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2. The colors are essential elements for web design. You
can have a site has an attractive appearance to the
eye. When choosing the design of our website is very
important to note that we use the colors as they can
greatly influence and our site visitors. The choice of
colors has a different effect on each person and that is
why we must think carefully before choosing the color
that we use. Each color has a meaning and it relates
the psychology of color.
Different colors affect mood and state of the human
mind. It may be that we are not fully aware of this, but
the colors play a vital role in transmitting the message
to the readers.
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3. The color red is considered the hottest color and
dynamic. It evokes strong emotions and that is why
it is associated with love, passion and even anger.
It is an intense color, which can show the feelings
of sexuality, strength, determination, courage and
enthusiasm. Simultaneously, warmth and comfort.
Also used to warn people and show danger.
For web design it is best used little choosing other
colors like white and silver combined with red or
you can use the color red to emphasize the most
important elements of the website.
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4. The orange color shows the
comfort, creativity, celebration, fun, youth, and
affordability. It is vibrant and energetic with a
friendly atmosphere. There is a color like red so
overwhelming.
We can use the color orange for sites that
transmit energy to promote food and snacks. It is
also an ideal color if we capture a young
audience.
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5. Yellow is the brightest color. Represents
curiosity, joy, fun, comfort, liveliness, intelligen
ce, happiness, energy is a striking color and
causes us to feel excited to see. It is ideal for
all business whose target audience is children
and giving impression of joy, happiness and
friendship. If we want a vintage touch is
advisable to use dark shades of yellow.
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6. The green color is associated with
money, nature, animals, health, healing, life, h
armony, durability, reliability, safety, honesty, o
ptimism and freshness. It is used to relieve
stress and have that calming effect that will
surely make you feel relaxed. It is also said
that green can help you learn new things
more easily. We can use it to show the
balance and harmony in our website. Dark
colors can show stability.
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7. The blue color is associated with
trustworthiness, success, seriousness, calmn
ess, power, professionalism, depth, stability, l
oyalty, reliability, honor and confidence. It is a
cool color that gives a cool and calm effect.
Lighter shades can be used for websites that
show friendship. Dark colors are more
appropriate for the design of business.
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8. The purple color indicates
royalty, justice, ambiguity, uncertainty, luxury,
fantasy, dreams, power, nobility, mystery, eleg
ance and magic. We can use lighter shades
and soft to websites related to spring and
romance. Dark colors can be used for
designs that have to do with wealth and
luxury.
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9. The color pink represents the
softness, sweetness, innocence, youthfulness, ten
derness and femininity. Is usually associated with
women, but not always. The pink color makes us
think in chewing gum and other sweets.
When used for web design can be applied to all
websites that want to make an impact
relaxing, gentle, cheerful and sweet. Dark colors
can also be used for more serious websites.
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10. The gray color is associated with
conservatism, traditionalism, intelligence, relia
bility, neutrality and indifference. Usually used
as background to emphasize some elements
on the site. There are times when it is used
subtly, but there are also cases in which it is
used for the entire website making it look
monochromatic.
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11. The brown color is relaxing, safe, casual and
reassuring. It is associated with nature, and
some tribal and primitive things. Can be
relaxed when used in the design. We can use
different shades of brown for our website.
Like the gray, we can use as background or
for certain areas of the website.
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12. They are neutral colors widely used in all websites.
The black shows
elegance, sophistication, formality, strength and
mystery. The target sample
cleanliness, purity, newness, virginity, peace, innoce
nce and simplicity. Most times we use in our designs
two colors for fonts and types.
The color is really important not only to add beauty
to the website but also to give the right message and
the perception of visitors.
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