Here are some examples of corporate blogs and ROI of corporate blogs.

1. Increase Online
Brand Equity
Product/Service
Improvement
Improve Customer
Support
Increase
Sales
Online
Reputation
……..……..
5 Corporate Blog Examples
and ROI

2. Here are some examples of corporate blogs.
Does your Organization have a Blog?
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3. Southwest Airlines

4. Marriott

5. GM

6. Lenovo

7. Adobe

8. ROI of Corporate Blogs

9. Increase in Traffic
Incoming Links
Higher Ranking on Google
Build online brand equity which is intangible and will translate to profitable customer
action.
Increased Online Brand Equity
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10. Listen to customers
Customer feedback
……..
Product/Service Improvement
Blogs are a great vehicle to listen to customers and get customer feedback.
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11. Customer Support
FAQ
Customer support section
How to articles
Customers can self service themselves which translates to fewer calls to customer
support center. This results in cost saving for the company.
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12. Marketing/Sales
Product Posts
Product Stories
Blogs are a great platform to write detail reviews of your products/services along
with behind the scene stories. Blogs can increase sales or number of qualified leads.
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13. Online Reputation
High Search
Engine Ranking
Overtime the company blog will rank high on Search Engines which is equivalent to
Google Insurance. This will help you offset any negative content.
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14. Study Shows Small Businesses That Blog Get
55% More Website Visitors
-- Hubspot Blog
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15. Does your company have BLOG?
Study Shows Small Businesses That Blog Get
55% More Website Visitors
-- Hubspot Blog
www.fpov.com

16. Teaching Technology
to the Non-Technology Leader.
Technology never stops evolving and we never stop following it. Led by
international technology speaker Scott Klososky, we’re a team
relentlessly focused on capturing and translating ways organizations can
use technology to win markets, adapt cultures, and remain ahead of the
curve for years to come. From public and private workshop tracks to full-
scale organizational technology assessments and digital outreach
blueprint strategies, we’ve got enterprise technology growth covered.
Take a closer look at:
www.fpov.com
(405) 359-3910
info@fpov.com
vision you can use