SlideShare ist ein Scribd-Unternehmen logo
1 von 58
Structuring your Presentation
  Samantha Starmer   sstarme@rei.com    @samanthastarmer


                                       http://www.flickr.com/photos/saroy/3455464539
me
     experience, web stuff: Amazon, Microsoft
             REI – Recreational Equipment, Inc.
            lead design, IA & experience teams
             teach at University of Washington
4 key principles
1.   start with you
2.   learn the environment
3.   build the bones
4.   leave time to adjust
1. start with you
1. start with you
•   what is the ONE thing?
•   think about the story
•   what is your style?
•   are you scared?
what is the ONE thing?




               http://www.flickr.com/photos/14617207@N00/4872111479
what is the ONE thing?

• why are you speaking?
• what is your point?
• what is the ONE thing you want
  your audience to remember?


                   http://www.flickr.com/photos/14617207@N00/4872111479
think about the story




                 http://www.flickr.com/photos/sugarpond/3016905349
think about the story

• beginning, middle and end
  (make sure there is an end)
• all points to your ONE thing
• how would you tell it to your
  grandma? to a child?

                     http://www.flickr.com/photos/sugarpond/3016905349
what is your style?




                      http://
what is your style?

• formal or informal?
• deep details or inspirational?
• don’t try to be funny if it isn’t
  natural
• get feedback. lots of it.
are you scared?




                  http://www.flickr.com/photos/mindaugasdanys/3766009204/
are you scared?
• the more nervous you are, the
  more structure you need
• unless you are a very skilled
  improviser
• in which case, you probably
  wouldn’t be in this class

                   http://www.flickr.com/photos/14617207@N00/4872111479
2. learn the environment
                  http://www.flickr.com/photos/brue/4806532954
2. learn the environment
•   scout the space
•   know your audience
•   build to your time limit
•   understand expectations
scout the space




                  http://www.flickr.com/photos/mikecogh/4157191493
scout the space
• ideal is to get on stage in
  advance, but learn what you can
• note placement of lights,
  screens, podium
• size and ‘feel’ of room should
  impact your structure

                     http://www.flickr.com/photos/mikecogh/4157191493
know your audience




              http://www.flickr.com/photos/36714668@N02/4598065240
know your audience

•   size, level of expertise
•   what do they want from you?
•   voluntary or hostage?
•   bored or interested?
•   friendly or combative?

                    http://www.flickr.com/photos/14617207@N00/4872111479
build to your time limit




                  http://www.flickr.com/photos/wwarby/3297205226
build to your time limit
• focus your topic on the time limit
• focus your scope & detail on the
  time limit
• the less time to prepare, the more
  structure you need
• experience will improve your gut
  sense

                        http://www.flickr.com/photos/wwarby/3297205226
understand expectations




              http://www.flickr.com/photos/kristin-and-adam/2778203028
understand expectations

• do they expect results? or is the
  journey more relevant?
• technical or high level?
• what kind of assets/deliverables?


                    http://www.flickr.com/photos/kristin-and-adam/2778203028
3. build the bones
                     http://www.flickr.com/photos/ianturton/9555513
3. build the bones
•   free your mind
•   remember the story
•   just jump in
•   make it FUN!
free your mind




                 http://en.wikipedia.org/wiki/File:PhrenologyPix.jpg
free your mind

•   don’t constrain too early
•   use your creative juice makers
•   let it percolate
•   be willing to throw out initial ideas
•   which means you need twice the
    planning time you expect

                          http://en.wikipedia.org/wiki/File:PhrenologyPix.jpg
just jump in




               http://www.flickr.com/photos/ccheviron/3603397114
just jump in
• don’t be afraid to scribble
• paper prototype, but only if it
  works for you
• get into the tool as soon as you
  have the guts (of the structure,
  but also the nerve)

                      http://www.flickr.com/photos/ccheviron/3603397114
remember the story




               http://www.flickr.com/photos/sugarpond/3016905349
remember the story
• ah, there is a point to all this
• keep the narrative (linear or not)
  as your north star
• throw out anything extraneous
  to the story
• no matter how cool

                      http://www.flickr.com/photos/sugarpond/3016905349
make it FUN!
make it FUN!
 • you should enjoy building the
   story
 • you should enjoy creating the
   structure
 • you will feel a quiet ping when it
   starts to come together
4. leave time to adjust
                    http://www.flickr.com/photos/clintjcl/4001170877
4. leave time to adjust
•   lift your head out of the trees
•   remember the ONE thing
•   practice time is critical
•   minimum formula: 70%, 25%, 5%
lift your head out of the trees




                    http://www.flickr.com/photos/mountjoy/5194910368
lift your head out of the trees

• check the whole arc regularly
• don’t get too hung up on the
  exact words or pictures
• the whole is greater than the
  sum of the parts

                     http://www.flickr.com/photos/mountjoy/5194910368
remember the ONE thing




              http://www.flickr.com/photos/14617207@N00/4872111479
remember the ONE thing
• when you think you have it, go
  back to the beginning
• is the ONE thing clear?
• is your narrative intact?
• does it flow? can you easily
  remember your points?

                   http://www.flickr.com/photos/14617207@N00/4872111479
dress rehearsal is critical




                  http://www.flickr.com/photos/evilpeacock/2194032579
dress rehearsal is critical
•   rehearse more than you want to
•   rehearse out loud
•   rehearse in presentation mode
•   rehearse with a timer
•   then CUT (if you have built the
    structure right, you should have too
    much vs. too little)

