1. 1© July 2013 mythreeseasons.com – Bitly and Analytics
Bitly
and
Analytics

2. 2© July 2013 mythreeseasons.com – Bitly and Analytics
Do you need to
monitor and
track visitors to
your website?

3. 3© July 2013 mythreeseasons.com – Bitly and Analytics
What country did the clicks
come from?

4. 4© July 2013 mythreeseasons.com – Bitly and Analytics
From which sites did
the clicks come from?

5. 5© July 2013 mythreeseasons.com – Bitly and Analytics
Jump in to www.bitly.com

6. 6© July 2013 mythreeseasons.com – Bitly and Analytics
Register for free. Click
“Join now. It’s free! ”.

7. 7© July 2013 mythreeseasons.com – Bitly and Analytics
Sign up with Facebook or
Twitter ...

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... or fill in the fields and
click “Create account”.

9. 9© July 2013 mythreeseasons.com – Bitly and Analytics
Signing up with Facebook
will prompt you with this
window. Click “Okay”.

10. 10© July 2013 mythreeseasons.com – Bitly and Analytics
Bitly would like to post also
to your friends on your
behalf. Click “Okay”.

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This is the window where you will be
directed to if you are an existing user,
otherwise, a welcome page will appear.

12. 12© July 2013 mythreeseasons.com – Bitly and Analytics
Add a new tab from your browser and go to the
site you want to share and keep track.

13. 13© July 2013 mythreeseasons.com – Bitly and Analytics
Copy the URL.

14. 14© July 2013 mythreeseasons.com – Bitly and Analytics
URL copied:
http://www.businessreviewaustralia.com/
marketing/social-media/social-media-for-
business-just-got-interesting

15. 15© July 2013 mythreeseasons.com – Bitly and Analytics
Going back to Bitly, click
“Paste a link here...”.

16. 16© July 2013 mythreeseasons.com – Bitly and Analytics
Right click and paste the
URL or press “Ctrl + V ”.

17. 17© July 2013 mythreeseasons.com – Bitly and Analytics
The link is now saved under a
shortened URL: bit.ly/14VnzvS.

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The URL now
becomes
bit.ly/14VnzvS

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Seems like it’s hard to
remember ...

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... by all means, we can
customize the URL to make
it more user friendly.

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Click the pencil icon.

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Press “Delete” or overwrite the
highlighted text with something
that is easy to recall.

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Press “Enter”. Changes are
automatically saved.

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A description may be
added to give you
hint what the site
is about.

25. 25© July 2013 mythreeseasons.com – Bitly and Analytics
Click “Add note”.

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Add description in the
box provided.

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Click “Save” when done.

28. 28© July 2013 mythreeseasons.com – Bitly and Analytics
You have just
created a bitmark.
A bitmark is an
interesting link.

29. 29© July 2013 mythreeseasons.com – Bitly and Analytics
Bitmarks are found under
“Your Stuff “ tab.

30. 30© July 2013 mythreeseasons.com – Bitly and Analytics
Click “Share” to post you bitmark to a
social network like Facebook.

31. 31© July 2013 mythreeseasons.com – Bitly and Analytics
Click “Copy”.

32. 32© July 2013 mythreeseasons.com – Bitly and Analytics
Say something here about what
you are sharing.

33. 33© July 2013 mythreeseasons.com – Bitly and Analytics
Press “Ctrl + V ” to paste the
Bitly link.

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Click “Post” when done.

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Add another tab for facebook .
Log in and check if it was posted.

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Awesome!

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If you want to
share your bitmark
to Twitter ...

38. 38© July 2013 mythreeseasons.com – Bitly and Analytics
... go back to your bitmark
under “Your Stuff “ tab.

39. 39© July 2013 mythreeseasons.com – Bitly and Analytics
When you hover your mouse near Copy,
Email and Share icons appear.

40. 40© July 2013 mythreeseasons.com – Bitly and Analytics
Click “Share”.

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Click “Add another
account”.

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Click “Add account”.

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Authorize Bitly to use your Twitter
account. Fill in required fields.

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Click “Authorize app “.

45. 45© July 2013 mythreeseasons.com – Bitly and Analytics
Twitter is now added in the
Preview screen.

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Untick the checkbox if you want to
exclude posting to a specific social
media account.

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Click “Tweet” located at the
bottom rightmost of the screen.

48. 48© July 2013 mythreeseasons.com – Bitly and Analytics
Now we go to
STATISTICS.

49. 49© July 2013 mythreeseasons.com – Bitly and Analytics
To see statistics for all your links, click
“Stats”.

50. 50© July 2013 mythreeseasons.com – Bitly and Analytics
The stats page shows how many times
people have clicked on the bitly link
you have shared.

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It also shows the referral traffics and the
countries where your clicks came from.

52. 52© July 2013 mythreeseasons.com – Bitly and Analytics
To see stats for a specific link, click
the “i ” icon of your link from your list.

53. 53© July 2013 mythreeseasons.com – Bitly and Analytics
The link stats page
gives you ...

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 Total clicks on your shortened link and
the total percentage of the total clicks that
came from your bitly link.

55. 55© July 2013 mythreeseasons.com – Bitly and Analytics
 A bar graph that shows breakdown
of clicks for a specific period or time.

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Hover over a bar and it will show you the total
number of clicks and the time they were done.

57. 57© July 2013 mythreeseasons.com – Bitly and Analytics
 List of social networks where your
bitly link was clicked.

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“Other” refers to blogs
or websites which are not
part of a major social network.

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 A list of clicks per country and a
map that shows countries with higher
click rates in red.

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Adding a ”+” sign at the end of
any bitly link and copying it to
a browser will give you Stats
page for that particular link.
TRICK!

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With all these information which can
be generated in no time, you are able
to grasp a better understanding of the
performance of your link and where
the clicks are coming from.

62. 62© July 2013 mythreeseasons.com – Bitly and Analytics
KNOWING where your
FOLLOWERS are coming from
will help IMPROVE your
MARKETING STRATEGIES.

63. 63© July 2013 mythreeseasons.com – Bitly and Analytics
Photo Credits
http://www.flickr.com/photos/67776729@N06/6417063815/
http://www.flickr.com/photos/martincanchola/3699858490/
http://www.flickr.com/photos/95431047@N07/8703188395/
http://www.flickr.com/photos/headwaysmedia/5877355107/