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Top Behavioral and Web Metrics I have used
Company: AtAuction                                  Company: CompUSA.com
Across multiple-website platforms (Four Websites)
                                                    Visitor Metrics
Visitor Metrics
•     Site Visits
                                                    •    Site Visits
•     Unique Visitors                               •    Unique Visitors
•     Page Views                                    •    Page Views
•     Pages/Visits                                  •    Pages/Visits
•     Avg. Time Spent on Site                       •    Avg. Time Spent on Site
•     Bounce Rate                                   •    Bounce Rate
•     % of New Visits                               •    % of New Visits
•     % of Repeat Visits                            •    % of Repeat Visits
Auction Metrics                                     eCommerce Metrics
•     Auctions Closed (Wins)                        •    Purchase Orders Completed
•     Demand Sales                                  •    Avg. Order Size
•     Avg. Order Size
                                                    •    Revenue per Visit/Visitor
•     Total # of Bids
•     Total Registered Users
                                                    •    Carts Started
•     New Registered Users                          •    Carts Abandon
•     New Registered Users who Placed a Bid         •    Items per Order
•     Bids to Visits Conversion                     •    Cross Selling Algorithm
Sales Metrics                                       Sales Metrics
•     Bid Amount in $                               •    Total Unit Sales
•     Total Units Sold                              •    Avg. Unit Sales
•     Avg. Unit Sales                               •    Total Income
•     Total Income                                  •    Total Margin
•     Total Margin                                  •    Net Margin %
•     Net Margin %                                  •    Net Margin Sales
•     Net Margin Sales
                                                    •    Transaction $AUSP (Avg. Unit Sales Price)
•     Transaction $AUSP (Avg. Unit Sales Price
•     Transaction $AUC (Avg. Unit Cost)
                                                    •    Transaction $AUC (Avg. Unit Cost)
Top Behavioral and Web Metrics I have used
Company: Hotels.com             Company: MindFind for Client Website
                                Top SEO Metrics I have used
Visitor Metrics
• Site Visits                   Content Metrics
• Unique Visitors               •   HTML Titles
• Page Views                    •   Meta Descriptions
                                •   Body of Content
• Pages/Visits
• Avg. Time Spent on Site       Contextual Analysis
• Bounce Rate                   •   Primary Keywords
                                •   Other Keywords
• Click-through Rate
• % of New Visits               Keyword Analysis
• % of Repeat Visits            •   Change Keywords
                                •   Alternative Keywords
                                •   Tags
eBooking                        •   Keyword Rank
• Conversion Rate (Bookings)    •   Keyword Density
• Purchase Orders               •   Keyword Frequency
                                •   Keyword Prominence
• Avg. Orders $
                                •   Keyword Research
• Revenue per Visits/Visitors   •   Trend
                                •   SERP (Search Engine Results Page)

                                SEO Best Practices

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Top Behavioral And Web Metrics I Have Used

  • 1. Top Behavioral and Web Metrics I have used Company: AtAuction Company: CompUSA.com Across multiple-website platforms (Four Websites) Visitor Metrics Visitor Metrics • Site Visits • Site Visits • Unique Visitors • Unique Visitors • Page Views • Page Views • Pages/Visits • Pages/Visits • Avg. Time Spent on Site • Avg. Time Spent on Site • Bounce Rate • Bounce Rate • % of New Visits • % of New Visits • % of Repeat Visits • % of Repeat Visits Auction Metrics eCommerce Metrics • Auctions Closed (Wins) • Purchase Orders Completed • Demand Sales • Avg. Order Size • Avg. Order Size • Revenue per Visit/Visitor • Total # of Bids • Total Registered Users • Carts Started • New Registered Users • Carts Abandon • New Registered Users who Placed a Bid • Items per Order • Bids to Visits Conversion • Cross Selling Algorithm Sales Metrics Sales Metrics • Bid Amount in $ • Total Unit Sales • Total Units Sold • Avg. Unit Sales • Avg. Unit Sales • Total Income • Total Income • Total Margin • Total Margin • Net Margin % • Net Margin % • Net Margin Sales • Net Margin Sales • Transaction $AUSP (Avg. Unit Sales Price) • Transaction $AUSP (Avg. Unit Sales Price • Transaction $AUC (Avg. Unit Cost) • Transaction $AUC (Avg. Unit Cost)
  • 2. Top Behavioral and Web Metrics I have used Company: Hotels.com Company: MindFind for Client Website Top SEO Metrics I have used Visitor Metrics • Site Visits Content Metrics • Unique Visitors • HTML Titles • Page Views • Meta Descriptions • Body of Content • Pages/Visits • Avg. Time Spent on Site Contextual Analysis • Bounce Rate • Primary Keywords • Other Keywords • Click-through Rate • % of New Visits Keyword Analysis • % of Repeat Visits • Change Keywords • Alternative Keywords • Tags eBooking • Keyword Rank • Conversion Rate (Bookings) • Keyword Density • Purchase Orders • Keyword Frequency • Keyword Prominence • Avg. Orders $ • Keyword Research • Revenue per Visits/Visitors • Trend • SERP (Search Engine Results Page) SEO Best Practices