1. Future Ready: Frankenbooks, Social Collaboration and Learning on Steroids Stephen Abram, MLS New York Library Association Saratoga Springs NY June 3, 2011

2. Economic Change and Challenges These slides are available at Stephen’s Lighthouse blog

3. We Only Get So Many Once-in-a-Lifetime Chances To Do Great Things

4. Columbus, Cook, Magellan and Libraries: Searching for the corners of the earth, the edge of the oceans and discovering dragons ...

5. -

8. Magellan Columbus Cook

11. Welcome Questions for Today: Is this the end of libraries as we know them? Whither learning, community, support? What is actually changing? Do people still value the book? Where is all this change taking us? What is the role for librarians and all types of libraries in our info-future?

14. What Colour is the Sky?

15. So, what exactly is changing? In a word: Everything connected to your world! Books Media Mobility Collections Libraries

17. Students are focused at the lesson and event (essay, test, exam) level

18. Libraries at the heart of the community is no longer just physical

19. Libraries as whole school partners

21. School library / Public library partnerships increase scores 5% plus!

22. Libraries and information content and technology leadership are critical to Higher Ed

23. Communities with libraries as an investment receive very high ROI – average 650%!

25. Grocery Stores

26. Grocery Stores

28. Cookbooks, Chefs . . .

29. Cookbooks, Chefs . . .

30. Meals

31. Chefs, counsellors, teachers, magicians Librarians play a vital role in building the critical connections between information , knowledge and learning.

32. Culture

34. Technology literacy

35. Information literacy

36. Media literacy

37. Adaptive literacy

38. Research literacy

39. Academic literacy

40. Reputation, Etc.

41. Reading literacy

42. Numeracy

43. Critical literacy

44. Social literacy

45. Computer literacy

46. Web literacy

47. Content literacy

53. My son: Zachary

55. The new bibliography and collection development KNOWLEDGE PORTALS KNOWLEDGE, LEARNING, INFORMATION & RESEARCH COMMONS

58. Bricks, Clicks and Tricks Gambling

60. Encyclopedia.com

61. HighBeam & Questia

62. WorldCat

63. AccessMyLibrary iPhone App for public, school and higher ed – iPhone, iPad, iTouch and Droid!

64. Geo-IP features and measures

66. Very Big Secret The Elephant in the Room

67. Change can happen very fast

68. Sensemaking

69. 5 Things have Changed . . A LOT! Cardholders, Users, Members, Patrons, Clients, Customers, Learners, Students, Scholars, Researchers, Teachers, Professors Books & Media & Collections Mobility Learning & Research Government The History of Unintended Consequences & Unpredictability

70. “Strategy is a Choice. . . To be a victim and feel these changes are fated and blamestorm OR Create the future we need and take collective responsibility for the conversation and development of the future.” Find Reasons not Excuses.

71. As technology advances

72. Emboldened Librarians hold the key

73. The nasty facts about Google & Bing and consumer search: SEO Content Farms Advertiser driven Geotagging GOOG

74. News Flash “The Internet and technology have now progressed to their infancy”

75. News Flash News Flash Tech Shift Happens

76. People

79. Overall IQ Increases

80. Increased educational attainment & engagement

81. eBooks outsell hard cover books & paperbacks

82. Reading is UP, way up.

83. Some libraries are crediting most cardholder growth to e-book accessibility

84. Personal device proliferation

86. Brain & Developmental Changes

87. Eye Movement Changes

88. Massive Behavioural Changes

89. Major Decline in Crime Rates – down 65%

91. Gaming too. . . Mothers in their 30’s

92. Social networks fastest growing populations are seniors and will be more international and less urban and English.

93. eBook reader usage is largely middle-aged.

95. 59% are female.

96. 29% are college students.

97. 5% are professors and 6% are teachers.

98. On any given day, 35% of our users are there for the very first time!

99. Only 29% found the databases via the library website.

100. 59% found what they were looking for on their first search.

101. 72% trusted our content more than Google.

103. 71% of instructors that rated student engagement levels as “high” as a result of using technology in courses.

104. 71% of students who are employed full-time and 77% of students who are employed part-time prefer more technology-based tools in the classroom.

105. 79% of instructors and 86 percent of students have seen the average level of engagement improve over the last year as they have increased their use of digital educational tools.

106. 87% of students believe online libraries and databases have had the most significant impact on their overall learning.

107. 62% identify blogs, wikis, and other online authoring tools while 59% identify YouTube and recorded lectures.

108. E-books and e-textbooks impact overall learning among 50% of students surveyed, while 42% of students identify online portals.

109. 44% of instructors believe that online libraries and databases will have the greatest impact on student engagement.

110. 32% of instructors identify e-textbooks and 30% identify interactive homework solutions as having the potential to improve engagement and learning outcomes. (e-readers was 11%)

111. 49% of students believe that online libraries and databases will have the greatest impact on student engagement.

