SMi's inaugural M2M Telematics conference & exhibition takes place in London in February 2013

1. REGISTER BY 31ST OCTOBER AND RECEIVE A £300 DISCOUNT
SMi presents...
M2M Telematics:
Fleet Management and Usage
Based Insurance
20th and 21st February 2013
Copthorne Tara Hotel, London, United Kingdom
KEY SPEAKERS INCLUDE:
• EU Commission, DG Connect Smart Cities and • TomTom Business Solutions, Director, UK & Ireland,
Sustainability Office, Emilio Davila Gonzalez Giles Margerison
• ERTICO ITS-Europe, Project Manager HeERO Project, Andy • Energy Saving Trust, Transport Strategy Manager,
Rooke Caroline Watson
• Cinterion, VP Automotive, Marcel Visser • The Climate Group, Head of Transport, Robin Haycock
• Masternaut, Chairman and CEO, Martin Hiscox • EDF Energy, Electric Vehicle Team Manager, Kate Armitage
• Fiat Auto, Corporate Marketing Manager, Brane Bosancic • Route Monkey, CEO, Colin Ferguson
• Scania, Head of Fleet Management, Karin Rådström • Francisco Partners, Principal, Matt Spetzler
• Michael L. Sena Consulting AB, Owner, Michael Sena • Deutsche Telekom, Vice President Internet & Services,
• Zurich Insurance, Head of Motor Underwriting, Steve Stock Susan Wegner
• Zurich Insurance, Practice Leader Europe Motor Fleet, • Vodafone M2M, Global M2M Business Development
Andrew Price Manager, Richard Cornish
• Ptolemus Group, Managing Director, Frederic Bruneteau • The Actuarial Consultants, Director, Johan Strydom
• TNT UK, National Engineering Manager, Steve Davis • The Actuarial Consultants, Director, Charles More
• Telekom Austria, Managing Director Head of Marketing • Towers Watson, Senior Consultant, Tony Lovick
and Sales, Phat Huynh
Headline Sponsor
Pre-Conference Half Day Workshop
in Association with Traffic Safe Ltd
Fleet Safety Improvements
Through Telematic Driver
Monitoring
Associate Sponsor Sponsor
19th February 2013,
Copthorne Tara Hotel, London, United Kingdom
12.30pm-5.00pm
REGISTER ONLINE AT:
www.m2mfleet.co.uk
Alternatively fax your registration to +44 (0) 870 9090 712 or call +44 (0) 870 9090 711

2. M2M Telematics: Fleet Management & Usage Based Insur
Day One 20th February 2013
8.30 Registration and Coffee 12.10 CONSUMER AND FLEET INSURANCE TELEMATICS TECHNOLOGY
FOR THE NEXT FIVE YEARS
9.00 Chairman’s Opening Remarks • Market and product positioning in both segments
Matt Hatton, Director, Machina Research • The similarities and differences of B2C and B2B
• Likely technology challenges & resolutions
9.10 ECALL FROM 2015 • Information reporting, security of personal data
• Fleet systems: How these will integrate to add business-value
• Mandatory introduction is the most cost-efficient option,
Martin Hiscox, Chairman and CEO, Masternaut
implemented in all vehicles in Europe, effecting
- Vehicle manufacturers 12.50 Networking Lunch
- Network operators
- Member States 1.50 BENEFITS OF A MODERN CONNECTED FLEET
• Recommendations to Network Operators • Eco:Driving – the benefits of built-in car technology
• ITS Directive requirements • Altering driving behaviour with real time data
• Type Approval legislation • Reducing fleet’s fuel cost and CO2, for free
• Supporting eCall through PSAP’s • Can technology lower insurance premiums?