                         http://www.flickr.com/photos/evilpeacock/2194032579
minimum formula




             http://www.flickr.com/photos/joao_trindade/4362414729
minimum formula
• take the time allotted
• multiply by 5 for the number of
  minimum dress rehearal minutes
• multiply by 14 for the minimum number
  of building (in tool) minutes
• e.g. 20 minutes =
    100 minutes rehearsing
    ~4 ½ hours building
    untold weeks stressing 
                       http://www.flickr.com/photos/joao_trindade/4362414729
structure is key




                   http://www.flickr.com/photos/saroy/3455464539
1. start with you      2. learn the environment
•   what is the ONE thing?   •   scout the space
•   what is the story        •   know your audience
•   what is your style?      •   build to your time limit
•   are you scared?          •   understand expectations



    3. build the bones           4. leave time to adjust
•   free your mind           •   lift your head out of the trees
•   remember the story       •   remember the ONE thing
•   just jump in             •   dress rehearsal is critical
•   make it FUN!             •   minimum formula: 70%, 25%, 5%
thank you!!
Samantha Starmer   sstarme@rei.com   @samanthastarmer

                                         http://www.flickr.com/photos/baking_in_pearls/3960662314

Weitere ähnliche Inhalte

Was ist angesagt?

Web 2.0 for Library Patrons
Web 2.0 for Library PatronsWeb 2.0 for Library Patrons
Web 2.0 for Library PatronsBobbi Newman
 
Blogging EdTechSA T1 2015
Blogging EdTechSA T1 2015Blogging EdTechSA T1 2015
Blogging EdTechSA T1 2015Paul Huebl
 
Nikole Cipriano Visual resume
Nikole Cipriano Visual resumeNikole Cipriano Visual resume
Nikole Cipriano Visual resumenikoleskye
 
FOCUS for Resiliency and Success: Focus on Critical Underlying Strengths
FOCUS for Resiliency and Success: Focus on Critical Underlying StrengthsFOCUS for Resiliency and Success: Focus on Critical Underlying Strengths
FOCUS for Resiliency and Success: Focus on Critical Underlying StrengthsAlberta Mentoring Partnership
 
Using Technology to Enhance In-Person Training
Using Technology to Enhance In-Person TrainingUsing Technology to Enhance In-Person Training
Using Technology to Enhance In-Person TrainingPaul Signorelli
 
Ideo Brainstormers
Ideo BrainstormersIdeo Brainstormers
Ideo BrainstormersJay Goldman
 
2014 CCIU Digital Storytelling
2014 CCIU Digital Storytelling2014 CCIU Digital Storytelling
2014 CCIU Digital Storytellingsheilafred
 
That_Was_Great--Now_What
That_Was_Great--Now_WhatThat_Was_Great--Now_What
That_Was_Great--Now_WhatPaul Signorelli
 
Quick Social Network Tips - starting your career
Quick Social Network Tips - starting your careerQuick Social Network Tips - starting your career
Quick Social Network Tips - starting your careerConnie Crosby
 
White Space Creativity
White Space CreativityWhite Space Creativity
White Space CreativityDenise Jacobs
 
From Man to Father
From Man to FatherFrom Man to Father
From Man to Fatherleegzp
 
Lee marcus slidshare presentation
Lee marcus slidshare presentationLee marcus slidshare presentation
Lee marcus slidshare presentationleegzp
 
Twitter For Librarians
Twitter For LibrariansTwitter For Librarians
Twitter For LibrariansWilliam Helman
 
2014 08-13--online facilitation3--preparing[v3]
2014 08-13--online facilitation3--preparing[v3]2014 08-13--online facilitation3--preparing[v3]
2014 08-13--online facilitation3--preparing[v3]Paul Signorelli
 
How Not to Kill Thinking (PCTM)
How Not to Kill Thinking (PCTM)How Not to Kill Thinking (PCTM)
How Not to Kill Thinking (PCTM)Gerald Aungst
 
Why Am I So Angry? And What Are You Going to Do About It?
Why Am I So Angry? And What Are You Going to Do About It?Why Am I So Angry? And What Are You Going to Do About It?
Why Am I So Angry? And What Are You Going to Do About It?Paul Signorelli
 
2010 leadership-ethics-social networking
2010   leadership-ethics-social networking2010   leadership-ethics-social networking
2010 leadership-ethics-social networkingSchoolTechPolicies.com
 
Cil 2012--Getting to yes
Cil 2012--Getting to yesCil 2012--Getting to yes
Cil 2012--Getting to yesAndrew Shuping
 

Was ist angesagt? (18)

Web 2.0 for Library Patrons
Web 2.0 for Library PatronsWeb 2.0 for Library Patrons
Web 2.0 for Library Patrons
 
Blogging EdTechSA T1 2015
Blogging EdTechSA T1 2015Blogging EdTechSA T1 2015
Blogging EdTechSA T1 2015
 
Nikole Cipriano Visual resume
Nikole Cipriano Visual resumeNikole Cipriano Visual resume
Nikole Cipriano Visual resume
 
FOCUS for Resiliency and Success: Focus on Critical Underlying Strengths
FOCUS for Resiliency and Success: Focus on Critical Underlying StrengthsFOCUS for Resiliency and Success: Focus on Critical Underlying Strengths
FOCUS for Resiliency and Success: Focus on Critical Underlying Strengths
 
Using Technology to Enhance In-Person Training
Using Technology to Enhance In-Person TrainingUsing Technology to Enhance In-Person Training
Using Technology to Enhance In-Person Training
 
