Quick introduction to LocalSocial : Proximity enabled loyalty, offers and more. Create loyalty points, offers and more, that only unlock in-store. Supports NFC, QR Code, Bluetooth, WIFi and Low Energy Bluetooth. www.mylocalsocial.com

2. SMART MOBILE MARKETING

3. LocalSocial : In a nutshell (1)
• It’s
a
so)ware
service
that
enables
retailers
to
engage
with
new
or
exis6ng
customers
when
they
are
“in
the
store”
• Customers
have
a
free
app
that
they
run
when
they
come
in
the
store
• The
app
displays
offers
from
the
retailer
customised
to
the
user
/
store
/
6me
of
day
/
etc.
• It
also
provides
customised
welcomes,
and
points
for
just
“walking
in”

4. LocalSocial : In a nutshell (2)
• It
works
using
proximity
technology
-­‐
the
app
detects
a
beacon
of
some
kind
(that
we
provide)
• Beacons
may
be
WiFi,
Bluetooth,
Low-­‐Energy
Bluetooth,
NFC,
even
QR
codes
• These
can
be
mixed
/
matched
to
enable
different
user
ac6ons
to
be
detected
(“is
near”,
“has
tapped”,
“has
scanned”
etc.)
• A
quick
run-­‐through
follows...

5. Smart Merchants
Mobile Retailers
Marketing Venues

6. Offers, Points and more,
that only unlock in-store

7. Offers, Points and more,
that only unlock in-store
Proximity

8. Offers, Points and more,
that only unlock in-store
Proximity
Technology
WiFi
Bluetooth
NFC Tag
QR Codes
Bluetooth Smart
Others

9. Offers, Points and more,
that only unlock in-store
Proximity
Technology Signals
WiFi User is Nearby
Bluetooth User Taps
NFC Tag User Scans
QR Codes User in-store
Bluetooth Smart User shares
Others etc.

10. Offers, Points and more,
that only unlock in-store
Proximity
Technology Signals Triggers
WiFi User is Nearby Unlock
Bluetooth User Taps Collect
NFC Tag User Scans Share
QR Codes User in-store Reward
Bluetooth Smart User shares RAOK*
Others etc.
RAOK = Random Act of Kindness

11. Offers, Points and more,
that only unlock in-store
Proximity
Technology Signals Triggers Insight
WiFi User is Nearby Unlock Analytics
Bluetooth User Taps Collect Top Customers
NFC Tag User Scans Share Best offers
QR Codes User in-store Reward Most shares
RAOK* Busy hours
Bluetooth Smart User shares
Footfall
Others etc.
RAOK = Random Act of Kindness

13. Merchant registers online

15. Merchant promotes in-store

16. Pop-ups, stickers, posters

18. Free LocalSocial App

19. Free LocalSocial App
Collect Points, earn Rewards

21. Unlock offers in-store!
Merchant analytics on web

22. SMART MOBILE MARKETING
www.mylocalsocial.com @localsocial