BlogWell Chicago Social Media Case Study: Sharpie, presented by Susan Wassel

•Als PPT, PDF herunterladen•

6 gefällt mir•1,019 views

The document summarizes Sharpie's social media strategy and the goals of their blog. It discusses how Sharpie aims to engage and grow their community through inspiring content from passionate Sharpie users. The blog focuses on celebrating these "Sharpie fanatics" in order to drive creative use and increase sales. Metrics and measurement of the blog's impact are also covered.

Business Technologie News & Politik

How Big Companies Use Social Media January 22, 2009 | Chicago Susan Wassel Sharpie Social Media on a Shoestring: How Sharpie Engages and Grows Community in a Tight Economy

Sharpie and Social Media ,[object Object],Sharpie and Social Media Then…

[object Object],[object Object],A moment of silence… [email_address] +1 (312) 324-0099 http://www.linkedin.com/in/daggett

Sharpie Blog ,[object Object],[object Object],[object Object]

Objectives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Audience ,[object Object],[object Object],[object Object]

Content ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Blog Rules ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Getting the Word Out in 2009 ,[object Object],[object Object],[object Object],[object Object],[object Object]

Measurement What we can measure now ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Measurement What we’d like to measure in the future

The Budget Blog theme: $ 20 Masthead: $1,000 eLance dude: $ 895 SHARPIE BLOG: PRICELESS

[object Object],[object Object],[object Object],[object Object],[object Object],Sharpie Blog

Weitere ähnliche Inhalte

Was ist angesagt?

How to use Instagram to Grow Your Business

Leslie McDermid

101 Social Media Tips by Kimberlee Ferrell

Kimberlee Ferrell

Twitter201

Supernova Media

Instagram for business

The Post Institute: Center for Life-Long Learning

#Instagram #Tips for #Businesses

Empowered Presentations

Introduction to twitter marketing - presentation

Ketan Raval

Instagram marketing for Small Business 2018

Crummy Media Solutions

Instagram Marketing for Small Businesses

Mannix Marketing, Inc.

How To Use Instagram For Business - Webinar Presentation from We Teach Social

Spiderworking

Is Instagram the new Facebook? With over 1 billion monthly active users, this social media platform can no longer be ignored as an incredible way to connect with your prospects. Instagram is THE fastest growing social media platform bar none. If you're ready to learn how to use Instagram to increase your visibility to take your business to new heights, then this is a cannot miss event! Vanessa Cabrera is an award winning online marketing consultant, social media strategist and speaker who travels the country helping small businesses really understand how to grow their business using social media together with an email marketing program. Vanessa will reveal 7 very simple ways to grow your Instagram following for FREE, plus she reveal one BONUS #protip! Make sure you bring something to take lots of notes with, cause this is going to be an epic Instagram training!

7 Ways To Grow Your Instagram Following Organically

Vanessa CEO

Blogging 101 Guide

Supernova Media

Tricks to increase linked in followers ppt

AdHut Media

Instagram PowerPoint

Verna Abante

Chapter 1: The Beauty of Instagram Building brand awareness and bringing more of your ideal clients into the fold is a Central part of all successful businesses. selecting the social media outlet that works best for your brand begins by examining the potential impact of a well-developed presence in each of the major outlets. Instagram, in particular, has some distinct advantages to offer a brand looking to grow. A recent study conducted by Forrester found that Instagram is delivering brands 58 times more engagement than Facebook and 120 times that of Twitter. In fact, when Forrester looked at seven social networks, six of them showed brands achieving an engagement rate of less than 0.1%. For Instagram, that number was more like 4.21%. This incredible level of engagement is built on the loyal and active nature of Instagram users.

How to get your first 10,000 INSTAGRAM FOLLOWERS by foundr Magazine's

Peerasak C.

Twitter 101 handbook

oneforty

How to Get More Traffic to your Blog

Virtu-Assist | SocialAgent

SCN Twitter Checklist

oneforty

9/20 PPT Twitter

Jan Ahrensggu

Copa leveraging the power of social media

Fern Joseph

Social media plan 2017

Sajib Hossain

Was ist angesagt? (20)

How to use Instagram to Grow Your Business

101 Social Media Tips by Kimberlee Ferrell

Twitter201

Instagram for business

#Instagram #Tips for #Businesses

Introduction to twitter marketing - presentation

Instagram marketing for Small Business 2018

Instagram Marketing for Small Businesses

How To Use Instagram For Business - Webinar Presentation from We Teach Social

7 Ways To Grow Your Instagram Following Organically

Blogging 101 Guide

Tricks to increase linked in followers ppt

Instagram PowerPoint

How to get your first 10,000 INSTAGRAM FOLLOWERS by foundr Magazine's

Twitter 101 handbook

How to Get More Traffic to your Blog

SCN Twitter Checklist

9/20 PPT Twitter

Copa leveraging the power of social media

Social media plan 2017

Ähnlich wie BlogWell Chicago Social Media Case Study: Sharpie, presented by Susan Wassel

A look at why people share information is perhaps the best place to begin when trying to understand the effects of social networking on people and societies. The New York Times user insight group conducted a survey among 2500 online sharers and among the motivations that participants cited for sharing included: participation, for interaction, passing information, making an impact and professed individual values.

social media impact | speakerhead.com

speakerhead-com

Social media plan

Prince Bertrand

Free Traffic Seo Smo 101 Search Engine Social Media Optimization Present...