Ideo Brainstormers
Ideo BrainstormersIdeo Brainstormers
Ideo Brainstormers
 
2014 CCIU Digital Storytelling
2014 CCIU Digital Storytelling2014 CCIU Digital Storytelling
2014 CCIU Digital Storytelling
 
That_Was_Great--Now_What
That_Was_Great--Now_WhatThat_Was_Great--Now_What
That_Was_Great--Now_What
 
Quick Social Network Tips - starting your career
Quick Social Network Tips - starting your careerQuick Social Network Tips - starting your career
Quick Social Network Tips - starting your career
 
White Space Creativity
White Space CreativityWhite Space Creativity
White Space Creativity
 
From Man to Father
From Man to FatherFrom Man to Father
From Man to Father
 
Lee marcus slidshare presentation
Lee marcus slidshare presentationLee marcus slidshare presentation
Lee marcus slidshare presentation
 
Twitter For Librarians
Twitter For LibrariansTwitter For Librarians
Twitter For Librarians
 
2014 08-13--online facilitation3--preparing[v3]
2014 08-13--online facilitation3--preparing[v3]2014 08-13--online facilitation3--preparing[v3]
2014 08-13--online facilitation3--preparing[v3]
 
How Not to Kill Thinking (PCTM)
How Not to Kill Thinking (PCTM)How Not to Kill Thinking (PCTM)
How Not to Kill Thinking (PCTM)
 
Why Am I So Angry? And What Are You Going to Do About It?
Why Am I So Angry? And What Are You Going to Do About It?Why Am I So Angry? And What Are You Going to Do About It?
Why Am I So Angry? And What Are You Going to Do About It?
 
2010 leadership-ethics-social networking
2010   leadership-ethics-social networking2010   leadership-ethics-social networking
2010 leadership-ethics-social networking
 
Cil 2012--Getting to yes
Cil 2012--Getting to yesCil 2012--Getting to yes
Cil 2012--Getting to yes
 

Andere mochten auch

Death by Powerpoint 2011
Death by Powerpoint 2011Death by Powerpoint 2011
Death by Powerpoint 2011Shelley Paul
 
The Science of Memorable Presentations
The Science of Memorable PresentationsThe Science of Memorable Presentations
The Science of Memorable PresentationsEthos3
 
How To Create Presentation Slides That Are Out Of This World by @slidecomet @...
How To Create Presentation Slides That Are Out Of This World by @slidecomet @...How To Create Presentation Slides That Are Out Of This World by @slidecomet @...
How To Create Presentation Slides That Are Out Of This World by @slidecomet @...HighSpark | Visual Storytelling Agency
 
Presenting Like The Artist
Presenting Like The ArtistPresenting Like The Artist
Presenting Like The ArtistEmiland
 
7 tips to create visual presentations
7 tips to create visual presentations7 tips to create visual presentations
7 tips to create visual presentationsEmiland
 
Lessons in Persuasive Language from The Game of Thrones
Lessons in Persuasive Language from The Game of ThronesLessons in Persuasive Language from The Game of Thrones
Lessons in Persuasive Language from The Game of ThronesThe Hoffman Agency
 
The Art of the Presentation
The Art of the PresentationThe Art of the Presentation
The Art of the PresentationJeffrey Stevens
 
Mobile Is Eating the World (2016)
Mobile Is Eating the World (2016)Mobile Is Eating the World (2016)
Mobile Is Eating the World (2016)a16z
 

Andere mochten auch (10)

Death by Powerpoint 2011
Death by Powerpoint 2011Death by Powerpoint 2011
Death by Powerpoint 2011
 
The Science of Memorable Presentations
The Science of Memorable PresentationsThe Science of Memorable Presentations
The Science of Memorable Presentations
 
How To Create Presentation Slides That Are Out Of This World by @slidecomet @...
How To Create Presentation Slides That Are Out Of This World by @slidecomet @...How To Create Presentation Slides That Are Out Of This World by @slidecomet @...
How To Create Presentation Slides That Are Out Of This World by @slidecomet @...
 
Presenting Like The Artist
Presenting Like The ArtistPresenting Like The Artist
Presenting Like The Artist
 
7 tips to create visual presentations
7 tips to create visual presentations7 tips to create visual presentations
7 tips to create visual presentations
 
Lessons in Persuasive Language from The Game of Thrones
Lessons in Persuasive Language from The Game of ThronesLessons in Persuasive Language from The Game of Thrones
Lessons in Persuasive Language from The Game of Thrones
 
The Art of the Presentation
The Art of the PresentationThe Art of the Presentation
The Art of the Presentation
 
STEAL THIS PRESENTATION!
STEAL THIS PRESENTATION! STEAL THIS PRESENTATION!
STEAL THIS PRESENTATION!
 
