If your inside sales team isn't striking the right chord with business prospects, you're not alone. Customer 2.0 has had it with outdated sales tactics and just isn't going to take it anymore. This independent, busy, distracted, and opinionated buyer has something to say and it's time for salespeople to listen, understand, and know how and why they make decisions.
3. How to Participate Submit your questions in the GotoWebinar presentation window Follow along and share your thoughts on Twitter at #TCClive
4. About JosianeFeigon Josiane Feigon, CEO of TeleSmart Communications Author of Smart Selling on the Phone and Online Email: Josiane@tele-smart.comPhone:415-543-6537 Voted Book of the year by AA-ISP TeleSmart Communications All Rights Reserved 2011
5. Free Book Giveaway! “I have read 100+ sales books in 20 years and yours was the most practical and useful I have ever read. I am buying a copy for all my reps. Bravo!” TeleSmart Communications All Rights Reserved 2011
6. Agenda for Webinar Yesterday’s Customer 1.0 Customer 2.0 Has Arrived Care Instructions #1-14
7. Customers are Mad as Hell! TeleSmart Communications All Rights Reserved 2011 7
8. Yesterday’s Customer 1.0 They were loyal, dependable, predictable and patient. They took the time to sort through lots of information and data They sat through long presentations, read through lengthy proposals and granted meetings and long lunches They answered their phones or returned messages They took risks on unknown companies with unknown products because they wanted to be the hero They requested follow-up and reminder sales calls to keep the sale moving along They rarely gave out their phone number or email address TeleSmart Communications All Rights Reserved 2011 8
9. The Customer 2.0 Has Arrived TeleSmart Communications All Rights Reserved 2011 9
10. Care Instructions- #1: They Travel Light TeleSmart Communications All Rights Reserved 2011 10
11. Care Instructions- #2: They Check Out Your Social Graph 78%of consumers trust peer recommendations 14% trust advertisements TeleSmart Communications All Rights Reserved 2011 11
12. Care Instructions- #3: They Know More than You Do TeleSmart Communications All Rights Reserved 2011 12
13. Care Instructions- #4: They Prefer Their Own Purchase Channels TeleSmart Communications All Rights Reserved 2011 13
14. Care Instructions- #5: They are Influenced by Peers TeleSmart Communications All Rights Reserved 2011 14
15. Care Instructions- #6: They are Motivated by Fear TeleSmart Communications All Rights Reserved 2011 15
27. Testimonials - Success stories9 out of 10 buyers say that when they are ready to buy, they will come looking for you TeleSmart Communications All Rights Reserved 2011 16
28. Care Instructions- #8: They Cancel Appointments TeleSmart Communications All Rights Reserved 2011 17
29. Care Instructions- #9: They Buy Based on Trigger Events TeleSmart Communications All Rights Reserved 2011 18
30. Care Instructions- #10: They Look for an Immediate ROI TeleSmart Communications All Rights Reserved 2011 19
49. Linkedin - TeleSmart Selling GroupTeleSmart Communications All Rights Reserved 2011 24
50. And the Winner Is… TeleSmart Communications All Rights Reserved 2011 25
51. Q&A: How to Participate Follow along and share your thoughts on Twitter at #TCClive Submit your questions in the GotoWebinar presentation window
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53. We train all inside teams- lead dev, telesales, chat, inside sales or renewals.
54. We teach managers to identify skill gaps and coach for increased performance and drive revenues.
55. We work with both direct and indirect selling models and structures.
56. Global Fortune 500 clients such as VeriSign, Autodesk, Agilent, Cisco and Harte-Hanks have adopted the TeleSmart 10 methodology for their global inside sales organizations.
57. We are one of the pioneers in sponsoring the Sales 2.0 conference