURISHMENT.
A BESPOKE GROWTH
PLAN FOR YOUR
PROPERTY IS ONLY
THE START OF OUR
COMMITMENT TO YOU.
We offer a wealth of knowledge
and experience that ensures
we give your property
24/7 care and attention.
We’re happy to work with
you doing as much or as
little to help your investment
grow. From advising on how to
make improvements to your property
through to making sure our trusted local
suppliers and specialists care for it in
your absence.
We’re proud of our in-house
maintenance and housekeeping teams
that provide each property with a
cleaner and a dedicated ‘checker’ who
regularly performs checks on properties
to ensure the high standards we set
are maintained.
As a result we consistently achieve an
average 4-5* rating for properties listed
with us from Visit Britain.
We’ll keep you constantly informed on
how your growth is progressing with
reports and updates on a regular basis.
STEP: 4
PRESENTING
YOUR
PROPERTY
IN THE BEST
POSSIBLE WAY.
OUR AWARD WINNING
BROCHURE AND WEBSITE
ARE JUST THE START
OF HOW WE ARE
DEDICATED TO BRINGING
YOUR PROPERTY THE
ATTENTION IT
DESERVES.
We not only provide
national and targeted
advertising, but we also give
your property pride and place on
our website.
We are committed to constantly evolve
and develop our online service via SEO
and Pay Per Click advertising. This means
we have a consistently high page ranking
on Google and other search engines
with high traffic and conversion levels.
As part of the Cottageline Association
we also increase your property exposure
through our trusted partners.
We lavish attention on your property
by maintaining our commitment to new
and emerging technologies such as
interactive QR codes and Social Media
whilst also ensuring that each property
is tended to in an individual and bespoke
way that best suits you.
STEP: 5
ENJOYING
THE GROWTH
YOU ARE
LOOKING
FOR AND THE
RESULTS YOU
WANT.
WE’LL MAKE YOUR
PROPERTY THE BEST
IN SHOW AND RAISE
IT TO BE HEAD AND
SHOULDERS ABOVE
THE COMPETITION.
As leaders in Lake District
self-catering we consistently
deliver performance based
results for our properties.
We will help grow your bookings and
occupancy by increasing your property’s
exposure.
We’ll help your property evolve
with us as we continually improve
the way we work.
But most of all we’ll give you the
piece of mind that lets you relax with
the knowledge that your property is in
safe hands.
THE
NEXT
STEP
LET US
NURTURE YOUR
PROPERTY.
GET IN TOUCH TO
ARRANGE TO SEE HOW
WE CAN ASSIST IN THE
MANAGEMENT OF YOUR
HOLIDAY HOME.
We’ll offer our advice, discuss
management options to suit your needs
and create a bespoke Growth Plan
tailored to you.
BOWNESS OFFICE
Belmont House, Lake Road
Bowness-on-Windermere
Cumbria LA23 3BJ
AMBLESIDE OFFICE
Low Fold Car Park, Lake Road
Ambleside
Cumbria LA22 0DN
WINDERMERE OFFICE
OPENING 2013
ARE YOU CONSIDERING
BUYING A PROPERTY?
Before you buy is a great time to get in touch with us. We’ll
give you an honest and professional opinion on the potential
for growth, estimate the rental rates your property could
achieve with us, and even help you plan for the finances of
your purchase.
CONTACT US TO START
GROWING YOUR INCOME TODAY.
015394 88855
www.lakelovers.co.uk
owners@lakelovers.co.uk
015394 88855
www.lakelovers.co.uk
LLMAR6.6

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Lakelovers property growing guide

  • 2. EST. 1977 Lake District holiday letting has been our specialist subject since way back when we were just a seedling originally planted by Carol Latham-Ward - Chair of The British Self-Catering Federation. 1999 Current MD Paul LIddell joins the team at Lakelovers and takes our portfolio up to 100 properties.. 2003 Lakelovers introduce secure online bookings. 2005 Ambleside Office opened. 2012 Established as the market leader in Lake District holiday home marketing and management. 2007 - 2011 Increase in bookings by 50%. THE FUTURE Dedicated to continual growth. 2002 Our property brochures receive their first Cumbrian Tourism Award. 2000 Dedicated Property Maintenance Office opened. 2001 Lakelovers eye-catching Bowness office opened.
  • 3. THANK YOU FOR CHOOSING TO GROW WITH US. We’re always delighted to speak with property owners who are looking to nurture their property and help it grow to be profitable. We’ve devised this handy growth guide to help explain our services and tell you a bit about how we can help your property flourish. Before you read on we’d like to introduce our Managing Director Paul Liddell. Paul has managed Lakelovers since 1999, leading our highly qualified property management, marketing and customer service teams. Paul’s entire career has been in the self-catering industry, and his knowledge of our market here in the Lake District is vast. Paul is also Chairman of Cottageline, the UK’s leading online portal for high quality self-catering accommodation. “We’re motivated by every new addition to our portfolio, and we’ve proven the benefit of choosing to grow with us. By working with you to create an individual plan for growth we turn holidaymaker enquiries into successful bookings, and successful bookings into reliable repeat bookings.” We hope you find our Growth Guide informative and we look forward to speaking with you soon. The Lakelovers Team.
