Slides from ESI Pre program session 1 on January 14, 2012

1. Pre Program Session 1
14th January, 2012 Tokyo

2. Schedule
10:30 – 11:30 Ice Breaker
11:30 – 12:00 Intro to Social Innovation
12:00 – 12:30 Intro to VIA and ESI program
12:30 – 13:30 Lunch!!! 
13:30 – 15:20 Intro to Pre-Program and Guest Speakers
15:30 – 16:00 Travel Information from Nisshin Travel

3.  Don’t Limit Yourself
• Go beyond barriers / constrains
 Be Creative!
• Be a organizer, not a customer
• Ask what you can do for your program
 Use English
• English is world wide language
• Communicate as much as you can with your director,
coordinators and people you will meet

4. Ice Breaker

5. Interview on the Gift-Giving Experience
• STEP 1
Interview your partner about the last time
he/she gave a gift to someone.
Sample Questions
• To whom did you give it?
• Why was it meaningful?
• How did you come up with the idea for the gift?
• What was difficult about finding and giving this gift?
YOU HAVE 4 MIN TO INTERVIEW

6. Interview on the Gift-Giving Experience
• STEP 2
Dig deeper about the experience. Try to
understand stories, feelings and emotion
behind the experience.
Sample Questions
• Ask “WHY?” often
YOU HAVE 3 MIN TO DIG DEEPER

7. Interview on the Gift-Giving Experience
• STEP 3
Introduce your partner and his/her gift-giving
experience in small group. Share the story,
not just fact.
YOU HAVE 20 MIN
TO INTRODUCE YOUR PARTNER

8. Introduction to
Social Innovation

9. Introduction to
VIA and ESI Program

10. Exploring Social Innovation Program
スタンフォード大学でソーシャルイノベーションを学ぶ二週間
Explore  Design  Lead
March 18-31, 2011

11. VIA programs
Creating “transformative experiential learning
programs” for individuals and communities.
VIA (formerly Volunteers in Asia), is a non-profit, educational exchange
organization started at Stanford.
Programs in Asia Programs at Stanford

12. In 6 different countries in Asia
VIA’s Asia Programs:
• Send volunteers to underserved
communities for 1-2 years
• Teach in schools
• Work in non-profit organizations
Since 1963!

13. Advancing social innovation through
cross-cultural exchange
VIA’s Stanford Programs,
• Hold 5 programs per year
• Students from Japan, Taiwan,
Korea, China
• Health, service-learning,
language/culture
Since 1977!

14. An engaged and resourceful alumni
• VIA turns 50 in 2013
• Over 2000 active alumni
• Strong ties to Stanford, and
partnerships in Asia
2010 Alumni tour, Burma With currently 9 staff …

15. Ground rules for ESI program
 Don’t Limit Yourself
• Go beyond barriers / constrains
 Be Creative!
• Be a organizer, not a customer
• Ask what you can do for your program
 Use English
• English is world wide language
• Communicate as much as you can with your director,
coordinators and people you will meet

16. Schedule Overview
San Francisco Stanford
WEEK 1: WEEK 2:
Day 1 - Welcome to ESI Day 8 - Design-thinking Bootcamp
Day 2 - Silicon Valley Entrepreneurs Day 9 - New Schools Movement
Day 3 - Sharing Your Vision Day 10 - Investing in Social Impact
Day 4 - Design for the Other 90% Day 11 - Workplace Innovation
Day 5 - Social Media Day 12 - Team Presentations
Day 6 - Built to Last Day 13 - Farewells
Day 7 - Free Day: Day 14 - Arrive back to japan

17. On the program: Day 5
90:00-10:30am Visit Twitter
Talk “Twitter for Good”
12:30am – Panel: Leveraging Crowdsourcing
3:00pm technologies to impact lives
Creative Commons, Khan Academy,
Wikimedia Foundation
6:00 – 8:30pm Workshop on Fundraising using Cause-
marketing
Discussion “Trends in global social
entrepreneurship”

18. Impact beyond 2 weeks
Pre-Program: Post-Program:
• Partner organization • Refine project ideas
presentations
• Design-thinking • Present to partner
workshops organizations in Japan
• Project Research and • Connect with VIA alumni
Need-finding Network

19. Where is the program?

20. Where we will be staying
• San Francisco: March 18 – 25
Hotel Whitcomb
• Stanford: March 25 – March 30
Creekside Inn

21. What to Bring
• ONE Luggage
• Clothing
– One nice outfit for Farewell Dinner
– Casual clothing
• Weather
 Stanford 8 – 20 C
 San Francisco 7 – 15 C
• Other important items
• Optional items

22. Money
• Traveler’s Checks & credit cards
•$300-$500 will cover food, activities, shopping
•Don’t carry too much cash on you
•Be aware of your bags
•Tipping in restaurants with waiters is %15

23. Program Policies
Car rentals Drinking Smoking

24. Please follow ESI social media
www.viaprograms.org/blog/esi
www.facebook.com/groups/264353760278143/
http://twitter.com/VIA_ESI

25. LUNCH 

27. Program Goals:
• Explore social innovation
• Design new solutions
• Take action in Japan

28. Pre-Program Contents
Partners • Partner organization presentations
Introduction • Field research for needs identification
• Design-thinking workshops
Project Design
• Intro to social action planning
• Optional reading session about social
Reading Session
entrepreneurship