115. YES (duh!)

116. So how must library and educator strategies change?

117. Discovery & Ideas

118. Has the future changed?Has our future changed?

120. COWS, etc.

125. fMRI and The Brain

126. Cloning

127. Trucking and GPS

128. Wind and other energy

129. Nanotechnology

130. Robotics

131. Massive Book Digitization

132. Music

133. Translation

134. Streaming Media

136. A 1965 iPhone

137. Can libraries keep up with change? Can you recall buying a 45? Can you recall dials on TVs? Can you recall dialling?

138. Formats have died before.

139. Books

140. We have a shallow understanding of the Codex – the book format(s)Transition from scrolls – illumination – codex – and beyond

141. How would you enhance the book without the compromises of the 1500’s?

148. The Chapter and Paragraph Universe

149. Integrated with Visuals – graphics and charts

150. Integrated with ‘video’

151. Integrated with Sound and Speech

152. Integrated with social web

153. Integrated with interaction and not just interactivity

161. Borders Kobo, B&N Nook, Amazon Kindle, Apple iPad, Sony, etc. . . .

165. Mobility

168. Net neutrality, kill switches . . .

169. Local wired, mobile access ‘everywhere’ to the home and workplace on a personal basis

170. Geo-awareness: GIS, GPS, GEO-IP, etc.

171. Wireless as a business strategy (Starbucks)

173. Device Issues

174. The Physical Act of Reading

185. Can we frame the e-book issue so that it can be addressed rationally?

186. MindMap: What is a book? Reading Reading Learning Pedagogy Research Exploration Reference Engagement Enjoyment Evaluation

187. MindMap: What is a book? Reading Learning Pedagogy Research Exploration Reference Engagement Enjoyment Evaluation

192. Books

193. Fiction

194. Non-Fiction

195. Encyclopedia

196. Reference

197. Directories

198. Dictionaries

199. Textbooks

200. E-Learning

201. Steal This Idea

202. What are the good and bad things about e-books?

203. Library Goals Be the Bee Or Be the Hive. Care.

204. Strategic Thinking for Libraries Choosing a Future Setting Phased Priorities Making Choices Taking Action Doing the Next Step Adjusting Tactics with Experience Seeking Feedback and Adjusting Measuring Progress

206. Majority of library use will be virtual – yes even rural! And especially academic courses.

207. Majority of Non-fiction Book circulation will be e-books and Fiction will split 50/50 – digital/print

208. All learning will be blended and continuous

209. DVD is circulation is dead and most other physical formats in decline.

210. Majority of questions will be virtual

211. Use will be 20 / 40 / 40 (in house, virtual, mobile)

213. Steal This Idea

214. StrategicAnalytics

217. Who are our core virtual users? Are there gaps?

218. Does learning happen? How about discovery?

219. What are user expectations for true satisfaction?

220. How does library search compare to consumer search like Google and retail or government?

221. How do people find and connect with library virtual services?

222. Are end users being successful in their POV?

224. Unlocking the Library Value Conversation

225. Don’t Rest on Your Laurels.

226. Reintermediation

227. Stand Out!

228. Trust Yourself to Make Difference and Have an Impact

229. You have the tools.

230. Stop Making it so Hard!

231. Save the User!

232. Serve Everyone!

249. Unlocking the Library Value Conversation

250. What Would You Attempt If You Knew You Would Not Fail?

253. Majority of library use will be virtual – yes even rural! And especially academic courses.

254. Majority of Non-fiction Book circulation will be e-books and Fiction will split 50/50 – digital/print

255. All learning will be blended and continuous

256. DVD is circulation is dead and most other physical formats in decline.

257. Majority of questions will be virtual

258. Use will be 20 / 40 / 40 (in house, virtual, mobile)

260. Buildings

261. Search

262. Reading is Fundamental

263. Patrons

264. Outreach

265. Circulation

267. Bricks and Clicks and Tricks

268. Communities of Knowledge and Practice

269. Research Impact

270. Partnerships

271. Information Literacy Programs

273. Learning

274. Discovery

275. Progress

276. Research (Applied and Theoretical)

277. Cultural & Knowledge Custody

281. Buildings

282. Search

283. Reading is Fundamental

284. Patrons

285. Outreach

286. Circulation

288. Bricks and Clicks and Tricks

289. Communities of Knowledge and Practice

290. Research Impact

291. Partnerships

292. Information Literacy Programs

294. Social Glue and Libraries

295. A Third Path

296. Observe Your Users

297. Context is King,Contact trumps Culture Content is a Foundation

298. Community

299. Conversations

300. Relationships

301. The Social Life of Information Community Networks

302. Life

303. Comfort

304. Progress

305. The power of libraries

307. Library Goals Be the Bee Or Be the Hive. Care.

309. Starlings on Otmoor

310. Stephen Abram, MLS, FSLA VP strategic partnerships and markets Cengage Learning (Gale) Cel: 416-669-4855 stephen.abram@cengage.com Stephen’s Lighthouse Blog http://stephenslighthouse.com Facebook: Stephen Abram LinkedIn / Plaxo: Stephen Abram Twitter: sabram SlideShare: StephenAbram1

311. What do we need to know? What are we going to do next?