Slides That Rock
Slides That RockSlides That Rock
Slides That Rock
 
Mobile Is Eating the World (2016)
Mobile Is Eating the World (2016)Mobile Is Eating the World (2016)
Mobile Is Eating the World (2016)
 

Ähnlich wie Structuring your Presentation - Cranky Talk 2011

Building and Evangelizing Holistic Experience Design - DMI Seattle 2011
Building and Evangelizing Holistic Experience Design - DMI Seattle 2011Building and Evangelizing Holistic Experience Design - DMI Seattle 2011
Building and Evangelizing Holistic Experience Design - DMI Seattle 2011Samantha Starmer
 
How to Improve Your Library Instruction: Assessment in Five Minutes (November...
How to Improve Your Library Instruction: Assessment in Five Minutes (November...How to Improve Your Library Instruction: Assessment in Five Minutes (November...
How to Improve Your Library Instruction: Assessment in Five Minutes (November...ALATechSource
 
Steiner Workshop: How to Improve Your Library Instruction
Steiner Workshop: How to Improve Your Library InstructionSteiner Workshop: How to Improve Your Library Instruction
Steiner Workshop: How to Improve Your Library InstructionALATechSource
 
Steiner: How to Improve Your Library Instruction: Assessment in Five Minutes
Steiner: How to Improve Your Library Instruction: Assessment in Five MinutesSteiner: How to Improve Your Library Instruction: Assessment in Five Minutes
Steiner: How to Improve Your Library Instruction: Assessment in Five MinutesALATechSource
 
How to Improve Your Library Instruction: Assessment in Five Minutes (February...
How to Improve Your Library Instruction: Assessment in Five Minutes (February...How to Improve Your Library Instruction: Assessment in Five Minutes (February...
How to Improve Your Library Instruction: Assessment in Five Minutes (February...ALATechSource
 
As coursework powerpoint
As coursework powerpointAs coursework powerpoint
As coursework powerpointFrancis Gilbert
 
How to Improve Library Instruction: Assessment in Five Minutes
How to Improve Library Instruction: Assessment in Five MinutesHow to Improve Library Instruction: Assessment in Five Minutes
How to Improve Library Instruction: Assessment in Five MinutesALATechSource
 
Immediate Inspiration
Immediate Inspiration Immediate Inspiration
Immediate Inspiration Denise Jacobs
 
Film openings event
Film openings eventFilm openings event
Film openings eventpetefrasers
 
Creativity (R)Evolution - FrontEnd Conference CH 2013
Creativity (R)Evolution -  FrontEnd Conference CH 2013Creativity (R)Evolution -  FrontEnd Conference CH 2013
Creativity (R)Evolution - FrontEnd Conference CH 2013Denise Jacobs
 
Steiner—How to Improve Your Library Instruction: Assessment in Five Minutes
Steiner—How to Improve Your Library Instruction: Assessment in Five MinutesSteiner—How to Improve Your Library Instruction: Assessment in Five Minutes
Steiner—How to Improve Your Library Instruction: Assessment in Five MinutesALATechSource
 
Give them homework they will love rsss
Give them homework they will love rsssGive them homework they will love rsss
Give them homework they will love rsssNatasa Bozic Grojic
 
Photograpic diaries
Photograpic diariesPhotograpic diaries
Photograpic diarieskayleehillier
 
Blogging cegsa 2013
Blogging cegsa 2013Blogging cegsa 2013
Blogging cegsa 2013Paul Huebl
 
Coming Up with Good Blog Topics
Coming Up with Good Blog TopicsComing Up with Good Blog Topics
Coming Up with Good Blog TopicsHall_
 
Give them homework they will love rs
Give them homework they will love rsGive them homework they will love rs
Give them homework they will love rsNatasa Bozic Grojic
 
Photography for Your Blog
Photography for Your BlogPhotography for Your Blog
Photography for Your BlogJulie Deily
 
How to be more effective and efficient (via Tools)
How to be more effective and efficient (via Tools)How to be more effective and efficient (via Tools)
How to be more effective and efficient (via Tools)SENF - Social Media Consulting
 
Building and Evangelizing for Holistic Customer Experience
Building and Evangelizing for Holistic Customer ExperienceBuilding and Evangelizing for Holistic Customer Experience
Building and Evangelizing for Holistic Customer ExperienceSamantha Starmer
 

Ähnlich wie Structuring your Presentation - Cranky Talk 2011 (20)

Building and Evangelizing Holistic Experience Design - DMI Seattle 2011
Building and Evangelizing Holistic Experience Design - DMI Seattle 2011Building and Evangelizing Holistic Experience Design - DMI Seattle 2011
Building and Evangelizing Holistic Experience Design - DMI Seattle 2011
 
How to Improve Your Library Instruction: Assessment in Five Minutes (November...
How to Improve Your Library Instruction: Assessment in Five Minutes (November...How to Improve Your Library Instruction: Assessment in Five Minutes (November...
How to Improve Your Library Instruction: Assessment in Five Minutes (November...
 
Steiner Workshop: How to Improve Your Library Instruction
Steiner Workshop: How to Improve Your Library InstructionSteiner Workshop: How to Improve Your Library Instruction
Steiner Workshop: How to Improve Your Library Instruction
 
Steiner: How to Improve Your Library Instruction: Assessment in Five Minutes
Steiner: How to Improve Your Library Instruction: Assessment in Five MinutesSteiner: How to Improve Your Library Instruction: Assessment in Five Minutes
Steiner: How to Improve Your Library Instruction: Assessment in Five Minutes
 
How to Improve Your Library Instruction: Assessment in Five Minutes (February...
How to Improve Your Library Instruction: Assessment in Five Minutes (February...How to Improve Your Library Instruction: Assessment in Five Minutes (February...
How to Improve Your Library Instruction: Assessment in Five Minutes (February...
 