• Benefits of introduction of M2M and connected vehicles: Brane Bosancic, Corporate Marketing Manager, Fiat Auto
- A win- win situation and what it will mean for the deployment of
in-vehicle telematics services in Europe. 2.20 M2M SOLUTIONS FOR USAGE BASED INSURANCE
Emilio Davila Gonzalez, DG Connect Smart Cities and Sustainability Vodafone discuss their experience in the Insurance Sector
• How mobile can support usage based insurance
Office, EU Commission
• The future of M2M in the insurance sector
• The impact of connected vehicles on Insurance
9.50 HeERO PROJECT PAN EUROPEAN ECALL PRE-DEPLOYMENT • A working case study
• Pilot Site Experience Richard Cornish, Global M2M Business Development Manager,
• Equipment Vodafone M2M
• Challenges
• Looking forward 3.00 Afternoon Tea
Andy Rooke, Project Manager HeERO Project, ERTICO ITS-Europe
3.30 IS TELEMETRY THE MIRACLE CURE FOR FLEETS?
10.30 Morning Coffee • Why are Zurich interested in telematics for fleets?
• Is telematics appropriate for all fleets?
11.00 10 KILOMETER BIRD PERSPECTIVE • Where does telematics fit into a risk management programme?
• Half time status on: • What data do we need?
Steve Stock, Head of Motor Underwriting, Zurich Insurance
- eCall,
Andrew Price, Practice Leader Europe, Motor Fleet, Zurich Insurance
- HeERO 1
- HeERO 2 4.10 FLEET TELEMATICS
• ERA GLONASS Keeping it simple
• eCall – perfect wave conditions (wind speed, duration and fetch) • Challenges in sizing up a fleet management sales & support
open the doors for a huge market organisation
Marcel Visser, VP Automotive, Cinterion A Gemalto Company • Understanding the data & avoiding information overload
• Keeping technical systems simple and adding value to customer
11.40 PANEL DISCUSSION Q&A business
• How will this mandate affect Fleet Managers and Insurers? Karin Rådström, Head of Fleet Management, Scania
• What are businesses currently doing to prepare?
• Who is paying for eCall? The customer, the Government 4.50 MERGING INSURANCE AND TELMATICS
PANEL DEBATE
How to build a proposition that works
or the business
• Device choices and their rapid evolution
Emilio Davila Gonzalez, DG Connect Smart Cities and
• Insurance data and where to start
Sustainability Office, EU Commission • Launch for scale and the infrastructure challenge
Andy Rooke, Project Manager HeERO project, ERTICO ITS-Europe • Using information to inform the proposition
Marcel Visser, VP Automotive, Cinterion A Gemalto Company • Product benefits that build the business case
Michael Sena, Owner, Michael L. Sena Consulting AB Tony Lovick, Senior Consultant, Towers Watson
Johnathan Newell, Director, Traffic Safe Ltd
Frederic Bruneteau, Managing Director, Ptolemus Group 5.30 Chairman's Closing Remarks and Close of Day One
Register online at www.m2mfleet.co.uk • Alternatively fax your registration to
Headline Sponsor
Masternaut are the largest B2B telematics organisation in Europe. As Europe's market leader, the company is well-positioned to
meet growing customer demand solutions that provide deep business intelligence and help customers to minimise costs and risks.
We employ over 500 telematics professionals, supply services to more than 10,000 customers and have over a quarter-of-a-million
assets, vehicles and people connected to our SaaS solutions. Masternaut were selected by Telefonica as their strategic telematics
partner. Together, the two companies are marketing joint products designed to target the growing sustainable fleet market with
products that address risk, competitiveness, CSR and service. www.masternaut.com
Associate Sponsor
Vodafone
http://m2m.vodafone.com/discover_m2m/potential/fleet_asset_management/
Sponsor The TomTom Group is extremely well positioned to continue to provide solutions into both the B2C and B2B vehicle environments
with strength and innovation in navigation, routing, mapping services, vehicle tracking and fleet technology. Our goal is to be at the
heart of the business, facilitating operational excellence, reduced operational cost, as well as promoting greener safer more efficient
drivers. www.tomtom.com/business

3. rance
Day Two 21st February 2013
8.30 Registration and Coffee 1.45 FOCUS POINT CASE STUDY: PLUGGED IN FLEETS
- EV'S BENEFIT TO BUSINESS
9.00 Chairman's Opening Remarks The Focus Point case study session is Chaired by
Matt Hatton, Director, Machina Research The Climate Group, Head of Transport, Robin Haycock
This compelling session contains all new evidence and
9.10 DYNAMICS BEHIND THE ADOPTION OF FLEET MANAGEMENT IN results of analysis from the PiFi programme. The results
discussed come from work with over 20 fleets funded.
