Social Report is a powerful social reporting platform. Turn your social messaging into an effective marketing tool. Drive engagement. Understand Return on Investment. Improve results.

1. SOCIAL PUBLISHING
TURN EVERY SOCIAL MESSAGE INTO AN EFFECTIVE MARKETING CAMPAIGN.

2. How are you publishing today?
• Manual posting to social networks?
• Takes a lot of time
• No aggregated tracking
• No overall engagement reporting
• Publishing using social media management tools?
• Limited number of available networks.
• No overall engagement reporting
• No conversion tracking

3. Must have publishing features
• Large number of supported networks.
• Simple tool that allows quick setup of publication.
• Ability to schedule in advance
• Demographic targeting
• Productivity features such as bulk upload
• Content syndication via RSS feed.
• Integration capabilities

4. How does Social Report Publishing work?
• Design your publication (shorten links, include images)
• Select which social accounts you want to publish to.
• Define schedule (one time, recurring, etc.).
• Define targeting (country, language, age)
• Define conversion metrics
• Done! Social Report will now take care of the rest:
• Publish according your requirements
• Track your publication performance
• Prepare and deliver reports
• Notify you of publications and activity.

5. Which networks can Social Report publish to?
• Blogger
• Facebook – accounts, pages, groups
• Foursquare venue pages
• Google+ Pages
• LinkedIn – personal profiles, company pages and groups.
• MySpace
• Twitter
• Tumblr
• WordPress
• XING
• YouTube

6. Must have social reporting features
• Response to your publication
• Clicks
• Shares
• Comments
• Reach
• Conversions – did your publication result in any tangible
business benefit (i.e. sale, new customer acquisition).
• Comparison analysis – which networks or accounts are
doing better then others. Where should you be investing.
• Notifications and alerts

7. Publishing Methods
• Design your publication right from
Social Report
• Upload a spreadsheet with all
publications pre-designed.
• Connect to an RSS feed to have
content auto publish to your
accounts.
• API – integrate social publishing
right into your tool by using our
REST API

8. Response to your Publication
• Clicks – how many users saw the post and reacted by
•
•
•
•
•
clicking.
Shares – how many users saw shared your publication.
Comments – how many users responded by leaving a
comment.
Reach – how many users was your publication able to
reach.
Geo – where in the world are people that responded to
your publication.
Comparison – which accounts that you published to
offered the most response.

9. Conversions and ROI
• Install a conversion script we provide.
• Define key parameters:
• Cost of publication
• Cost of conversion
• Value of conversion
• Publish using Social Report
• Track conversions in relation to individual publication
• Compare conversions by accounts
• Understand where the world conversions are coming
from.

10. How to get started
• Sign up for a Social Report account
• Pick the right package.
• Add social accounts
• Start publishing!

11. Have questions?
• Visit us at http://www.socialreport.com
• Call us +1-855-800-6825
• Skype: socialreport
• Email: info@socialreport.com