  • 4. STEP: 1 ENSURE YOUR PROPERTY HAS ALL THE RIGHT CONDITIONS FOR GROWTH.
  • 5. THE LAKELOVERS TEAM HAS BEEN HAND-PICKED TO ENSURE WE OFFER YOU AND YOUR PROPERTY THE BEST CARE AND ATTENTION POSSIBLE. Our dynamic culture is made up of a wide and varied group of talented and experienced people who all have a passion for the Lake District. With experienced craftsmen in our maintenance department and a dedicated sales and marketing team that includes our own photographer and copywriters, we can help ensure your property is presented in the best possible manner. We are constantly looking to improve our team and the way we work with home-owners and, as a result, have been recognised as Investors In People since 2002.
  • 6. STEP: 2 NURTURE YOUR PROPERTY, MAKING SURE IT RECEIVES THE BEST CARE AND ATTENTION.
  • 7. FROM HELPING YOU MAKE THE RIGHT CHOICE WHEN PURCHASING A PROPERTY TO ADVISING ON FURNISHINGS AND IMPROVEMENTS, WE’RE DEDICATED TO GIVING YOUR PROPERTY THE BEST CARE AND ATTENTION. We’ll not only advise on the presentation of your property but also recommend who best to speak to regarding legal and financial matters. Our eye for detail means that our bespoke service is constantly evolving and growing and this has helped us acquire a minimum of 3 Star ratings for all of our properties in the Visit Britain National Grading. We are also 100% assured, gaining our AQA award in 2006 from the English Tourism Council. The AQA Award is a national grading scheme that ensures all our practices, policies and procedures are quality assured. WE ARE DRIVEN BY EFFICIENCY AND WE ARE DEDICATED TO THE ENVIRONMENT IN WHICH WE WORK. We have a comprehensive Green Policy that means we are committed to: • The continuous improvement of our operations in relation to our environmental impact. • We strive to recycle all waste, use energy responsibly and procure environmentally friendly products and services wherever possible. • We contribute wholly to the environment of the local and wider community, through volunteering and partnerships with environmentally responsible organisations. • We seek to inform property owners and their holidaymaking guests of the importance of respecting the natural environment, and of supporting the local economy.
  • 9. A BESPOKE GROWTH PLAN FOR YOUR PROPERTY IS ONLY THE START OF OUR COMMITMENT TO YOU. We offer a wealth of knowledge and experience that ensures we give your property 24/7 care and attention. We’re happy to work with you doing as much or as little to help your investment grow. From advising on how to make improvements to your property through to making sure our trusted local suppliers and specialists care for it in your absence. We’re proud of our in-house maintenance and housekeeping teams that provide each property with a cleaner and a dedicated ‘checker’ who regularly performs checks on properties to ensure the high standards we set are maintained. As a result we consistently achieve an average 4-5* rating for properties listed with us from Visit Britain. We’ll keep you constantly informed on how your growth is progressing with reports and updates on a regular basis.
  • 11. OUR AWARD WINNING BROCHURE AND WEBSITE ARE JUST THE START OF HOW WE ARE DEDICATED TO BRINGING YOUR PROPERTY THE ATTENTION IT DESERVES. We not only provide national and targeted advertising, but we also give your property pride and place on our website. We are committed to constantly evolve and develop our online service via SEO and Pay Per Click advertising. This means we have a consistently high page ranking on Google and other search engines with high traffic and conversion levels. As part of the Cottageline Association we also increase your property exposure through our trusted partners. We lavish attention on your property by maintaining our commitment to new and emerging technologies such as interactive QR codes and Social Media whilst also ensuring that each property is tended to in an individual and bespoke way that best suits you.
  • 12. STEP: 5 ENJOYING THE GROWTH YOU ARE LOOKING FOR AND THE RESULTS YOU WANT.
  • 13. WE’LL MAKE YOUR PROPERTY THE BEST IN SHOW AND RAISE IT TO BE HEAD AND SHOULDERS ABOVE THE COMPETITION. As leaders in Lake District self-catering we consistently deliver performance based results for our properties. We will help grow your bookings and occupancy by increasing your property’s exposure. We’ll help your property evolve with us as we continually improve the way we work. But most of all we’ll give you the piece of mind that lets you relax with the knowledge that your property is in safe hands.
  • 15. GET IN TOUCH TO ARRANGE TO SEE HOW WE CAN ASSIST IN THE MANAGEMENT OF YOUR HOLIDAY HOME. We’ll offer our advice, discuss management options to suit your needs and create a bespoke Growth Plan tailored to you. BOWNESS OFFICE Belmont House, Lake Road Bowness-on-Windermere Cumbria LA23 3BJ AMBLESIDE OFFICE Low Fold Car Park, Lake Road Ambleside Cumbria LA22 0DN WINDERMERE OFFICE OPENING 2013 ARE YOU CONSIDERING BUYING A PROPERTY? Before you buy is a great time to get in touch with us. We’ll give you an honest and professional opinion on the potential for growth, estimate the rental rates your property could achieve with us, and even help you plan for the finances of your purchase. CONTACT US TO START GROWING YOUR INCOME TODAY. 015394 88855 www.lakelovers.co.uk owners@lakelovers.co.uk