29. Timeline
Jan 14 Orientation, Ice Breaker
Partners Presentation: ISAK, ShuR
Jan 28 Design-Thinking Workshop on “Empathy”
Partners Presentation: WINGLE, PIRIKA
Feb 4 Reading Session on Social Entrepreneurship (Optional)
Feb 18 Design-Thinking Workshop on “Define”
Student Project Presentations, Form Teams
Mar 3 Teams Report about Need Identification
Personal Goal-Setting

30. Book Recommendations
Intro to Social Innovation / Social Entrepreneurship
『世界を変える人たち』
How to Change the World
By David Bornstein
『貧困のない世界を創る』
Creating a World Without
Poverty
By Muhammad Yunus

31. Book Recommendations
Intro to Social Entrepreneurs
『いつかすべての子供たちに』
ONE DAY, ALL CHILDREN
By Wendy Copp
(Teach for America)
『チェンジ•メーカー』
By 渡邊奈々

32. Book Recommendations
Life History of Social Entrepreneurs
『マイクロソフトでは
出会えなかった転職』
Leaving Microsoft to
Change the World
By John Wood (Room to Read)
『あなたには夢がある』
Make the Impossible
Possible
By Bill Strickland

33. Book Recommendations
Social Finance
『クレイジーパワー』
The Power of Unreasonable
People
Forces for Good

34. Book Recommendations
Design Thinking
『デザイン思考が世界を変える』
Change by Design
By Tim Brown (IDEO)
『デザイン思考の道具箱』
By 奥出直人

35. Book Recommendations
Theory of Change
『システム思考教本』 『出現する未来』 (U理論)
By 枝廣 淳子 By ピーター・センゲ

36. Book Recommendations
Japanese Social Entrepreneurs and Social Ventures
By 駒崎弘樹 By 山口絵里子 By 今村久美
（フローレン （マザーハウ （NPO カタリ
ス） ス） バ）

37. Book Recommendations
Stanford Social Innovation Review
“The Case for Definition”
“Cultivate your
Ecosystem”
“Creating Hi-Impact
Nonprofits”
“Design Thinking for
Social Innovation”

38. 2012 ESI Team Projects
3 Project Goals:
 Learn about social issues (disability,
environment and education) in Japan
 Research innovative approaches to social
issues in Silicon Valley and develop a plan
to address social issues in Japan
 Present project proposals to the
community at Stanford, as well as partners
after returning to Japan

39. 2 Project Types
Partner-driven: Student-Initiated:
work in a small group on an issue propose a project you want to
presented by one of our partner work on and form a small group to
organizations help you develop this.
Specifications: Specifications:
Project must adhere to the stated Project must have a clearly
mission of the partner defined Vision , Mission–.Plan for
organization Leadership and Sustainability
Must work together in a group of Must appeal to the interests of
5-6 other students in the program
Must respond to input and • Submit project proposal for
feedback of partner organization review
and advisors • Recuit a team of 5-6 students

40. 2012 ESI Partners
(one team): (one team): (one team):
Project focus: Project focus (one of the Project focus:
on operational aspects of following): generate ideas for solutions
the school, such as 1) to make people click to difficulties people
recruitment and fund-raising buttons on the PIRIKA site. with disabilities are facing
2) design a way to everyday (see Wingle
encourage people to handout for more details).
continue picking up trash
using PIRIKA and not just
do it one time and be done.
3) to design a way to
change the negative image
of trash as a business.

41. Timeline
Pre-program:
January 14 Outline of ISAK
January 21 Deadline to send student-initiated project
proposal
January 28 Outline of Pirika, Wingle
February 18 Outline of Student-Initiated Projects
Deadline to form Project Teams
March 3 Project Teams Report on Need-finding

42. Timeline
Program & Post-program:
March 25 Design-thinking Bootcamp (day-long
workshop on brainstorming, prototyping)
March 27/28 Meetings with Project Team Mentors
March 29 Project Presentations at Stanford
late April Project Team Meetings with Partner
Organizations and Advisors
June 23/24 Final Project Presentations in Japan

43. Student-initiated Proposals
• Complete Project Proposal form (by January 21, 2012):
1. Vision – What is the problem you would like to solve?
2. Mission– Describe the specific need that you aim to solve, and scale of focus.
3. Sustainability – What initial ideas do you have to make this project sustainable?
4. Leadership - What background, skills, values, beliefs will help you to succeed?
• Project Outline & Team Recruitment (February 18, 2012)

44. Review Next Steps
• January 21: Deadline to submit student-
initiated proposal
• February 18: Student-initiated Project Outline,
Team Project Selection
• March 3: Share Need-finding and feedback

45. Introduction to
Guest Speakers
Junto Ohki  Lin Kobayashi
ShuR Group, Co-founder, CSO International School of Asia, Karuizawa
Executive Director

46. Junto Ohki
ShuR Group, CSO
Co-Founder, President
ShuR NPO Chairperson
ShuR Co., Ltd. CEO
Twitter:@juntoohki
ShuR Group is a corporate group which provides
sign language service with IT for people with
hearing impairments. ShuR offers about 10
services for Deaf people such as Sign Language
Video Relay Service, Sign Language Guide
Application, and Seminar for mothers of children
who are hearing impaired. To learn more about
ShuR Group, please visit their website
http://shur.jp/

47. Lin Kobayashi
Executive Director,
Foundation for the
International School of
Asia, Karuizawa
The International School of Asia, Karuizawa
(ISAK) is an educational institution which aims
at developing transformational leaders who
explore new frontiers in service of the greater
good for Asia and beyond. The school will open
in 2013 inviting around 50 high school students
from Asia.
To learn more about ISAK, please visit their
website isak.jp