As coursework powerpoint
As coursework powerpointAs coursework powerpoint
As coursework powerpoint
 
How to Improve Library Instruction: Assessment in Five Minutes
How to Improve Library Instruction: Assessment in Five MinutesHow to Improve Library Instruction: Assessment in Five Minutes
How to Improve Library Instruction: Assessment in Five Minutes
 
Immediate Inspiration
Immediate Inspiration Immediate Inspiration
Immediate Inspiration
 
Film openings event
Film openings eventFilm openings event
Film openings event
 
Creativity (R)Evolution - FrontEnd Conference CH 2013
Creativity (R)Evolution -  FrontEnd Conference CH 2013Creativity (R)Evolution -  FrontEnd Conference CH 2013
Creativity (R)Evolution - FrontEnd Conference CH 2013
 
Steiner—How to Improve Your Library Instruction: Assessment in Five Minutes
Steiner—How to Improve Your Library Instruction: Assessment in Five MinutesSteiner—How to Improve Your Library Instruction: Assessment in Five Minutes
Steiner—How to Improve Your Library Instruction: Assessment in Five Minutes
 
Give them homework they will love rsss
Give them homework they will love rsssGive them homework they will love rsss
Give them homework they will love rsss
 
Photograpic diaries
Photograpic diariesPhotograpic diaries
Photograpic diaries
 
Blogging cegsa 2013
Blogging cegsa 2013Blogging cegsa 2013
Blogging cegsa 2013
 
Coming Up with Good Blog Topics
Coming Up with Good Blog TopicsComing Up with Good Blog Topics
Coming Up with Good Blog Topics
 
Give them homework they will love rs
Give them homework they will love rsGive them homework they will love rs
Give them homework they will love rs
 
Photography for Your Blog
Photography for Your BlogPhotography for Your Blog
Photography for Your Blog
 
How to be more effective and efficient (via Tools)
How to be more effective and efficient (via Tools)How to be more effective and efficient (via Tools)
How to be more effective and efficient (via Tools)
 
Pd for ic's
Pd for ic'sPd for ic's
Pd for ic's
 
Building and Evangelizing for Holistic Customer Experience
Building and Evangelizing for Holistic Customer ExperienceBuilding and Evangelizing for Holistic Customer Experience
Building and Evangelizing for Holistic Customer Experience
 

Mehr von Samantha Starmer

The Future of Design - Designing Beyond Screens
The Future of Design - Designing Beyond ScreensThe Future of Design - Designing Beyond Screens
The Future of Design - Designing Beyond ScreensSamantha Starmer
 
Designing AI for Humans
Designing AI for HumansDesigning AI for Humans
Designing AI for HumansSamantha Starmer
 
Designing Customer Centered AI experiences - Dialogkonferansen 2018
Designing Customer Centered AI experiences  - Dialogkonferansen 2018Designing Customer Centered AI experiences  - Dialogkonferansen 2018
Designing Customer Centered AI experiences - Dialogkonferansen 2018Samantha Starmer
 
Preparing for Distributed Commerce
Preparing for Distributed CommercePreparing for Distributed Commerce
Preparing for Distributed CommerceSamantha Starmer
 
Innovation for Store 4.0- Seamless Retail Africa 2018
Innovation for Store 4.0- Seamless Retail Africa 2018Innovation for Store 4.0- Seamless Retail Africa 2018
Innovation for Store 4.0- Seamless Retail Africa 2018Samantha Starmer
 
Designing AI for Humans
Designing AI for Humans Designing AI for Humans
Designing AI for Humans Samantha Starmer
 
Designing Omnichannel Experiences - eTail West 2013
Designing Omnichannel Experiences - eTail West 2013Designing Omnichannel Experiences - eTail West 2013
Designing Omnichannel Experiences - eTail West 2013Samantha Starmer
 
Designing for Holistic Cross Channel Experiences
Designing for Holistic Cross Channel ExperiencesDesigning for Holistic Cross Channel Experiences
Designing for Holistic Cross Channel ExperiencesSamantha Starmer
 
The Future of Experience Design - MIMA 2012
The Future of Experience Design - MIMA 2012The Future of Experience Design - MIMA 2012
The Future of Experience Design - MIMA 2012Samantha Starmer
 
Taxonomy Bootcamp 2012 Keynote - Improving Information Interactions
Taxonomy Bootcamp 2012 Keynote - Improving Information InteractionsTaxonomy Bootcamp 2012 Keynote - Improving Information Interactions
Taxonomy Bootcamp 2012 Keynote - Improving Information InteractionsSamantha Starmer
 
Design for Cross Channel - UX Week 2012 Workshop
Design for Cross Channel - UX Week 2012 WorkshopDesign for Cross Channel - UX Week 2012 Workshop
Design for Cross Channel - UX Week 2012 WorkshopSamantha Starmer
 
How to Design for the Future - Cross Channel Experience Design
How to Design for the Future - Cross Channel Experience DesignHow to Design for the Future - Cross Channel Experience Design
How to Design for the Future - Cross Channel Experience DesignSamantha Starmer
 
IA Summit Cross Channel Workshop
IA Summit Cross Channel WorkshopIA Summit Cross Channel Workshop
IA Summit Cross Channel WorkshopSamantha Starmer
 
Beyond Digital - IAS Workshop 2011
Beyond Digital - IAS Workshop 2011Beyond Digital - IAS Workshop 2011
Beyond Digital - IAS Workshop 2011Samantha Starmer
 
The Future of Design is Not Just the Web - Web Visions Workshop 2011
The Future of Design is Not Just the Web - Web Visions Workshop 2011The Future of Design is Not Just the Web - Web Visions Workshop 2011
The Future of Design is Not Just the Web - Web Visions Workshop 2011Samantha Starmer
 
