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Social Media Event
                                                                                                                    Utrecht
                                                                                                       Door: Laura & Erno
                                                                                            Aartjan van Erkel                      Info
                                                                                    Sigrid van der Hoeven
                                                                                                                                                                             Guerilla, out of the box
                                                                                            Jeanet Bathoorn                                                      Passie
                                                                                                                   Sprekers                           Flow                   Social Media
                                                                                       Linda Spaanhoorn
                                                                               JoJanneke van den Bosch                                                                    Gratis kennis
                                                                                                                                                              Kado

                                                                                                                                                                              5 tips
                                            140 tekens
                                                                                                                                          Bloggen                             Lijstjes
                                              Microblog
                                                                                                                                                      Duidelijke titels       Onverwachts
                        Jij maakt het, dus dat is het        Wat is het
                                                                                                                                                                              Kennisgat
                              Kijk door de onzin heen
                                                                                                                                                      Naam, blog duidelijk
                                 Proef draaien
                                     Feedback         Haal                                                                                            LifeStream
                                           Hulp                                                                                                       Archief
                                      Expertise                        Kennis
                                                      Deel
                      Links, foto, video, artikel
                                                                                                                                                                                                Expert       Kwetsbaar     Fijnste communicatie
                   Actie ondernemen        Search.twitter
                                                                                                                                                                     1. Connect
                     Wordt veel zaken
                                                                                                                                                                                                 1e vraag
                     gedaan                  DM                                                                                                                      2. In for me?

                        Complimenteer
                                             RT        Onder de oppervlakte                                                                                                                     Iets zeggen
                                   Deel                                                                                                                                                         aan de wereld
                                                                 SlideShare                                                                                          3. Content          Wees interessant

                                                                                                                                                                                                 Lijst van mensen
                        SummerCamp                                                                                                                                   4. Lijst van mensen
     Trends
                 Maandelijkse update?
Social Media                                 Jouw boodschap                                                                                         Basis                                                                                         Succes!
                                   Doel                                                                                                                                                                           7 tot 10 keer contact
                                                                                                                                                                     5. 1 keer niet voldoende
               Spreek aan op probleem                                                                                                                                                                             ...oogsten
                            Wat gaat er komen?                      Kennisoverdracht                                                                                                                Sterke copywriting
                                          Big idea                                                                                                                   6. Overtuig, conversie         Goede informatie
                                       Waardevol       Inhoud
                                                                                                                                                                             Nieuwsbrief
                          Toepasbaar, luisteraar
                             Aantrekkelijk offer...                                               TeleSeminair                                                       Past mijn manier van communiceren
                                             Mailen                                                                                                                  bij mijn doelgroep?
                                                        Newtelco.nl
                                                                                                                                                                     SlideShare
                                            Herinner aan tijd en datum        Techniek

                                                        Snel & Makkelijk                                                                                                            Zakelijk netwerk
                                                                   Bereik                                                                                                           1miljoen Nederlanders
                                                                                                                                                             Wat is het
                                                             Echt mens         Waarom                                                                                               HBO Niveau
                                             Als marketing instrument
                                                                                                                                                                                  Elke dag 15min
                                                                                                                                                                                                         Ping
                                                                                                                                                            Warm houden           Status updates
                                                                                              Overal aanwezig                                                                                            Klein bericht
                                                                                                  Kennisdeling                                                                                         Denk vanuit de zoeker
                                                                                                                                                                               Sterke headline
                                                                                   Consistent en jezelf zijn
                                                                                                                                                                               Profiel in NL
                                                                                  Wie, wat, ben, jou kiezen                                                                                              50 groups max
                                                                                                                                                                               Groups uitzoeken
                                                                      Volg de reacties                                                                      100% profiel
                                                                                               Discussies blog..                                                               Boek review
                                                                              Innercircle                                                                                      Alle e-mail adressen invullen
                                                                 Events                                                 PersonalBrand                                          Website, other functie
                                                                              Adverteren
                                                                                                Hyves zakelijk?
                                                                      Netwerk groepen

                                                                          Unique selling point
                                                        Belangrijke karakter eigenschappen
                                                                   Jouw imago, jouw slogan           Belangrijk
                                                                Maak een communicatie plan

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MindMap Social Media Event

  • 1. Social Media Event Utrecht Door: Laura & Erno Aartjan van Erkel Info Sigrid van der Hoeven Guerilla, out of the box Jeanet Bathoorn Passie Sprekers Flow Social Media Linda Spaanhoorn JoJanneke van den Bosch Gratis kennis Kado 5 tips 140 tekens Bloggen Lijstjes Microblog Duidelijke titels Onverwachts Jij maakt het, dus dat is het Wat is het Kennisgat Kijk door de onzin heen Naam, blog duidelijk Proef draaien Feedback Haal LifeStream Hulp Archief Expertise Kennis Deel Links, foto, video, artikel Expert Kwetsbaar Fijnste communicatie Actie ondernemen Search.twitter 1. Connect Wordt veel zaken 1e vraag gedaan DM 2. In for me? Complimenteer RT Onder de oppervlakte Iets zeggen Deel aan de wereld SlideShare 3. Content Wees interessant Lijst van mensen SummerCamp 4. Lijst van mensen Trends Maandelijkse update? Social Media Jouw boodschap Basis Succes! Doel 7 tot 10 keer contact 5. 1 keer niet voldoende Spreek aan op probleem ...oogsten Wat gaat er komen? Kennisoverdracht Sterke copywriting Big idea 6. Overtuig, conversie Goede informatie Waardevol Inhoud Nieuwsbrief Toepasbaar, luisteraar Aantrekkelijk offer... TeleSeminair Past mijn manier van communiceren Mailen bij mijn doelgroep? Newtelco.nl SlideShare Herinner aan tijd en datum Techniek Snel & Makkelijk Zakelijk netwerk Bereik 1miljoen Nederlanders Wat is het Echt mens Waarom HBO Niveau Als marketing instrument Elke dag 15min Ping Warm houden Status updates Overal aanwezig Klein bericht Kennisdeling Denk vanuit de zoeker Sterke headline Consistent en jezelf zijn Profiel in NL Wie, wat, ben, jou kiezen 50 groups max Groups uitzoeken Volg de reacties 100% profiel Discussies blog.. Boek review Innercircle Alle e-mail adressen invullen Events PersonalBrand Website, other functie Adverteren Hyves zakelijk? Netwerk groepen Unique selling point Belangrijke karakter eigenschappen Jouw imago, jouw slogan Belangrijk Maak een communicatie plan