The project was carried out during diwali. Analysed the the sales and price fluctuation of Sugar during ddiwali.

2. INTRODUCTION
 The Indian FMCG sector is the fourth largest sector in
the economy.
 India has been known as the original home of sugar and
sugarcane.
 India is the second largest producer of sugarcane next
to Brazil.

3. ABOUT THE FIRM
NAME OF THE FIRM: Dutta wholesaler & distributor.
PLACE: Kandi, Kalabagan road, Murshidabad (West -
Bengal)
PRODUCTS SOLD:
• Sugar
M (Medium) - Grade Sugar
S (Small) - Grade Sugar
• Rice
• Flour
• Pulses
• Spices
TYPES OF FIRM: Distributor & Wholesaler.

4. FLOOR PLAN
SUGAR
SPICES
RICE FLOUR
PULSES
WAY TO GODOWN
OWNER’S
COUNTER & GARAGE
ASSISTANT
ENTRY
FREE PASSAGE

5. WORKFORCE
 NUMBER OF EMPLOYESS: 9
 WORKING HOURS:
12 Hours a day. From 8:00 A.M to 9:00 P.M.
 NUMBER OF EMPLOYEES IN VARIOUS
SHIFTS:
There are no employee’s changes in various shifts.
 FROM WHERE DOES THE EMPLOYEES ARE
HIRED?
All employees are hired from the locality.
 INCENTIVE SCHEME DURING DIWALI:
The firm gives Diwali bonus to their employees. Also
the overtime wages paid to the employees.

6. SALES V/S DAYS TO DIWALI AND PRICE V/S DAYS TO DIWALI
Sr. No. Days to Diwali Units Sold Price of 1 Unit
1 30 8000 kg 33.00 Rs /kg
2 20 Shop was closed -
3 15 7000 kg 30.00 Rs / kg
4 10 7500 kg 32.00 Rs /kg
5 8 7500 kg 32.50 Rs /kg
6 6 Shop was closed -
7 5 8500 kg 33.00 Rs /kg
8 4 8000 kg 33.00 Rs /kg
9 3 8500 kg 33.00 Rs /kg
10 2 8000 kg 33.00 Rs /kg
11 1 7500 kg 32.75 Rs /kg

7. PROMOTIONAL ACTIVITY
No promotional activities are taken during the time of
Diwali. The firm is there from a long period of time.
ABOUT THE COMPETITORS
There is one competitor of Dutta Wholesaler &
Distributor in Kandi. The name of the competitor is
Laxmi Bhandar.

8. GRAPH SHOWS SALES Vs DAYS TO DIWALI
Sr. No. Days to Diwali Units Sold
1 30 8000 kg
2 20 Shop was closed
3 15 7000 kg
4 10 7500 kg
5 8 7500 kg
6 6 Shop was closed
7 5 8500 kg
8 4 8000 kg
9 3 8500 kg
10 2 8000 kg
11 1 7500 kg

9. Unit Sold(Kg)
9000
8000
7000
6000
5000
Unit Sold(Kg)
4000
3000
2000
1000
0
30 20 15 10 8 6 5 4 3 2 1 Days to Diwali

10. GRAPH SHOWS PRICE Vs DAYS TO DIWALI
Sr. No. Days to Diwali Price of 1 Unit
1 30 33.00 Rs /kg
2 20 -
3 15 30.00 Rs / kg
4 10 32.00 Rs /kg
5 8 32.50 Rs /kg
6 6 -
7 5 33.00 Rs /kg
8 4 33.00 Rs /kg
9 3 33.00 Rs /kg
10 2 33.00 Rs /kg
11 1 32.75 Rs /kg

11. Price of 1 unit(Rs)
35
30
25
20
Price of 1 unit(Rs)
15
10
5
0
30 20 15 10 8 6 5 4 3 2 1 Days to
Diwali

12. RESEARCH METHODOLOGY
The research is done through asking various questions to
the owner of the firm.
CONCLUSION
The Indian sugar industry growing rapidly. After the
survey I came to know that the demand of sugar
increasing every year.

13. THANK YOU