Get a Seat at the Strategy Table - WebVisions 2011
Get a Seat at the Strategy Table - WebVisions 2011Get a Seat at the Strategy Table - WebVisions 2011
Get a Seat at the Strategy Table - WebVisions 2011Samantha Starmer
 
Create Successful Cross Channel Experiences - IA Summit 2011
Create Successful Cross Channel Experiences - IA Summit 2011Create Successful Cross Channel Experiences - IA Summit 2011
Create Successful Cross Channel Experiences - IA Summit 2011Samantha Starmer
 
Don't be a Digital Dinosaur - Design for the Space Between
Don't be a Digital Dinosaur - Design for the Space BetweenDon't be a Digital Dinosaur - Design for the Space Between
Don't be a Digital Dinosaur - Design for the Space BetweenSamantha Starmer
 
Designing Cross Channel Experiences - MX 2011
Designing Cross Channel Experiences - MX 2011Designing Cross Channel Experiences - MX 2011
Designing Cross Channel Experiences - MX 2011Samantha Starmer
 
Holistic Customer Experience - MX 2010
Holistic Customer Experience - MX 2010Holistic Customer Experience - MX 2010
Holistic Customer Experience - MX 2010Samantha Starmer
 

Mehr von Samantha Starmer (20)

The Future of Design - Designing Beyond Screens
The Future of Design - Designing Beyond ScreensThe Future of Design - Designing Beyond Screens
The Future of Design - Designing Beyond Screens
 
Designing AI for Humans
Designing AI for HumansDesigning AI for Humans
Designing AI for Humans
 
Designing Customer Centered AI experiences - Dialogkonferansen 2018
Designing Customer Centered AI experiences  - Dialogkonferansen 2018Designing Customer Centered AI experiences  - Dialogkonferansen 2018
Designing Customer Centered AI experiences - Dialogkonferansen 2018
 
Preparing for Distributed Commerce
Preparing for Distributed CommercePreparing for Distributed Commerce
Preparing for Distributed Commerce
 
Innovation for Store 4.0- Seamless Retail Africa 2018
Innovation for Store 4.0- Seamless Retail Africa 2018Innovation for Store 4.0- Seamless Retail Africa 2018
Innovation for Store 4.0- Seamless Retail Africa 2018
 
Designing AI for Humans
Designing AI for Humans Designing AI for Humans
Designing AI for Humans
 
Designing Omnichannel Experiences - eTail West 2013
Designing Omnichannel Experiences - eTail West 2013Designing Omnichannel Experiences - eTail West 2013
Designing Omnichannel Experiences - eTail West 2013
 
Designing for Holistic Cross Channel Experiences
Designing for Holistic Cross Channel ExperiencesDesigning for Holistic Cross Channel Experiences
Designing for Holistic Cross Channel Experiences
 
The Future of Experience Design - MIMA 2012
The Future of Experience Design - MIMA 2012The Future of Experience Design - MIMA 2012
The Future of Experience Design - MIMA 2012
 
Taxonomy Bootcamp 2012 Keynote - Improving Information Interactions
Taxonomy Bootcamp 2012 Keynote - Improving Information InteractionsTaxonomy Bootcamp 2012 Keynote - Improving Information Interactions
Taxonomy Bootcamp 2012 Keynote - Improving Information Interactions
 
Design for Cross Channel - UX Week 2012 Workshop
Design for Cross Channel - UX Week 2012 WorkshopDesign for Cross Channel - UX Week 2012 Workshop
Design for Cross Channel - UX Week 2012 Workshop
 
How to Design for the Future - Cross Channel Experience Design
How to Design for the Future - Cross Channel Experience DesignHow to Design for the Future - Cross Channel Experience Design
How to Design for the Future - Cross Channel Experience Design
 
IA Summit Cross Channel Workshop
IA Summit Cross Channel WorkshopIA Summit Cross Channel Workshop
IA Summit Cross Channel Workshop
 
Beyond Digital - IAS Workshop 2011
Beyond Digital - IAS Workshop 2011Beyond Digital - IAS Workshop 2011
Beyond Digital - IAS Workshop 2011
 
The Future of Design is Not Just the Web - Web Visions Workshop 2011
The Future of Design is Not Just the Web - Web Visions Workshop 2011The Future of Design is Not Just the Web - Web Visions Workshop 2011
The Future of Design is Not Just the Web - Web Visions Workshop 2011
 
Get a Seat at the Strategy Table - WebVisions 2011
Get a Seat at the Strategy Table - WebVisions 2011Get a Seat at the Strategy Table - WebVisions 2011
Get a Seat at the Strategy Table - WebVisions 2011
 
Create Successful Cross Channel Experiences - IA Summit 2011
Create Successful Cross Channel Experiences - IA Summit 2011Create Successful Cross Channel Experiences - IA Summit 2011
Create Successful Cross Channel Experiences - IA Summit 2011
 
Don't be a Digital Dinosaur - Design for the Space Between
Don't be a Digital Dinosaur - Design for the Space BetweenDon't be a Digital Dinosaur - Design for the Space Between
Don't be a Digital Dinosaur - Design for the Space Between
 
Designing Cross Channel Experiences - MX 2011
Designing Cross Channel Experiences - MX 2011Designing Cross Channel Experiences - MX 2011
Designing Cross Channel Experiences - MX 2011
 
Holistic Customer Experience - MX 2010
Holistic Customer Experience - MX 2010Holistic Customer Experience - MX 2010
Holistic Customer Experience - MX 2010
 

KĂźrzlich hochgeladen

Digital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdfDigital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdfJos Voskuil
 
