Trade Show Sales Training

By Cheri Hanstein and Stan Fine PhD

Criteria for Picking Trade Shows ,[object Object],[object Object]

Trade Show Industry Information ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Trade Show Industry Information ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Trade Show Industry Information ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

To determine if your organization should exhibit in a particular trade show or public show, you have to answer the following two questions: ,[object Object],[object Object],[object Object]

The following are the key questions and measurement criteria that are a benchmark for determine trade show participation: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The following are the key questions and measurement criteria that are a benchmark for determine trade show participation: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The following are the key questions and measurement criteria that are a benchmark for determine trade show participation: ,[object Object]

Booth Behavior ,[object Object],[object Object],[object Object],[object Object],[object Object]

Tips for Personal Success ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Do’s and Don’ts of Trade Show Effectiveness ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Trade Show Practices ,[object Object]

Psychology 101 how to read the show attendee - EGO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Psychology 101 - EGO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Psychology 101 - POWER ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Psychology 101 - POWER ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Psychology 101 – PROFIT AND GREED ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Psychology 101 – PROFIT AND GREED ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Psychology 101 – SURVIVAL ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Psychology 101 – SURVIVAL ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Psychology 101 – NEED TO WIN ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Psychology 101 – NEED TO WIN ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Psychology 101 – STATUS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Psychology 101 – STATUS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Psychology 101 – Self-Improvement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Psychology 101 – Self-Improvement ,[object Object],[object Object],[object Object],[object Object],[object Object]

The 5-step process ,[object Object],[object Object],[object Object],[object Object],[object Object]

Engage ,[object Object],[object Object]

Tips for engaging prospects in conversation at the show ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Discover (2 minutes) ,[object Object],[object Object],[object Object],[object Object]

Educate ,[object Object],[object Object],[object Object],[object Object]

Summarize (1 Minute) ,[object Object],[object Object],[object Object],[object Object]

Conclude (1 Minute) ,[object Object],[object Object],[object Object],[object Object]

Lead Management ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Trade Show Sales Training

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