My Blogalicious 2012 Session on

1. Expanding
Revenue
Sources
Outside
Your
Blog
#Blogalicious12
#MakeItPersonal
Wifi Network: Blogalicious
Wifi Code: BlogHer4Blogalicious

2. StepfaniesDesk.com

3. Basics You Should Know By Now
• You are not going to make
money just by keeping a blog
• Enjoy blogging! You will get
burned out if you are on the
“money hunt” all day long
• Remember why you fell in
love with blogging

4. Keypoints
• How you can create an ebook?
• What Thou Loves, Thou Will Teach!
• Speaking
• Creating Membership Sites
• Selling A Blog
• Sponsorship
• Working With a Business
• You Ready???

5. The Ebook
• Free
Ebook
to
Gain
Trust
and
Prove
Credibility
• Pick
a
topic
you
are
confident
about
AND
are
able
to
do
extensive
research
on
• Tap
into
what
you
love
to
write
about
and
what
you
love
to
learn
about
• Time
Management,
How
to
Make
Your
Garden
Grow,
Chores
For
Toddlers,
Cleaning
Electronics…
(Yeah!)

6. Complicated Yet Simple
• First thing you need to do is write!
• Organize
• Proofread, Proofread, Proofread
• Pull it together in a PDF
• Create a fun cover
• Voila!
• Hardest part is writing!!!

7. Solo? No No!
• You don’t have
to write an
Ebook by
yourself!
• Partner up with
the blogger
beside you and
create
something
awesome!

8. Creating An Online Course
• You
have
something
valuable
to
share!
• It
doesn’t
have
to
be
fancy,
but
it
has
to
be
interesLng
and
well
put
together!
• Online
Courses
– Video
– Email
Lists
– Live
Online
Sessions
– Local
Events

9. Speaking Opportunities
• Plenty of Speaking Opportunities
• Trust Your Skills
• Be Confident
• Educate Yourself to Become Confident

10. Creating A Membership Site
• Membership sites are a community
• Build trust
• Offer something worthy of time/Bang For
Your Buck
– Sessions with Experts
– Downloads
– Daily private content
– Discounts, Perks, Incentives
• Must offer unique content not found
anywhere else

11. Membership Site Ideas
• Weight loss
• New Pet Owners
• Mobile Bloggers
• Women Photographers
• Filmmakers Anonymous
• Endless Ideas!!!

12. Selling Blogs
• People pay money for blogs and social
networks
• Why Sell?
– Lost passion
– Moving on to bigger projects
– New Direction
• Why Do People Buy?
– Solid content
– Loyal Followers
– SEO Ready
– Have a vision to take it to the next level

13. Working With A Business
• Warning: Some Businesses Will Not
Know How To Work With You!
• Write blog posts for the business on
their blog or your blog
• Represent them at events
• Blog about Promotions
• Get everything in writing and make
sure expectations are clear on both
ends

14. The Most Important Thing…
• Maintain your blog and social media
presence!
• The more you interact with your
audience and peers, the more you will
appeal to people wanting to work with
you

15. The Secret…
• Mix & Match
• Real revenue
comes from
multiple sources
• Don’t be afraid to
reach out
– Email that business
– Email that company
– Don’t wait!