EUROPE
CASE STUDY
• Plugged in Fleets Initiative findings: Real life benefits
From the Sellers' and the Buyers' Perspectives and barriers of EVs now – Presented by Energy Saving Trust,
• What do customers who use fleet management systems receive in Transport Strategy Manager, Caroline Watson
return for their money, time or information? • Optimising EVs through Telematic scheduling – Presented
• What resources do the buyers have to provide and what does the by Route Monkey, Chief Executive Officer, Colin Ferguson
supplier deliver? • Importance of infrastructure – Presented by EDF Energy,
• What are the implementation and operational processes and how Electric Vehicle Team Manager, Kate Armitage
much effort must be expended to execute them? • Panel discussion: Join our presenters for Q&A with
• What is the profit formula for both supplier and the buyer? two leading fleet clients
• What are the keys for the supplier to attracting and retaining Caroline Watson, Transport Strategy Manager, Energy Saving Trust
customers? Robin Haycock, Head of Transport, The Climate Group
• What are the keys for the buyer to use fleet management to Kate Armitage, Electric Vehicle Team Manager, EDF Energy
Colin Ferguson, CEO, Route Monkey
withstand competitive threats?
Michael Sena, Owner, Michael L. Sena Consulting AB 2.30 PANEL DISCUSSION - The Plugged in Fleets Initiative
- findings from 20 fleet reviews
9.45 USING TELEMATIC DATA TO IDENTIFY AND QUANTIFY RISK
PANEL DEBATE
• What role m2m telematics play in the deployment
FACTORS of Electric fleets
• Utilizing and implementing renewal pricing strategies • What is required to build the business case
• Understanding the competitive landscape for product design • Hear challenges, barriers, and successes
• Pricing strategies around driving behaviours • Understand the importance of collaboration
• Minimum data standards for capturing behavioural information Robin Haycock, Head of Transport, The Climate Group
Johan Strydom, Director, The Actuarial Consultants Caroline Watson, Transport Strategy Manager, Energy Saving Trust
Charles More, Director, The Actuarial Consultants Kate Armitage, Electric Vehicle Team Manager, EDF Energy
Colin Ferguson, CEO, Route Monkey
10.25 Morning Coffee
2.50 Afternoon Tea
10.55 INSURANCE TELEMATICS 3.20 INVESTMENT: BALANCING ACT INVESTING IN FLEET TELEMATICS
Business Opportunities for Fleets FROM AN INVESTORS PERSPECTIVE
• The benefits to expect for fleet operators • What makes a fleet or telematics company “valuable”
• How they can overcome its implementation challenges • Are all customers and revenues equal?
• Who will do what? • Balancing needs of growth and profitability
• The business case for fleets • What are risks to business and current environment
• The expected market size for insurers and Telematic Service • What will a potential acquirer or public markets look for?
Providers Matt Spetzler, Principal, Francisco Partners
Frederic Bruneteau, Managing Director, Ptolemus Group
3.55 INNOVATIVE APPS AROUND CARS
• Use different kind of mobile phone sensors as input
11.30 DEPLOYING THE WORLDS LARGEST ELECTRIC TRUCK FLEET
• The AutoRead solution lets drivers hear all of their SMS texts, e-mails
• Understanding the benefits and news so they never have to take their eyes off the road.
• Building the Business case • This is possible thanks to simple and intuitive gesture controls, and when
• Optimal Operating environment for a EV in the TNT fleet the solution is used in "read aloud" mode, even the menu items and
• Implementation and Integration telephone contacts are read out so the driver can hear them.
Steve Davis, National Engineering Manager, TNT UK • Car Recognition: If a user sees a car on the road that he likes and he is
interested in, he can take a photo of it. The Recognition analyzes the
12.05 Networking Lunch geometry of specific characteristics of the back of the car to identify the
vehicle type.
