Florida Assn of Media Educators Endnote

1. The Battered School Library Stephen Abram, MLS Florida Association of Media Educators Orlando, FL, Nov. 5, 2010

2. Me

3. Welcome Questions for Today: Is this the end of Libraries as we know them? Is this change in learning permanent? Where is all this change taking us? Do people still value the book? What’s next? What is the role for teacher-librarians in our info-future?

4. So, what exactly is changing? In a word: Everything connected to your world! Books Media Mobility Collections Libraries

5. News Flash #1 Librarians play a vital role in building the critical connections between information , knowledge and learning.

6. Very Big Secret The Elephant in the Room

7. Change can happen very fast

8. 6 Things have Changed . . A LOT! Learners, Students, Scholars, Researchers, Teachers, Professors, Cardholders, Users, Members, Patrons, Clients, Customers Books Media Mobility Collections Libraries The History of Unintended Consequences & Unpredictability

9. “Choose . . . To be a victim and feel these changes are fated and blame storm OR Create the future we need and take collective responsibility for the conversation and development.” Find Reasons not Excuses.

11. As technology advances

12. Emboldened Librarians hold the key

13. GOOG

14. News Flash “The Internet and technology have now progressed to their infancy”

15. My son: Zachary

18. News Flash News Flash Shift Happens

19. E-Learning

20. E-Learning

27. People

30. 59% are female.

31. 29% are college students.

32. 5% are professors and 6% are teachers.

33. On any given day, 35% of our users are there for the very first time!

34. Only 29% found the databases via the library website.

35. 59% found what they were looking for on their first search.

36. 72% trusted our content more than what they found on Google.

38. Increased educational attainment & engagement

39. eBooks outsell hard cover books, and will outsell paperbacks soon (2011)

40. Some libraries are crediting most cardholder growth to e-book accessibility

41. Personal device proliferation

43. Gaming too. . . Mothers in their 30’s

44. Social networks fastest growing populations are seniors and will be more international and less urban and English.

45. eBooks usage is largely middle-aged.

50. Brain & Developmental Changes

51. Eye Movement Changes

52. Massive Behavioural Changes

53. Major Decline in Crime Rates – 65%+

55. Has the future changed?Has our future changed?

57. COWS, etc.

62. fMRI and The Brain

63. Cloning

64. Trucking and GPS

65. Wind and other energy

66. Nanotechnology

67. Robotics

68. Massive Book Digitization

69. Music

70. Translation

71. Streaming Media

73. A 1965 iPhone

74. Can libraries keep up with change? Can you recall buying a 45? Can you recall dials on TVs? Can you recall dialling?

76. Books

83. The Chapter and Paragraph Universe

84. Integrated with Visuals – graphics and charts

85. Integrated with ‘video’

86. Integrated with Sound and Speech

87. Integrated with social web

88. Integrated with interaction and not just interactivity

93. Borders Kobo, B&N Nook, Amazon Kindle, Apple iPad, Sony, etc. . . .

97. Mobility

99. Local wired, mobile access ‘everywhere’ to the home and workplace

100. Geo-awareness: GIS, GPS, GEO-IP, etc.

101. Wireless as a business strategy (Starbucks)

102. Mobile dominates

110. Emerging Tech that Drives Users to the Library Encyclopedia.com HighBeam & Questia WorldCat & Google AccessMyLibrary iPhone App for public, school and higher ed – iPhone, iPad, iTouch and Droid! Geo-IP features and measures Watch for more . . .

112. Technology literacy

113. Information literacy

114. Media literacy

115. Adaptive literacy

116. Research literacy

117. Academic literacy

118. Reputation, Etc.

119. Reading literacy

120. Numeracy

121. Critical literacy

122. Social literacy

123. Computer literacy

124. Web literacy

125. Content literacy

127. Can we frame the e-book issue so that it can be addressed rationally?

128. MindMap: What is a book? Reading Learning Pedagogy Scaffolds Research Exploration Reference Engagement Enjoyment Evaluation Reading

129. MindMap: What is a book? Reading Learning Pedagogy Research Exploration Reference Engagement Enjoyment Evaluation

131. Books

132. Fiction

133. Non-Fiction

134. Encyclopedia

135. Reference

136. Directories

137. Dictionaries

138. Textbooks

139. E-Learning

141. Steal This Idea

142. What are the good and bad things about e-books?

143. Library Goals Be the Bee Or be the Hive Care

144. Strategic Thinking for Libraries Choosing a Future Setting Phased Priorities Making Choices Taking Action Doing the Next Step Adjusting Tactics with Experience Seeking Feedback and Adjusting Measuring Progress

146. Majority of library use will be virtual – yes even rural!

147. Majority of Non-fiction Book circulation will be e-books and Fiction will split 50/50 – digital/print

148. All learning will be blended and continuous

149. DVD is circulation is dead and most other [physical formats in decline.

150. Majority of questions will be virtual

151. Use will be 20 / 40 / 40 (in house, virtual, mobile)

154. Who are our core virtual users? Are there gaps?

155. Does learning happen?

156. What are user expectations for true satisfaction?

157. How does library search compare to consumer search like Google and retail or government?

158. How do people find and connect with library virtual services?

159. Are end users being successful in their POV?

161. Serve Everyone!

162. The power of libraries

164. It Takes A Team: Work Together & Pick Each Other Up

165. It Gets Better. Librarians can help.

166. Stephen Abram, MLS, FSLA VP strategic partnerships and markets Cengage Learning (Gale) Cel: 416-669-4855 stephen.abram@cengage.com Stephen’s Lighthouse Blog http://stephenslighthouse.com Facebook: Stephen Abram LinkedIn / Plaxo: Stephen Abram Twitter: sabram SlideShare: StephenAbram1