1. SEO, SMO & SEM Strategies Strategies to improve exposure to your company’s website…

4. Start Thinking Like a Searcher

5. Include Google Suggest as a Keyword Research Tool

6. Get locally Optimized for Generic Keywords

7. Make sure Your Online Reputation is Clean

10. Higher traffic means more visitors.

12. Online visibility can help your credibility and brand awareness.

13. Think like your customers/clients, then verify how people search. SEO can put you in front of the people looking for your products & services.

14. Your online marketing efforts should be focused on an end results.

17. On-page optimization stands for all of the techniques and methods used on your website that is hosted on a server.

18. On-page optimization has an effect on your website listing in natural results.

20. Meta tags

21. ALT tags

22. Header (H1, H2) tags

23. URL structure

24. Internal Linking

25. Anchor text

26. Relevant keywords near your inbound link

27. Content

28. Keyword density

29. Site maps (XML & HTML)

33. Off-page optimization is a very important part in search engine optimization because it gives back links to you site and it requires a lot of work.

35. Social Book Marking Submission (twitter, digg.com, del.icio.us)

36. Classified Postings (Quikr.com, Yahoo, Justdial.com)

37. Article Submission (EzineZArticles.com, GoArticles)

38. Press Release Submission (PRWeb, 24-7 Pressrelease.com)

39. Blog Creation & Posting (Wordpress, Blogspot)

42. Outbound links to quality and pertinent site are important as long as they add value to the site visitor experience.

44. Overall Popularity of Site – “Trust” & “Authority”

45. Anchor Text of Inbound Link

46. Age of Site

47. Internal Link Structure

48. Keyword use in Page Content

49. Outbound Links to Quality/Relevant Sites

50. Age of Page

53. Page Creation

54. Group Creation

56. Product & Services

58. Integration of twitter in facebook, LinkedIn etc.

61. PDF Application Integration in Facebook Page

62. Twitter Application Integration in Facebook Page

63. My Listings Application Integration in Facebook Page

64. Job Posting Application Integrated in Facebook Page

65. Resume Uploading Application in Facebook Page

66. Shop Now Application Integration in Facebook Page

67. Venture Shop Application Integration in Facebook Page

68. Storenvy Application Integration in Facebook Page

69. SlideShare Application Integration in Facebook Page

70. You Tube Application Integration in Facebook Page

71. LinkedIn Company Services Promotions

72. LinkedIn Company Products Promotions

73. LinkedIn Company Profile Analytics

74. Twitter Profile Creation - Tweets

75. B2B Profile Creation

77. Facebook Ads