1.05 The M2M PLATFORM FOR FLEET AND INSURANCE SECTORS Susan Wegner, Vice President Internet & Services, Deutsche Telekom
The business case for greener, safer, more efficient driving
• Achieving operational excellence, more efficiently and at a reduced 4.30 TURNING DATA INTO PROFIT!
• Making connectivity an integral part of the insurance value chain
cost
• How to efficiently manage millions of vehicles producing a massive
• Winning and retaining customers amount of data
• Profiling drivers, reducing risk and taking cost out of business • What other assets can connectivity service providers bring to the table
• Greener, safer, more efficient driving for all for the usage based insurance business model
• Working with the insurance sector for better business Phat Huynh, Managing Director Head of Marketing and Sales, Telekom Austria
Giles Margerison, Business Solutions Director UK & Ireland,
TomTom Business Solutions 5.10 Chairman's Closing Remarks and Close of Day Two
+44 (0) 870 9090 712 or call +44 (0) 870 9090 711 • GROUP DISCOUNTS AVAILABLE
Supported by
Want to know how you can get involved? Interested in promoting your M2M Services?
Contact Kiran Sharma, SMi Marketing on +44 (0) 20 7827 6050 or email ksharma@smi-online.co.uk

4. Pre-Conference Half Day Workshop in
Association with Traffic Safe Ltd
Tuesday 19th February 2013
12.30pm – 5.00pm
Copthorne Tara Hotel, London, UK
Fleet Safety Improvements Through
Telematic Driver Monitoring
In association with
Overview of workshop
Fleet telematics has gone from the fledgling stage to full
market growth with increasing numbers of suppliers and
users. The workshop explores the benefits of driver
monitoring, the technology options and future technology
enhancements that can be expected with greater integration.
Why you should attend:
Traffic Safe will be presenting unique insight into case
studies, don't miss this opportunity to;
• Understand the benefits and pitfalls of fleet telematics
driver monitoring
• Gain insight into technology options and market overview
• Learn about the development of future technology
enhancements and risk management
Programme
12.30 Registration and Coffee
1.00 Welcome and Introductions
1.10 What is fleet telematics driver monitoring?
What are the benefits and pitfalls?
• Benefits for Fleet Managers
• Benefits for Drivers
• Overall potential impact on road safety
1.45 Technology options and market overview
• Main market players and their differences
• Insurance telematics
• Driver feedback and charting performance
• In-cab video monitoring
2.45 Coffee
3.00 Future technology enhancements
• ITS and fleet users
• Connected vehicles and in-cab driver assistance
• Integrating driver risk management with other
systems
4.10 Discussion Q&A
5.00 Close of Workshop
About your workshop leader:
Johnathan Newell, Director, TrafficSafe Ltd.
Jonathan Newell has a Bachelor of Science degree
in Engineering from Loughborough University. He
has a particular interest in the development of
vehicular and infrastructure communications to
enhance road safety. He is also involved in projects in the CIS
and speaks fluent Russian.
About Traffic Safe Ltd:
Traffic Safe is a road safety consultancy organization
specializing in the development of safe traffic systems in
emerging markets, particularly Russia and the CIS.

5. New for 2013:
SMi Event
Communities
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specialising in business to business conferences,
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every year across 6 sectors including Defence
and Security, Energy and Utilities, Finance and
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To further enhance the SMi experience, we
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To take part all you need to do is register for
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SPONSORSHIP AND
EXHIBITION OPPORTUNITIES
SMi offer sponsorship, exhibition, advertising and
branding packages, uniquely tailored to
complement your company’s marketing strategy.
Prime networking opportunities exist to entertain,
enhance and expand your client base within the
context of an independent discussion specific to
your industry. Should you wish to join the
increasing number of companies benefiting from
sponsoring our conferences please call:
Jamison Nesbitt +44 (0)20 7827 6164 or email
jnesbitt@smi-online.co.uk

6. M2M Telematics: Fleet Management and Usage Based Insurance
Conference: 20th & 21st February 2013, Copthorne Tara Hotel, London, United Kingdom Workshop: 19th February 2013, London, UK
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