Tin180 VietNam

Free Traffic Seo Smo 101 (Search Engine Social Media Optimization) Present...

jward5519

Social Media Optimization and Marketing 101

Muhammad Saleem

Why social media

Karen Chapple

AJLI - Implementing Social Networks

Howard Greenstein

Social Media & Word of Mouth Marketing for Startups (Muhammad Saleem, Starton...

Dealmaker Media

Description Alpha is the best platform for entertainment to tells your jokes, find fun events, connect with people who share your interests and more. Through this social media platform, users are empowered to post what's on their mind as they interact with the world. Interaction includes direct messages, sharing experiences with hashtags and beyond. Wherever there is popular humor or entertainment we strive for it to occur on Alpha first. Make us your best source for entertainment as many others have across the globe! Timeline - Discover what your favorite sports, news, comedic celebrities, and entertainment thought leaders are talking about - Experience dynamic media — like photos, videos, and GIFs - Repost, share, favorite, or reply to posts in your timeline - Write a post to let the world know what’s happening with you - Create a poll to make your followers interact with it Explore - See what hashtags are trending now - Get caught up on news headlines and videos - Be in the “know” about entertainment Notifications - Find out who started following you! - Discover which of your posts were favorited or reposted - Respond to replies or be alerted to posts you were mentioned in - Discover which of your events people were “interested” or “planned to go” Messages - Chat with friends and followers privately by using end-to-end encryption - Share posts and other media - Create a group discussion with anyone who follows you Profile - Customize your profile with a photo, bio, location, and background photo - Look back at your posts, reposts, replies, media, polls, jokes and favorites Connect - Get suggestions on influential people to follow - Sync your contacts to find friends currently on Alpha or invite more Jokes - Tell your jokes to make others laugh and start a reaction! Events - See what events are near you or create one Alpha Emotional Reactions - Express your reaction to posts by using “Love, Haha, Wow, Sad, and Angry” emojis Alpha Voice Notes - Record your voice as voice note and post it on your profile A minimum of 250 words each question and References (questions #1- 4) KEEP QUESTION WITH ANSWER 1) How important do you think careers are in shaping our identity? Are you planning to have a one-career life, or do you plan to have several jobs in your lifetime? What would be the advantages and disadvantages of each scenario? Finally, what do you think it might cost (financially, personally, socially) to “have it all”? 2) Is workplace discrimination and ageism still prevalent today? What laws are in place to protect individuals from age discrimination related to employment? List at least five advantages and disadvantages (each) of hiring an older worker. 3) How do relationships change with age? Might Sternberg's triangular theory of love differ between an 18-year-old couple and a 50-year-old couple? Provide examples. Based on the literature, list six key factors that contribute to healthy relationship dynamics. 4) Some rese.

DescriptionAlpha is the best platform for entertainment to tel.docx

carolinef5

DescriptionAlpha is the best platform for entertainment to tel.docx

donaldp2

Social Media Staff Training

Linda Detterman

Social Media For Market Research 02 2010b

Susby Digital

Building your brand through social media ss

Egle Karalyte

Technographic profiles

imcmonthly

IMC Monthly - September 22nd, 2011 - Technographic Profiles Presentation

imcmonthly

Professional SEO Service by Arvaan.

Arvaan Technolab LLC

Social media putting it all together

chriskoenig55

Social Media for B2B

Amit Klein

The Why Of Social Networking

April Boone

Digital media campaigns - two workshop in Kuwait May 2014

Sofie Sandell

Ähnlich wie BlogWell Chicago Social Media Case Study: Sharpie, presented by Susan Wassel (20)

social media impact | speakerhead.com

Social media plan

Free Traffic Seo Smo 101 Search Engine Social Media Optimization Present...

Free Traffic Seo Smo 101 (Search Engine Social Media Optimization) Present...

Social Media Optimization and Marketing 101

Why social media

AJLI - Implementing Social Networks

Social Media & Word of Mouth Marketing for Startups (Muhammad Saleem, Starton...

DescriptionAlpha is the best platform for entertainment to tel.docx

Social Media Staff Training

Social Media For Market Research 02 2010b

Building your brand through social media ss

Technographic profiles

IMC Monthly - September 22nd, 2011 - Technographic Profiles Presentation

Professional SEO Service by Arvaan.

Social media putting it all together

Social Media for B2B

The Why Of Social Networking

Digital media campaigns - two workshop in Kuwait May 2014

Mehr von SocialMedia.org

Timberland: Social media case study, presented by Frank Hwang

BlogWell Chicago Social Media Case Study: Sharpie, presented by Susan Wassel

Empfohlen

Empfohlen

Weitere ähnliche Inhalte

Was ist angesagt?

Was ist angesagt? (20)

Ähnlich wie BlogWell Chicago Social Media Case Study: Sharpie, presented by Susan Wassel

Ähnlich wie BlogWell Chicago Social Media Case Study: Sharpie, presented by Susan Wassel (20)

Mehr von SocialMedia.org

Mehr von SocialMedia.org (20)

Kürzlich hochgeladen

Kürzlich hochgeladen (20)

BlogWell Chicago Social Media Case Study: Sharpie, presented by Susan Wassel

Hinweis der Redaktion