Mobile Giving and Marketing Demystified

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Steve MacLaughlin

Presented at Blackbaud's 2010 Conference for Nonprofits by Steve MacLaughlin, Director of Internet Solutions - Blackbaud and Jed Alpert, Founder - Mobile Commons

Technologie Business

Mobile Fundraising and
Blackbaud
Mobile Fundraising and
Marketing Demystified
Steve MacLaughlin - Director, Internet Solutions
Jed Alpert - Founder, Mobile Commons
© 2010 Blackbaud

2
Blackbaud
How Did We Get Here?
© 2010 Blackbaud


Alexander
Graham
Bell
Blackbaud
Bell
1847-1922
© 2010 Blackbaud

 4
Blackbaud
March 7, 1876
Patent No.
174,465
© 2010 Blackbaud
174,465

 5
Blackbaud
© 2010 Blackbaud
Source: Gizmodo

 6
Blackbaud
© 2010 Blackbaud

 7
Blackbaud
© 2010 Blackbaud
Source: Internet Trends 2010, Morgan Stanley

Blackbaud
© 2010 Blackbaud

 9
Blackbaud
© 2010 Blackbaud
Source: Internet Trends 2010, Morgan Stanley

10
Blackbaud
Everyone is already there
© 2010 Blackbaud


Blackbaud
“Mobile Phone
Subscribers Pledge
More than $35
million for Red
© 2010 Blackbaud
million for Red
Cross to Help
Haitian Earthquake
Victims”

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Mobile Giving and Marketing Demystified

1. Mobile Fundraising and Blackbaud Mobile Fundraising and Marketing Demystified Steve MacLaughlin - Director, Internet Solutions Jed Alpert - Founder, Mobile Commons © 2010 Blackbaud

2. 2 Blackbaud How Did We Get Here? © 2010 Blackbaud

3.  Alexander Graham Bell Blackbaud Bell 1847-1922 © 2010 Blackbaud

4.  4 Blackbaud March 7, 1876 Patent No. 174,465 © 2010 Blackbaud 174,465

5.  5 Blackbaud © 2010 Blackbaud Source: Gizmodo

6.  6 Blackbaud © 2010 Blackbaud

7.  7 Blackbaud © 2010 Blackbaud Source: Internet Trends 2010, Morgan Stanley

8. Blackbaud © 2010 Blackbaud

9.  9 Blackbaud © 2010 Blackbaud Source: Internet Trends 2010, Morgan Stanley

10. 10 Blackbaud Everyone is already there © 2010 Blackbaud

11.  Blackbaud “Mobile Phone Subscribers Pledge More than $35 million for Red © 2010 Blackbaud million for Red Cross to Help Haitian Earthquake Victims”