Case study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailCase study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailAriel592675
 
Islamabad Escorts | Call 03070433345 | Escort Service in Islamabad
Islamabad Escorts | Call 03070433345 | Escort Service in IslamabadIslamabad Escorts | Call 03070433345 | Escort Service in Islamabad
Islamabad Escorts | Call 03070433345 | Escort Service in IslamabadAyesha Khan
 
Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...Seta Wicaksana
 
Call Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City GurgaonCall Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City Gurgaoncallgirls2057
 
Annual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesAnnual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesKeppelCorporation
 
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607dollysharma2066
 
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncr
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / NcrCall Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncr
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncrdollysharma2066
 
Youth Involvement in an Innovative Coconut Value Chain by Mwalimu Menza
Youth Involvement in an Innovative Coconut Value Chain by Mwalimu MenzaYouth Involvement in an Innovative Coconut Value Chain by Mwalimu Menza
Youth Involvement in an Innovative Coconut Value Chain by Mwalimu Menzaictsugar
 
MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?Olivia Kresic
 
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...ShrutiBose4
 
MemorĂĄndum de Entendimiento (MoU) entre Codelco y SQM
MemorĂĄndum de Entendimiento (MoU) entre Codelco y SQMMemorĂĄndum de Entendimiento (MoU) entre Codelco y SQM
MemorĂĄndum de Entendimiento (MoU) entre Codelco y SQMVoces Mineras
 
India Consumer 2024 Redacted Sample Report
India Consumer 2024 Redacted Sample ReportIndia Consumer 2024 Redacted Sample Report
India Consumer 2024 Redacted Sample ReportMintel Group
 
International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...ssuserf63bd7
 
Marketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent ChirchirMarketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent Chirchirictsugar
 
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase  19 April  2024  Energy News issue - 1717 by Khaled Al Awadi.pdfNewBase  19 April  2024  Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdfKhaled Al Awadi
 
Buy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail AccountsBuy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail AccountsBuy Verified Accounts
 
Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Kirill Klimov
 
Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Riya Pathan
 

KĂźrzlich hochgeladen (20)

Digital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdfDigital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdf
 
Case study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailCase study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detail
 
Islamabad Escorts | Call 03070433345 | Escort Service in Islamabad
Islamabad Escorts | Call 03070433345 | Escort Service in IslamabadIslamabad Escorts | Call 03070433345 | Escort Service in Islamabad
Islamabad Escorts | Call 03070433345 | Escort Service in Islamabad
 
Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...
 
Call Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City GurgaonCall Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City Gurgaon
 
Annual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesAnnual General Meeting Presentation Slides
Annual General Meeting Presentation Slides
 
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
 
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncr
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / NcrCall Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncr
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncr
 
Youth Involvement in an Innovative Coconut Value Chain by Mwalimu Menza
Youth Involvement in an Innovative Coconut Value Chain by Mwalimu MenzaYouth Involvement in an Innovative Coconut Value Chain by Mwalimu Menza
Youth Involvement in an Innovative Coconut Value Chain by Mwalimu Menza
 
MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?
 
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
 
MemorĂĄndum de Entendimiento (MoU) entre Codelco y SQM
MemorĂĄndum de Entendimiento (MoU) entre Codelco y SQMMemorĂĄndum de Entendimiento (MoU) entre Codelco y SQM
MemorĂĄndum de Entendimiento (MoU) entre Codelco y SQM
 
India Consumer 2024 Redacted Sample Report
India Consumer 2024 Redacted Sample ReportIndia Consumer 2024 Redacted Sample Report
India Consumer 2024 Redacted Sample Report
 
International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...
 
Marketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent ChirchirMarketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent Chirchir
 
Call Us ➥9319373153▻Call Girls In North Goa
Call Us ➥9319373153▻Call Girls In North GoaCall Us ➥9319373153▻Call Girls In North Goa
Call Us ➥9319373153▻Call Girls In North Goa
 
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase  19 April  2024  Energy News issue - 1717 by Khaled Al Awadi.pdfNewBase  19 April  2024  Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
 
Buy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail AccountsBuy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail Accounts
 
Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024
 
Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737
 

Structuring your Presentation - Cranky Talk 2011

  • 1. Structuring your Presentation Samantha Starmer sstarme@rei.com @samanthastarmer http://www.flickr.com/photos/saroy/3455464539
  • 2. me experience, web stuff: Amazon, Microsoft REI – Recreational Equipment, Inc. lead design, IA & experience teams teach at University of Washington
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9. 4 key principles 1. start with you 2. learn the environment 3. build the bones 4. leave time to adjust
  • 11. 1. start with you • what is the ONE thing? • think about the story • what is your style? • are you scared?
  • 12. what is the ONE thing? http://www.flickr.com/photos/14617207@N00/4872111479
  • 13. what is the ONE thing? • why are you speaking? • what is your point? • what is the ONE thing you want your audience to remember? http://www.flickr.com/photos/14617207@N00/4872111479
  • 14. think about the story http://www.flickr.com/photos/sugarpond/3016905349
  • 15. think about the story • beginning, middle and end (make sure there is an end) • all points to your ONE thing • how would you tell it to your grandma? to a child? http://www.flickr.com/photos/sugarpond/3016905349
  • 16. what is your style? http://
  • 17. what is your style? • formal or informal? • deep details or inspirational? • don’t try to be funny if it isn’t natural • get feedback. lots of it.
  • 18. are you scared? http://www.flickr.com/photos/mindaugasdanys/3766009204/
  • 19. are you scared? • the more nervous you are, the more structure you need • unless you are a very skilled improviser • in which case, you probably wouldn’t be in this class http://www.flickr.com/photos/14617207@N00/4872111479
  • 20. 2. learn the environment http://www.flickr.com/photos/brue/4806532954
  • 21. 2. learn the environment • scout the space • know your audience • build to your time limit • understand expectations
  • 22. scout the space http://www.flickr.com/photos/mikecogh/4157191493
  • 23. scout the space • ideal is to get on stage in advance, but learn what you can • note placement of lights, screens, podium • size and ‘feel’ of room should impact your structure http://www.flickr.com/photos/mikecogh/4157191493
  • 24. know your audience http://www.flickr.com/photos/36714668@N02/4598065240
  • 25. know your audience • size, level of expertise • what do they want from you? • voluntary or hostage? • bored or interested? • friendly or combative? http://www.flickr.com/photos/14617207@N00/4872111479
  • 26. build to your time limit http://www.flickr.com/photos/wwarby/3297205226
  • 27. build to your time limit • focus your topic on the time limit • focus your scope & detail on the time limit • the less time to prepare, the more structure you need • experience will improve your gut sense http://www.flickr.com/photos/wwarby/3297205226
  • 28. understand expectations http://www.flickr.com/photos/kristin-and-adam/2778203028
  • 29. understand expectations • do they expect results? or is the journey more relevant? • technical or high level? • what kind of assets/deliverables? http://www.flickr.com/photos/kristin-and-adam/2778203028
  • 30. 3. build the bones http://www.flickr.com/photos/ianturton/9555513
  • 31. 3. build the bones • free your mind • remember the story • just jump in • make it FUN!
  • 32. free your mind http://en.wikipedia.org/wiki/File:PhrenologyPix.jpg
  • 33. free your mind • don’t constrain too early • use your creative juice makers • let it percolate • be willing to throw out initial ideas • which means you need twice the planning time you expect http://en.wikipedia.org/wiki/File:PhrenologyPix.jpg
  • 34. just jump in http://www.flickr.com/photos/ccheviron/3603397114
  • 35. just jump in • don’t be afraid to scribble • paper prototype, but only if it works for you • get into the tool as soon as you have the guts (of the structure, but also the nerve) http://www.flickr.com/photos/ccheviron/3603397114
  • 36.
  • 37.
  • 38.
  • 39. remember the story http://www.flickr.com/photos/sugarpond/3016905349
  • 40. remember the story • ah, there is a point to all this • keep the narrative (linear or not) as your north star • throw out anything extraneous to the story • no matter how cool http://www.flickr.com/photos/sugarpond/3016905349
  • 41.
  • 43. make it FUN! • you should enjoy building the story • you should enjoy creating the structure • you will feel a quiet ping when it starts to come together
  • 44. 4. leave time to adjust http://www.flickr.com/photos/clintjcl/4001170877
  • 45. 4. leave time to adjust • lift your head out of the trees • remember the ONE thing • practice time is critical • minimum formula: 70%, 25%, 5%
  • 46. lift your head out of the trees http://www.flickr.com/photos/mountjoy/5194910368
  • 47. lift your head out of the trees • check the whole arc regularly • don’t get too hung up on the exact words or pictures • the whole is greater than the sum of the parts http://www.flickr.com/photos/mountjoy/5194910368
  • 48.
  • 49. remember the ONE thing http://www.flickr.com/photos/14617207@N00/4872111479
  • 50. remember the ONE thing • when you think you have it, go back to the beginning • is the ONE thing clear? • is your narrative intact? • does it flow? can you easily remember your points? http://www.flickr.com/photos/14617207@N00/4872111479
  • 51. dress rehearsal is critical http://www.flickr.com/photos/evilpeacock/2194032579
  • 52. dress rehearsal is critical • rehearse more than you want to • rehearse out loud • rehearse in presentation mode • rehearse with a timer • then CUT (if you have built the structure right, you should have too much vs. too little) http://www.flickr.com/photos/evilpeacock/2194032579
  • 53.
  • 54. minimum formula http://www.flickr.com/photos/joao_trindade/4362414729
  • 55. minimum formula • take the time allotted • multiply by 5 for the number of minimum dress rehearal minutes • multiply by 14 for the minimum number of building (in tool) minutes • e.g. 20 minutes = 100 minutes rehearsing ~4 ½ hours building untold weeks stressing  http://www.flickr.com/photos/joao_trindade/4362414729
  • 56. structure is key http://www.flickr.com/photos/saroy/3455464539
  • 57. 1. start with you 2. learn the environment • what is the ONE thing? • scout the space • what is the story • know your audience • what is your style? • build to your time limit • are you scared? • understand expectations 3. build the bones 4. leave time to adjust • free your mind • lift your head out of the trees • remember the story • remember the ONE thing • just jump in • dress rehearsal is critical • make it FUN! • minimum formula: 70%, 25%, 5%
  • 58. thank you!! Samantha Starmer sstarme@rei.com @samanthastarmer http://www.flickr.com/photos/baking_in_pearls/3960662314

Hinweis der Redaktion

  1. 20 minute presentationRehearse 5x (100 minutes)Build 14x (280 minutes; 4 hours, 40 minutes)I can do 15-30 seconds per slide for concept presentations that are well rehearsed. Otherwise I shoot for no more than 2 minutes per slide unless it is a demo or an academic lecture.